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Click-Through Rate (CTR) prediction, a core task in recommendation systems, aims to estimate the probability of users clicking on items. Existing models predominantly follow a discriminative paradigm, which relies heavily on explicit…

Information Retrieval · Computer Science 2025-12-17 Mingjia Yin , Junwei Pan , Hao Wang , Ximei Wang , Shangyu Zhang , Jie Jiang , Defu Lian , Enhong Chen

Modeling feature interactions plays a crucial role in accurately predicting click-through rates (CTR) in advertising systems. To capture the intricate patterns of interaction, many existing models employ matrix-factorization techniques to…

Information Retrieval · Computer Science 2024-11-20 Yu Kang , Junwei Pan , Jipeng Jin , Shudong Huang , Xiaofeng Gao , Lei Xiao

Click-through rate (CTR) prediction plays an important role in online advertising and recommender systems. In practice, the training of CTR models depends on click data which is intrinsically biased towards higher positions since higher…

Information Retrieval · Computer Science 2021-06-18 Jianqiang Huang , Ke Hu , Qingtao Tang , Mingjian Chen , Yi Qi , Jia Cheng , Jun Lei

Click-through rate (CTR) prediction is a critical task in online advertising systems. Existing works mainly address the single-domain CTR prediction problem and model aspects such as feature interaction, user behavior history and contextual…

Information Retrieval · Computer Science 2020-08-10 Wentao Ouyang , Xiuwu Zhang , Lei Zhao , Jinmei Luo , Yu Zhang , Heng Zou , Zhaojie Liu , Yanlong Du

Predicting Click-Through Rates is a crucial function within recommendation and advertising platforms, as the output of CTR prediction determines the order of items shown to users. The Embedding \& MLP paradigm has become a standard approach…

Information Retrieval · Computer Science 2025-04-10 Wenqiao Zhu , Lulu Wang , Jun Wu

Predicting click-through rates (CTR) is a fundamental task for Web applications, where a key issue is to devise effective models for feature interactions. Current methodologies predominantly concentrate on modeling feature interactions…

Information Retrieval · Computer Science 2024-04-08 Yushen Li , Jinpeng Wang , Tao Dai , Jieming Zhu , Jun Yuan , Rui Zhang , Shu-Tao Xia

Click-through rate (CTR) prediction is a critical task in online advertising systems. Models like Deep Neural Networks (DNNs) are simple but stateless. They consider each target ad independently and cannot directly extract useful…

Information Retrieval · Computer Science 2019-07-23 Wentao Ouyang , Xiuwu Zhang , Shukui Ren , Li Li , Zhaojie Liu , Yanlong Du

Advertising and feed ranking are essential to many Internet companies such as Facebook. Among many real-world advertising and feed ranking systems, click through rate (CTR) prediction plays a central role. In recent years, many neural…

Machine Learning · Computer Science 2020-07-08 Tongwen Huang , Qingyun She , Zhiqiang Wang , Junlin Zhang

Optimization has been widely used to generate smooth trajectories for motion planning. However, existing trajectory optimization methods show weakness when dealing with large-scale long trajectories. Recent advances in parallel computing…

Robotics · Computer Science 2025-07-18 Jiajun Yu , Nanhe Chen , Guodong Liu , Chao Xu , Fei Gao , Yanjun Cao

Multi-task learning (MTL) jointly learns a set of tasks by sharing parameters among tasks. It is a promising approach for reducing storage costs while improving task accuracy for many computer vision tasks. The effective adoption of MTL…

Machine Learning · Computer Science 2022-10-03 Lijun Zhang , Xiao Liu , Hui Guan

Traditional click-through rate (CTR) prediction models convert the tabular data into one-hot vectors and leverage the collaborative relations among features for inferring the user's preference over items. This modeling paradigm discards…

Information Retrieval · Computer Science 2023-12-19 Xiangyang Li , Bo Chen , Lu Hou , Ruiming Tang

Recommendation systems focus on helping users find items of interest in the situations of information overload, where users' preferences are typically estimated by the past observed behaviors. In contrast, conversational recommendation…

Computation and Language · Computer Science 2022-03-29 Ting-Chun Wang , Shang-Yu Su , Yun-Nung Chen

Click-through rate (CTR) prediction is a crucial task in web search, recommender systems, and online advertisement displaying. In practical application, CTR models often serve with high-speed user-generated data streams, whose underlying…

Information Retrieval · Computer Science 2023-02-24 Congcong Liu , Yuejiang Li , Fei Teng , Xiwei Zhao , Changping Peng , Zhangang Lin , Jinghe Hu , Jingping Shao

Click-through rate (CTR) prediction plays a critical role in recommender systems and online advertising. The data used in these applications are multi-field categorical data, where each feature belongs to one field. Field information is…

Information Retrieval · Computer Science 2021-03-22 Yang Sun , Junwei Pan , Alex Zhang , Aaron Flores

Multi-scenario recommendation is dedicated to retrieve relevant items for users in multiple scenarios, which is ubiquitous in industrial recommendation systems. These scenarios enjoy portions of overlaps in users and items, while the…

Information Retrieval · Computer Science 2022-08-25 Yuanliang Zhang , Xiaofeng Wang , Jinxin Hu , Ke Gao , Chenyi Lei , Fei Fang

Click-through rate(CTR) prediction is a core task in cost-per-click(CPC) advertising systems and has been studied extensively by machine learning practitioners. While many existing methods have been successfully deployed in practice, most…

Information Retrieval · Computer Science 2022-01-19 Ke Hu , Yi Qi , Jianqiang Huang , Jia Cheng , Jun Lei

Recently, models for user representation learning have been widely applied in click-through-rate (CTR) and conversion-rate (CVR) prediction. Usually, the model learns a universal user representation as the input for subsequent…

Machine Learning · Computer Science 2024-09-24 Xiaoyu Tan , Yongxin Deng , Chao Qu , Siqiao Xue , Xiaoming Shi , James Zhang , Xihe Qiu

Cross domain recommender system constitutes a powerful method to tackle the cold-start and sparsity problem by aggregating and transferring user preferences across multiple category domains. Therefore, it has great potential to improve…

Information Retrieval · Computer Science 2021-06-08 Pan Li , Zhichao Jiang , Maofei Que , Yao Hu , Alexander Tuzhilin

Ranking product recommendations to optimize for a high click-through rate (CTR) or for high conversion, such as add-to-cart rate (ACR) and Order-Submit-Rate (OSR, view-to-purchase conversion) are standard practices in e-commerce. Optimizing…

Information Retrieval · Computer Science 2025-08-15 Michael Weiss , Robert Rosenbach , Christian Eggenberger

Click-Through Rate (CTR) prediction plays a core role in recommender systems, serving as the final-stage filter to rank items for a user. The key to addressing the CTR task is learning feature interactions that are useful for prediction,…

Information Retrieval · Computer Science 2023-04-27 Yang Zhang , Tianhao Shi , Fuli Feng , Wenjie Wang , Dingxian Wang , Xiangnan He , Yongdong Zhang
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