Related papers: Influence Pathway Discovery on Social Media

The flow of information reaching us via the online media platforms is optimized not by the information content or relevance but by popularity and proximity to the target. This is typically performed in order to maximise platform usage. As a…

Ideological divisions in the United States have become increasingly prominent in daily communication. Accordingly, there has been much research on political polarization, including many recent efforts that take a computational perspective.…

This article presents a novel approach for learning low-dimensional distributed representations of users in online social networks. Existing methods rely on the network structure formed by the social relationships among users to extract…

Modern online media, such as Twitter, Instagram, and YouTube, enable anyone to become an information producer and to offer online content for potentially global consumption. By increasing the amount of globally accessible real-time…

Despite Facebook's central role in American civic life, a clear, evidence-based understanding of users' long-term information environments has remained elusive, hindering assessments of the platform's societal impact. This study addresses…

Influence maximization has been studied for social network analysis, such as viral marketing (advertising), rumor prevention, and opinion leader identification. However, most studies neglect the interplay between influence spread, cost…

Understanding and quantifying node importance is a fundamental problem in network science and engineering, underpinning a wide range of applications such as influence maximization, social recommendation, and network dismantling. Prior…

Users online tend to join polarized groups of like-minded peers around shared narratives, forming echo chambers. The echo chamber effect and opinion polarization may be driven by several factors including human biases in information…

Data extracted from social media platforms, such as Twitter, are both large in scale and complex in nature, since they contain both unstructured text, as well as structured data, such as time stamps and interactions between users. A key…

Social influence is the process by which individuals adapt their opinion, revise their beliefs, or change their behavior as a result of social interactions with other people. In our strongly interconnected society, social influence plays a…

Modern social media platforms play an important role in facilitating rapid dissemination of information through their massive user networks. Fake news, misinformation, and unverifiable facts on social media platforms propagate disharmony…

This paper presents four examples of different ways that coordinated influence operations exert pressure on the prominence of ideas on social networks. We argue that these examples illustrate the four archetypical paths to influence:…

Social networking and micro-blogging services, such as Twitter, play an important role in sharing digital information. Despite the popularity and usefulness of social media, there have been many instances where corrupted users found ways to…

YouTube is an important source of news and entertainment worldwide, but the scale makes it challenging to study the ideas and topics being discussed on the platform. This paper presents new methods to discover and classify YouTube channels…

Interpersonal influence estimation from empirical data is a central challenge in the study of social structures and dynamics. Opinion dynamics theory is a young interdisciplinary science that studies opinion formation in social networks and…

Social network based information campaigns can be used for promoting beneficial health behaviours and mitigating polarisation (e.g. regarding climate change or vaccines). Network-based intervention strategies typically rely on full…

Influencers are key to the nature and networks of information propagation on social media. Influencers are particularly important in political discourse through their engagement with issues, and may derive their legitimacy either solely or…

This work extends a model of simulating influence in a network of stochastic edge dynamics to account for polarization. The model built upon is termed Dynamic Communicators and seeks to understand the process which produces low volume, high…

The social media revolution has changed the way that brands interact with consumers. Instead of spending their advertising budget on interstate billboards, more and more companies are choosing to partner with so-called Internet…

Election polls play a critical role in political discussions by probing public opinion and enabling political parties to assess their performance before elections. However, traditional polling methods sometimes fail to predict election…