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Position bias is a critical problem in information retrieval when dealing with implicit yet biased user feedback data. Unbiased ranking methods typically rely on causality models and debias the user feedback through inverse propensity…

Information Retrieval · Computer Science 2020-05-27 Jiarui Jin , Yuchen Fang , Weinan Zhang , Kan Ren , Guorui Zhou , Jian Xu , Yong Yu , Jun Wang , Xiaoqiang Zhu , Kun Gai

Knowledge Tracing (KT) is fundamental to intelligent education systems, yet relies on educational logs that are selectively observed. The non-random nature of exercise recommendations and student choices inevitably induces severe selection…

Artificial Intelligence · Computer Science 2026-05-11 Peilin Zhan , Wei Chen , Weilin Chen , Shuyi Pan , Ruichu Cai

Modern e-commerce platforms employ various auction mechanisms to allocate paid slots for a given item. To scale this approach to the millions of auctions, the platforms suggest promotion tools based on the autobidding algorithms. These…

Machine Learning · Computer Science 2026-03-03 Ivan Zhigalskii , Andrey Pudovikov , Aleksandr Katrutsa , Egor Samosvat

Conversion rate (CVR) prediction plays an important role in advertising systems. Recently, supervised deep neural network-based models have shown promising performance in CVR prediction. However, they are data hungry and require an enormous…

Information Retrieval · Computer Science 2023-07-13 Wentao Ouyang , Rui Dong , Xiuwu Zhang , Chaofeng Guo , Jinmei Luo , Xiangzheng Liu , Yanlong Du

Common click-through rate (CTR) prediction recommender models tend to exhibit feature-level bias, which leads to unfair recommendations among item groups and inaccurate recommendations for users. While existing methods address this issue by…

Information Retrieval · Computer Science 2024-02-07 Jinqiu Jin , Sihao Ding , Wenjie Wang , Fuli Feng

The task of predicting conversion rates (CVR) lies at the heart of online advertising systems aiming to optimize bids to meet advertiser performance requirements. Even with the recent rise of deep neural networks, these predictions are…

Information Retrieval · Computer Science 2024-01-31 Alex Shtoff , Yohay Kaplan , Ariel Raviv

Users' clicks on Web search results are one of the key signals for evaluating and improving web search quality and have been widely used as part of current state-of-the-art Learning-To-Rank(LTR) models. With a large volume of search logs…

Information Retrieval · Computer Science 2021-05-24 Jianghong Zhou , Sayyed M. Zahiri , Simon Hughes , Khalifeh Al Jadda , Surya Kallumadi , Eugene Agichtein

In online advertising, conventional post-click conversion rate (CVR) estimation models are trained using clicked samples. However, during online serving the models need to estimate for all impression ads, leading to the sample selection…

Information Retrieval · Computer Science 2022-01-21 Zixuan Xu , Penghui Wei , Weimin Zhang , Shaoguo Liu , Liang Wang , Bo Zheng

Click-through rate (CTR) prediction is a fundamental technique in recommendation and advertising systems. Recent studies have proved that learning a unified model to serve multiple domains is effective to improve the overall performance.…

Information Retrieval · Computer Science 2022-07-04 Xuanhua Yang , Xiaoyu Peng , Penghui Wei , Shaoguo Liu , Liang Wang , Bo Zheng

Click-through rate (CTR) prediction is a critical problem in web search, recommendation systems and online advertisement displaying. Learning good feature interactions is essential to reflect user's preferences to items. Many CTR prediction…

Information Retrieval · Computer Science 2021-05-13 Yuan Cheng , Yanbo Xue

Click-through rate (CTR) Prediction is of great importance in real-world online ads systems. One challenge for the CTR prediction task is to capture the real interest of users from their clicked items, which is inherently biased by…

Information Retrieval · Computer Science 2022-04-04 Congcong Liu , Yuejiang Li , Jian Zhu , Xiwei Zhao , Changping Peng , Zhangang Lin , Jingping Shao

Conversational recommender systems (CRS) have shown great success in accurately capturing a user's current and detailed preference through the multi-round interaction cycle while effectively guiding users to a more personalized…

Information Retrieval · Computer Science 2022-08-23 Allen Lin , Jianling Wang , Ziwei Zhu , James Caverlee

The predictions of click through rate (CTR) and conversion rate (CVR) play a crucial role in the success of ad-recommendation systems. A Deep Hierarchical Ensemble Network (DHEN) has been proposed to integrate multiple feature crossing…

Click-Through Rate (CTR) prediction models are integral to a myriad of industrial settings, such as personalized search advertising. Current methods typically involve feature extraction from users' historical behavior sequences combined…

Machine Learning · Computer Science 2025-07-16 Lingwei Kong , Lu Wang , Changping Peng , Zhangang Lin , Ching Law , Jingping Shao

Implicit feedback (e.g., clicks, dwell times, etc.) is an abundant source of data in human-interactive systems. While implicit feedback has many advantages (e.g., it is inexpensive to collect, user centric, and timely), its inherent biases…

Information Retrieval · Computer Science 2016-08-17 Thorsten Joachims , Adith Swaminathan , Tobias Schnabel

Modern online advertising systems inevitably rely on personalization methods, such as click-through rate (CTR) prediction. Recent progress in CTR prediction enjoys the rich representation capabilities of deep learning and achieves great…

Information Retrieval · Computer Science 2021-06-16 Chao Du , Zhifeng Gao , Shuo Yuan , Lining Gao , Ziyan Li , Yifan Zeng , Xiaoqiang Zhu , Jian Xu , Kun Gai , Kuang-chih Lee

Unbiased learning to rank (ULTR) aims to mitigate various biases existing in user clicks, such as position bias, trust bias, presentation bias, and learn an effective ranker. In this paper, we introduce our winning approach for the…

Information Retrieval · Computer Science 2023-02-16 Lulu Yu , Yiting Wang , Xiaojie Sun , Keping Bi , Jiafeng Guo

We propose a framework for learning calibrated uncertainties under domain shifts, where the source (training) distribution differs from the target (test) distribution. We detect such domain shifts via a differentiable density ratio…

Machine Learning · Computer Science 2024-02-07 Haoxuan Wang , Zhiding Yu , Yisong Yue , Anima Anandkumar , Anqi Liu , Junchi Yan

The Doubly Robust (DR) estimation of ATE can be carried out in 2 steps, where in the first step, the treatment and outcome are modeled, and in the second step the predictions are inserted into the DR estimator. The model misspecification in…

Methodology · Statistics 2021-08-03 Mehdi Rostami , Olli Saarela , Michael Escobar

Current sequential recommender systems are proposed to tackle the dynamic user preference learning with various neural techniques, such as Transformer and Graph Neural Networks (GNNs). However, inference from the highly sparse user behavior…

Information Retrieval · Computer Science 2023-03-22 Yuhao Yang , Chao Huang , Lianghao Xia , Chunzhen Huang , Da Luo , Kangyi Lin