Related papers: Evaluating Web Search Engines Results for Personal…
Digital traces of our lives are now constantly produced by various connected devices, internet services and interactions. Our actions result in a multitude of heterogeneous data objects, or traces, kept in various locations in the cloud or…
Online platforms have transformed the way in which individuals access and interact with news, with a high degree of trust particularly placed in search engine results. We use web tracked behavioral data across a 2-month period and analyze…
We introduce a new metric for measuring how well a model personalizes to a user's specific preferences. We define personalization as a weighting between performance on user specific data and performance on a more general global dataset that…
The key to personalized search is to build the user profile based on historical behaviour. To deal with the users who lack historical data, group based personalized models were proposed to incorporate the profiles of similar users when…
Search personalization aims to tailor search results to each specific user based on the user's personal interests and preferences (i.e., the user profile). Recent research approaches to search personalization by modelling the potential…
Search results personalization has become an effective way to improve the quality of search engines. Previous studies extracted information such as past clicks, user topical interests, query click entropy and so on to tailor the original…
Product search is one of the most popular methods for people to discover and purchase products on e-commerce websites. Because personal preferences often have an important influence on the purchase decision of each customer, it is intuitive…
Information is transmitted through websites, and immediate reactions to various kinds of information are required. Hence, efforts by users to select information themselves have increased, which is fueling further improvements in…
Personalized recommendations form an important part of today's internet ecosystem, helping artists and creators to reach interested users, and helping users to discover new and engaging content. However, many users today are skeptical of…
Personalization is being applied to great extend in many systems. This paper presents a multi-dimensional user data model and its application in web search. Online and Offline activities of the user are tracked for creating the user model.…
Randomized experimentation (also known as A/B testing or bucket testing) is widely used in the internet industry to measure the metric impact obtained by different treatment variants. A/B tests identify the treatment variant showing the…
To partly address people's concerns over web tracking, Google has created the Ad Settings webpage to provide information about and some choice over the profiles Google creates on users. We present AdFisher, an automated tool that explores…
News recommendation and personalization is not a solved problem. People are growing concerned of their data being collected in excess in the name of personalization and the usage of it for purposes other than the ones they would think…
Profiling users for the purpose of targeted advertisements or other kinds of personalization is very popular on the internet. But besides the benefits of individually tailored news feeds and shopping recommendation research has shown that…
In the age of information abundance, attention is a coveted resource. Social media platforms vigorously compete for users' engagement, influencing the evolution of their opinions on a variety of topics. With recommendation algorithms often…
Algorithm audits have increased in recent years due to a growing need to independently assess the performance of automatically curated services that process, filter, and rank the large and dynamic amount of information available on the…
The influence of Web search personalisation on professional knowledge work is an understudied area. Here we investigate how public sector officials self-assess their dependency on the Google Web search engine, whether they are aware of the…
The evolution of information-seeking processes, driven by search engines like Google, has transformed the access to information people have. This paper investigates how individuals' preexisting attitudes influence the modern…
In many mobile health interventions, treatments should only be delivered in a particular context, for example when a user is currently stressed, walking or sedentary. Even in an optimal context, concerns about user burden can restrict which…
Personalized search is a problem where models benefit from learning user preferences from per-user historical interaction data. The inferred preferences enable personalized ranking models to improve the relevance of documents for users.…