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Clickbait headlines are frequently used to attract readers to read articles. Although this headline type has turned out to be a technique to engage readers with misleading items, it is still unknown whether the technique can be used to…

Computation and Language · Computer Science 2019-11-27 Sima Bhowmik , Md Main Uddin Rony , Md Mahfuzul Haque , Kristen Alley Swain , Naeemul Hassan

The emergence of social media as news sources has led to the rise of clickbait posts attempting to attract users to click on article links without informing them on the actual article content. This paper presents our efforts to create a…

Social and Information Networks · Computer Science 2017-10-25 Olga Papadopoulou , Markos Zampoglou , Symeon Papadopoulos , Ioannis Kompatsiaris

The topic of clickbait has garnered lot of attention since the advent of social media. Meriam-Webster defines Clickbait as something designed to make readers want to click on a hyperlink especially when the link leads to content of dubious…

Computers and Society · Computer Science 2019-04-17 Adil Rajput

Online news media sometimes use misleading headlines to lure users to open the news article. These catchy headlines that attract users but disappointed them at the end, are called Clickbaits. Because of the importance of automatic clickbait…

Computation and Language · Computer Science 2018-06-21 Amin Omidvar , Hui Jiang , Aijun An

Accuracy is one of the basic principles of journalism. However, it is increasingly hard to manage due to the diversity of news media. Some editors of online news tend to use catchy headlines which trick readers into clicking. These…

Computation and Language · Computer Science 2017-08-30 Wei Wei , Xiaojun Wan

Clickbait (headlines) make use of misleading titles that hide critical information from or exaggerate the content on the landing target pages to entice clicks. As clickbaits often use eye-catching wording to attract viewers, target contents…

Computation and Language · Computer Science 2017-10-06 Xinyue Cao , Thai Le , Jason , Zhang

This study introduces 'clickbait spoiling', a novel technique designed to detect, categorize, and generate spoilers as succinct text responses, countering the curiosity induced by clickbait content. By leveraging a multi-task learning…

Computation and Language · Computer Science 2024-05-08 Sayantan Pal , Souvik Das , Rohini K. Srihari

Clickbait is the practice of engineering titles to incentivize readers to click through to articles. Such titles with sensationalized language reveal as little information as possible. Occasionally, clickbait will be intentionally…

Computation and Language · Computer Science 2023-06-28 Adhitya Thirumala , Elisa Ferracane

Online content publishers often use catchy headlines for their articles in order to attract users to their websites. These headlines, popularly known as clickbaits, exploit a user's curiosity gap and lure them to click on links that often…

Computation and Language · Computer Science 2019-10-18 Ankesh Anand , Tanmoy Chakraborty , Noseong Park

The impact of continually evolving digital technologies and the proliferation of communications and content has now been widely acknowledged to be central to understanding our world. What is less acknowledged is that this is based on the…

Artificial Intelligence · Computer Science 2018-06-13 Lasya Venneti , Aniket Alam

Text classification helps analyse texts for semantic meaning and relevance, by mapping the words against this hierarchy. An analysis of various types of texts is invaluable to understanding both their semantic meaning, as well as their…

Machine Learning · Computer Science 2022-11-16 Chaitanya Chadha , Vandit Gupta , Deepak Gupta , Ashish Khanna

Clickbait headlines degrade the quality of online information and undermine user trust. We present a hybrid approach to clickbait detection that combines transformer-based text embeddings with linguistically motivated informativeness…

Computation and Language · Computer Science 2026-02-23 Wojciech Michaluk , Tymoteusz Urban , Mateusz Kubita , Soveatin Kuntur , Anna Wroblewska

Clickbait is a pejorative term describing web content that is aimed at generating online advertising revenue, especially at the expense of quality or accuracy, relying on sensationalist headlines or eye-catching thumbnail pictures to…

Computation and Language · Computer Science 2017-10-10 Vijayasaradhi Indurthi , Subba Reddy Oota

Online media outlets, in a bid to expand their reach and subsequently increase revenue through ad monetisation, have begun adopting clickbait techniques to lure readers to click on articles. The article fails to fulfill the promise made by…

Information Retrieval · Computer Science 2018-08-02 Vaibhav Kumar , Dhruv Khattar , Siddhartha Gairola , Yash Kumar Lal , Vasudeva Varma

Clickbait is deceptive text that can manipulate web browsing, creating an information gap between a link and target page that literally baits a user into clicking. Clickbait detection continues to be well studied, but analyses of clickbait…

Social and Information Networks · Computer Science 2025-11-21 Austin McCutcheon , Chris Brogly

Clickbait is characterized by disproportionately high emotional intensity relative to informational content, often reinforced by specific structural patterns. However, current research considers clickbait as a static textual phenomenon…

Computation and Language · Computer Science 2026-05-01 Syed Mhamudul Hasan , Mohd. Farhan Israk Soumik , Abdur R. Shahid

Information in text is communicated in a way that supports a goal for its reader. Product reviews, for example, contain opinions, tips, product descriptions, and many other types of information that provide both direct insights, as well as…

Computation and Language · Computer Science 2025-02-21 Ori Shapira , Yuval Pinter

To advance understanding on how to engage readers, we advocate the novel task of automatic pull quote selection. Pull quotes are a component of articles specifically designed to catch the attention of readers with spans of text selected…

Computation and Language · Computer Science 2020-10-15 Tanner Bohn , Charles X. Ling

Clickbaits are online articles with deliberately designed misleading titles for luring more and more readers to open the intended web page. Clickbaits are used to tempted visitors to click on a particular link either to monetize the landing…

Social and Information Networks · Computer Science 2020-03-31 Abinash Pujahari , Dilip Singh Sisodia

Various text analysis techniques exist, which attempt to uncover unstructured information from text. In this work, we explore using statistical dependence measures for textual classification, representing text as word vectors. Student…

Computation and Language · Computer Science 2018-08-01 Samuel Cunningham-Nelson , Mahsa Baktashmotlagh , Wageeh Boles
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