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Social networks play a fundamental role in the diffusion of information. However, there are two different ways of how information reaches a person in a network. Information reaches us through connections in our social networks, as well as…

Social and Information Networks · Computer Science 2012-06-08 Seth A. Myers , Chenguang Zhu , Jure Leskovec

Axelrod's model for the dissemination of culture contains two key factors required to model the process of diffusion of innovations, namely, social influence (i.e., individuals become more similar when they interact) and homophily (i.e.,…

Physics and Society · Physics 2015-12-09 Paulo F. C. Tilles , José F. Fontanari

Online social networks have become an important platform for people to communicate, share knowledge and disseminate information. Given the widespread usage of social media, individuals' ideas, preferences and behavior are often influenced…

Social and Information Networks · Computer Science 2023-09-12 Hui Li , Susu Yang , Mengting Xu , Sourav S Bhowmick , Jiangtao Cui

We study the problem of robust influence maximization in dynamic diffusion networks. In line with recent works, we consider the scenario where the network can undergo insertion and removal of nodes and edges, in discrete time steps, and the…

Databases · Computer Science 2024-12-17 Arkaprava Saha , Bogdan Cautis , Xiaokui Xiao , Laks V. S. Lakshmanan

Spreading (diffusion) of innovations is a stochastic process on social networks. When the key driving mechanism is peer effects (word of mouth), the rate at which the aggregate adoption level increases with time depends strongly on the…

Probability · Mathematics 2023-12-12 Gadi Fibich , Tomer Levin

One major feature of social networks (e.g., massive online social networks) is the dissemination of information, such as news, rumors and opinions. Information can be propagated via natural connections in written, oral or electronic forms.…

Social and Information Networks · Computer Science 2016-03-30 Nima Heidari

A typical viral marketing model identifies influential users in a social network to maximize a single product adoption assuming unlimited user attention, campaign budgets, and time. In reality, multiple products need campaigns, users have…

Social and Information Networks · Computer Science 2017-01-31 Nan Du , Yingyu Liang , Maria-Florina Balcan , Manuel Gomez-Rodriguez , Hongyuan Zha , Le Song

The ever-increasing amount of information flowing through Social Media forces the members of these networks to compete for attention and influence by relying on other people to spread their message. A large study of information propagation…

Computers and Society · Computer Science 2010-08-09 Daniel M. Romero , Wojciech Galuba , Sitaram Asur , Bernardo A. Huberman

In social network markets, the act of consumer choice in these industries is governed not just by the set of incentives described by conventional consumer demand theory, but by the choices of others in which an individual's payoff is an…

Social and Information Networks · Computer Science 2012-10-08 Paul Ormerod , Bassel Tarbush , R. Alexander Bentley

A detailed empirical analysis of the productivity of non financial firms across several countries and years shows that productivity follows a non-Gaussian distribution with power law tails. We demonstrate that these empirical findings can…

Physics and Society · Physics 2009-11-10 T. Di Matteo , T. Aste , M. Gallegati

Understanding the importance of links in transmitting information in a network can provide ways to hinder or postpone ongoing dynamical phenomena like the spreading of epidemic or the diffusion of information. In this work, we propose a new…

Social and Information Networks · Computer Science 2018-02-16 Qian Zhang , Márton Karsai , Alessandro Vespignani

Diffusion processes are instrumental to describe the movement of a continuous quantity in a generic network of interacting agents. Here, we present a probabilistic framework for diffusion in networks and propose to classify agent…

Social and Information Networks · Computer Science 2015-08-28 Wai Hong Ronald Chan , Matthias Wildemeersch , Tony Q. S. Quek

Influence maximization is the task of finding a set of seed nodes in a social network such that the influence spread of these seed nodes based on certain influence diffusion model is maximized. Topic-aware influence diffusion models have…

Social and Information Networks · Computer Science 2014-11-24 Wei Chen , Tian Lin , Cheng Yang

Network-based marketing refers to a collection of marketing techniques that take advantage of links between consumers to increase sales. We concentrate on the consumer networks formed using direct interactions (e.g., communications) between…

Statistics Theory · Mathematics 2007-06-13 Shawndra Hill , Foster Provost , Chris Volinsky

Precise user and item embedding learning is the key to building a successful recommender system. Traditionally, Collaborative Filtering(CF) provides a way to learn user and item embeddings from the user-item interaction history. However,…

Information Retrieval · Computer Science 2019-04-24 Le Wu , Peijie Sun , Yanjie Fu , Richang Hong , Xiting Wang , Meng Wang

We investigate the impact of community structure on information diffusion with the linear threshold model. Our results demonstrate that modular structure may have counter-intuitive effects on information diffusion when social reinforcement…

Physics and Society · Physics 2014-09-19 Azadeh Nematzadeh , Emilio Ferrara , Alessandro Flammini , Yong-Yeol Ahn

This paper analyzes a model of innovation diffusion with case-based individuals a la Gilboa and Schmeidler (1995,1996,1997), who decide whether to consume an incumbent or a new product based on their and their social neighbors' previous…

Theoretical Economics · Economics 2023-01-30 Benson Tsz Kin Leung

Influence maximization has found applications in a wide range of real-world problems, for instance, viral marketing of products in an online social network, and information propagation of valuable information such as job vacancy…

Social and Information Networks · Computer Science 2021-11-04 Junaid Ali , Mahmoudreza Babaei , Abhijnan Chakraborty , Baharan Mirzasoleiman , Krishna P. Gummadi , Adish Singla

We study the introduction of lexical innovations into a community of language users. Lexical innovations, i.e., new terms added to people's vocabulary, play an important role in the process of language evolution. Nowadays, information is…

Physics and Society · Physics 2014-08-15 Marco Alberto Javarone

Influence maximization is the task of selecting a small number of seed nodes in a social network to maximize the influence spread from these seeds. It has been widely investigated in the past two decades. In the canonical setting, the…

Social and Information Networks · Computer Science 2022-02-21 Zhijie Zhang , Wei Chen , Xiaoming Sun , Jialin Zhang