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Online communication about climate change is central to public discourse around this contested issue. Facebook is a dominant social media platform known to be a major source of information and online influence, yet discussion of climate…

Applications · Statistics 2022-11-28 Iain Weaver , Ned Westwood , Travis Coan , Saffron O'Neill , Hywel T. P. Williams

In this paper, we provide a novel measure for greenwashing -- i.e., climate-related misinformation -- that shows how polluting companies can use social media advertising related to climate change to redirect criticism. To do so, we identify…

Applications · Statistics 2025-11-20 Robert Kubinec , Aseem Mahajan

Communication strongly influences attitudes on climate change. Within sponsored communication, high spend and high reach advertising dominates. In the advertising ecosystem we can distinguish actors with adversarial stances: organizations…

Human-Computer Interaction · Computer Science 2023-08-09 Aruna Sankaranarayanan , Erik Hemberg , Una-May O'Reilly

We present a systematic review of peer-reviewed research into ways to mitigate manipulative information about climate change on social media. Such information may include disinformation, harmful influence campaigns, or the unintentional…

Computers and Society · Computer Science 2024-11-01 Aliaksandr Herasimenka , Xianlingchen Wang , Ralph Schroeder

Climate change has become one of the biggest challenges of our time. Social media platforms such as Twitter play an important role in raising public awareness and spreading knowledge about the dangers of the current climate crisis. With the…

Computation and Language · Computer Science 2022-11-08 Apoorva Upadhyaya , Marco Fisichella , Wolfgang Nejdl

Social media platforms such as Twitter (now known as X) have revolutionized how the public engage with important societal and political topics. Recently, climate change discussions on social media became a catalyst for political…

Social and Information Networks · Computer Science 2023-12-05 Yashaswi Pupneja , Joseph Zou , Sacha Lévy , Shenyang Huang

One of the critical emerging challenges in climate change communication is the prevalence of conspiracy theories. This paper discusses some of the major conspiracy theories related to climate change found in a large Twitter corpus. We use a…

Social and Information Networks · Computer Science 2021-07-08 Aman Tyagi , Kathleen M. Carley

Extreme weather events driven by climate change, such as wildfires, floods, and heatwaves, prompt significant public reactions on social media platforms. Analyzing the sentiment expressed in these online discussions can offer valuable…

Social and Information Networks · Computer Science 2025-10-14 Pouya Shaeri , Yasaman Mohammadpour , Alimohammad Beigi , Ariane Middel

Climate activism is crucial in stimulating collective societal and behavioral change towards sustainable practices through political pressure. Although multiple factors contribute to the participation in activism, their complex…

Computers and Society · Computer Science 2024-10-15 Jacopo Lenti , Luca Maria Aiello , Corrado Monti , Gianmarco De Francisci Morales

Nowadays social media platforms such as Twitter provide a great opportunity to understand public opinion of climate change compared to traditional survey methods. In this paper, we constructed a massive climate change Twitter dataset and…

Computation and Language · Computer Science 2021-12-01 Zhongkai Shangguan , Zihe Zheng , Lei Lin

Climate change communication in the mass media and other textual sources may affect and shape public perception. Extracting climate change information from these sources is an important task, e.g., for filtering content and e-discovery,…

Computation and Language · Computer Science 2021-01-05 Francesco S. Varini , Jordan Boyd-Graber , Massimiliano Ciaramita , Markus Leippold

Climate change communication on social media increasingly employs microtargeting strategies to effectively reach and influence specific demographic groups. This study presents a post-hoc analysis of microtargeting practices within climate…

Computation and Language · Computer Science 2025-09-24 Tunazzina Islam , Dan Goldwasser

Climate change is one of the most pressing challenges of the 21st century, sparking widespread discourse across social media platforms. Activists, policymakers, and researchers seek to understand public sentiment and narratives while access…

Computer Vision and Pattern Recognition · Computer Science 2025-03-13 Katharina Prasse , Marcel Kleinmann , Inken Adam , Kerstin Beckersjuergen , Andreas Edte , Jona Frroku , Timotheus Gumpp , Steffen Jung , Isaac Bravo , Stefanie Walter , Margret Keuper

User response to contributed content in online social media depends on many factors. These include how the site lays out new content, how frequently the user visits the site, how many friends the user follows, how active these friends are,…

Computers and Society · Computer Science 2013-08-14 Tad Hogg , Kristina Lerman , Laura M. Smith

Social media platforms are currently the main channel for political messaging, allowing politicians to target specific demographics and adapt based on their reactions. However, making this communication transparent is challenging, as the…

Computation and Language · Computer Science 2023-07-04 Tunazzina Islam , Shamik Roy , Dan Goldwasser

Opinion dynamics models describe the evolution of behavioral changes within social networks and are essential for informing strategies aimed at fostering positive collective changes, such as climate action initiatives. When applied to…

Physics and Society · Physics 2025-05-07 Alessia Antelmi , Carmine Spagnuolo , Luca Maria Aiello

Climate change poses a global threat to public health, food security, and economic stability. Addressing it requires evidence-based policies and a nuanced understanding of how the threat is perceived by the public, particularly within…

Social and Information Networks · Computer Science 2026-04-09 Wenchao Dong , Marcelo S. Locatelli , Virgilio Almeida , Meeyoung Cha

The complexity of emergent wicked problems, such as climate change, culminates in a reformulation of how we think about society and mobilize scientists from various disciplines to seek solutions and perspectives on the problem. From an…

Digital Libraries · Computer Science 2020-08-06 Flavio C. D. Moraes , Ana Lia Leonel , Pedro H. C. Torres , Pedro R. Jacobi , Sandra Momm

Climate change is one of the most critical challenges of the twenty-first century. Public understanding of climate issues and of the goals regarding the climate transition is essential to translate awareness into concrete actions. In this…

Social and Information Networks · Computer Science 2025-07-28 Irene Scalco , Giulia Colafrancesco , Matteo Cinelli

Strategic communication in Twitter is compared between different actor groups with regard to the topic of climate change. The main hypothesis is that different actor groups will be more or less central in the reply-trees depending on their…

Social and Information Networks · Computer Science 2023-06-13 Julian Dehne , Valentin Gold
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