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In the realm of modern mobile E-commerce, providing users with nearby commercial service recommendations through location-based online services has become increasingly vital. While machine learning approaches have shown promise in…

Information Retrieval · Computer Science 2024-08-20 Wenhao Li , Jie Zhou , Chuan Luo , Chao Tang , Kun Zhang , Shixiong Zhao

Cross domain recommender system constitutes a powerful method to tackle the cold-start and sparsity problem by aggregating and transferring user preferences across multiple category domains. Therefore, it has great potential to improve…

Information Retrieval · Computer Science 2021-06-08 Pan Li , Zhichao Jiang , Maofei Que , Yao Hu , Alexander Tuzhilin

In click-through rate prediction, click-through rate prediction is used to model users' interests. However, most of the existing CTR prediction methods are mainly based on the ID modality. As a result, they are unable to comprehensively…

Information Retrieval · Computer Science 2025-09-01 Xiaoxi Cui , Weihai Lu , Yu Tong , Yiheng Li , Zhejun Zhao

Click-through rate (CTR) prediction plays a pivotal role in online advertising and recommender systems. Despite notable progress in modeling user preferences from historical behaviors, two key challenges persist. First, exsiting…

Information Retrieval · Computer Science 2026-01-27 Kesha Ou , Zhen Tian , Wayne Xin Zhao , Hongyu Lu , Ji-Rong Wen

Nowadays, artificial neural networks are widely used for users' online travel planning. Personalized travel planning has many real applications and is affected by various factors, such as transportation type, intention destination…

Artificial Intelligence · Computer Science 2021-08-10 Yu Li , Fei Xiong , Ziyi Wang , Zulong Chen , Chuanfei Xu , Yuyu Yin , Li Zhou

Unbiased CLTR requires click propensities to compensate for the difference between user clicks and true relevance of search results via IPS. Current propensity estimation methods assume that user click behavior follows the PBM and estimate…

Information Retrieval · Computer Science 2020-05-26 Ali Vardasbi , Maarten de Rijke , Ilya Markov

The two primary tasks in the search recommendation system are search relevance matching and click-through rate (CTR) prediction -- the former focuses on seeking relevant items for user queries whereas the latter forecasts which item may…

Information Retrieval · Computer Science 2025-03-27 Rong Chen , Shuzhi Cao , Ailong He , Shuguang Han , Jufeng Chen

Click-Through Rate (CTR) prediction plays an important role in many industrial applications, and recently a lot of attention is paid to the deep interest models which use attention mechanism to capture user interests from historical…

Information Retrieval · Computer Science 2021-05-24 Keke Zhao , Xing Zhao , Qi Cao , Linjian Mo

Cross features play an important role in click-through rate (CTR) prediction. Most of the existing methods adopt a DNN-based model to capture the cross features in an implicit manner. These implicit methods may lead to a sub-optimized…

Artificial Intelligence · Computer Science 2021-05-18 Feng Li , Bencheng Yan , Qingqing Long , Pengjie Wang , Wei Lin , Jian Xu , Bo Zheng

Collaborative Topic Regression (CTR) combines ideas of probabilistic matrix factorization (PMF) and topic modeling (e.g., LDA) for recommender systems, which has gained increasing successes in many applications. Despite enjoying many…

Machine Learning · Computer Science 2016-05-31 Chenghao Liu , Tao Jin , Steven C. H. Hoi , Peilin Zhao , Jianling Sun

Click-through rate prediction is a critical task in online advertising. Currently, many existing methods attempt to extract user potential interests from historical click behavior sequences. However, it is difficult to handle sparse user…

Artificial Intelligence · Computer Science 2022-02-08 Wensen Jiang , Yizhu Jiao , Qingqin Wang , Chuanming Liang , Lijie Guo , Yao Zhang , Zhijun Sun , Yun Xiong , Yangyong Zhu

Click-Through Rate (CTR) prediction plays a core role in recommender systems, serving as the final-stage filter to rank items for a user. The key to addressing the CTR task is learning feature interactions that are useful for prediction,…

Information Retrieval · Computer Science 2023-04-27 Yang Zhang , Tianhao Shi , Fuli Feng , Wenjie Wang , Dingxian Wang , Xiangnan He , Yongdong Zhang

CTR prediction is essential for modern recommender systems. Ranging from early factorization machines to deep learning based models in recent years, existing CTR methods focus on capturing useful feature interactions or mining important…

Information Retrieval · Computer Science 2022-01-31 Wei Guo , Can Zhang , Zhicheng He , Jiarui Qin , Huifeng Guo , Bo Chen , Ruiming Tang , Xiuqiang He , Rui Zhang

With the rapid development of online advertising and recommendation systems, click-through rate prediction is expected to play an increasingly important role.Recently many DNN-based models which follow a similar Embedding&MLP paradigm have…

Machine Learning · Statistics 2019-05-01 Chenglei Niu , Guojing Zhong , Ying Liu , Yandong Zhang , Yongsheng Sun , Ailong He , Zhaoji Chen

In this work we introduce an incremental learning framework for Click-Through-Rate (CTR) prediction and demonstrate its effectiveness for Taboola's massive-scale recommendation service. Our approach enables rapid capture of emerging trends…

Information Retrieval · Computer Science 2022-09-02 Petros Katsileros , Nikiforos Mandilaras , Dimitrios Mallis , Vassilis Pitsikalis , Stavros Theodorakis , Gil Chamiel

Trajectory prediction is essential for formulating proactive strategies that anticipate user mobility and support advance preparation. Therefore, how to reduce the forecasting error in user trajectory prediction within an acceptable…

Machine Learning · Computer Science 2025-08-05 Wei Hao , Bin Chong , Ronghua Ji , Chen Hou

Click-through rate (CTR) prediction is a critical task in recommendation systems, serving as the ultimate filtering step to sort items for a user. Most recent cutting-edge methods primarily focus on investigating complex implicit and…

Information Retrieval · Computer Science 2024-05-13 Song-Li Wu , Liang Du , Jia-Qi Yang , Yu-Ai Wang , De-Chuan Zhan , Shuang Zhao , Zi-Xun Sun

Click-through rate (CTR) prediction is a crucial task in online display advertising. The embedding-based neural networks have been proposed to learn both explicit feature interactions through a shallow component and deep feature…

Machine Learning · Computer Science 2021-01-08 Wei Deng , Junwei Pan , Tian Zhou , Deguang Kong , Aaron Flores , Guang Lin

Click-Through Rate (CTR) prediction has been an indispensable component for many industrial applications, such as recommendation systems and online advertising. CTR prediction systems are usually based on multi-field categorical features,…

Information Retrieval · Computer Science 2020-09-29 Wenqiang Chen , Lizhang Zhan , Yuanlong Ci , Minghua Yang , Chen Lin , Dugang Liu

Recommender systems have been widely deployed in many real-world applications, but usually suffer from the long-standing user cold-start problem. As a promising way, Cross-Domain Recommendation (CDR) has attracted a surge of interest, which…

Information Retrieval · Computer Science 2022-04-01 Jiangxia Cao , Jiawei Sheng , Xin Cong , Tingwen Liu , Bin Wang