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Related papers: Learning from Viral Content

200 papers

We model social media as collections of users producing and consuming content. Users value consuming content, but doing so uses up their scarce attention, and hence they prefer content produced by more able users. Users also value receiving…

General Economics · Economics 2021-04-05 Apostolos Filippas , John Horton

Social media is interactive, and interaction brings misinformation. With the growing amount of user-generated data, fake news on online platforms has become much frequent since the arrival of social networks. Now and then, an event occurs…

Social and Information Networks · Computer Science 2021-11-24 Chahat Raj , Priyanka Meel

Bio-inspired paradigms are proving to be useful in analyzing propagation and dissemination of information in networks. In this paper we explore the use of multi-type branching processes to analyse viral properties of content in a social…

Probability · Mathematics 2020-01-01 Ranbir Dhounchak , Veeraruna Kavitha , Eitan Altman

There has been considerable interest in modelling the spread of information on X (formerly Twitter) using machine learning models. Here, we consider the problem of predicting the reposting of new information, i.e., when a user propagates…

Social and Information Networks · Computer Science 2026-01-19 Ziming Xu , Shi Zhou , Vasileios Lampos , Ingemar J. Cox

With the rapid growth of online social network sites (SNS), it has become imperative for platform owners and online marketers to investigate what drives content production on these platforms. However, previous research has found it…

Social and Information Networks · Computer Science 2018-11-28 Prasanta Bhattacharya , Tuan Q. Phan , Xue Bai , Edoardo Airoldi

Social learning is a fundamental mechanism shaping decision-making across numerous social networks, including social trading platforms. In those platforms, investors combine traditional investing with copying the behavior of others.…

Physics and Society · Physics 2025-07-04 Bijin Joseph , Christoph Riedl , Alex Pentland , Esteban Moro

Breaking news leads to situations of fast-paced reporting in social media, producing all kinds of updates related to news stories, albeit with the caveat that some of those early updates tend to be rumours, i.e., information with an…

Computation and Language · Computer Science 2016-10-25 Arkaitz Zubiaga , Maria Liakata , Rob Procter

A main characteristic of social media is that its diverse content, copiously generated by both standard outlets and general users, constantly competes for the scarce attention of large audiences. Out of this flood of information some topics…

Physics and Society · Physics 2011-12-21 Chunyan Wang , Bernardo A. Huberman

The hypothesis of selective exposure assumes that people seek out information that supports their views and eschew information that conflicts with their beliefs, and that has negative consequences on our society. Few researchers have…

Social and Information Networks · Computer Science 2014-09-26 Jisun An , Daniele Quercia , Jon Crowcroft

Most news recommender systems try to identify users' interests and news' attributes and use them to obtain recommendations. Here we propose an adaptive model which combines similarities in users' rating patterns with epidemic-like spreading…

Information Retrieval · Computer Science 2009-11-13 Matus Medo , Yi-Cheng Zhang , Tao Zhou

Users increasing activity across various social networks made it the most widely used platform for exchanging and propagating information among individuals. To spread information within a network, a user initially shared information on a…

Social and Information Networks · Computer Science 2026-05-13 Maryam Ramezani , Hossein Goli , AmirMohammad Izadi , Hamid R. Rabiee

Viral marketing takes advantage of preexisting social networks among customers to achieve large changes in behaviour. Models of influence spread have been studied in a number of domains, including the effect of "word of mouth" in the…

Computer Science and Game Theory · Computer Science 2008-09-08 Hamed Amini , Moez Draief , Marc Lelarge

In this big data era, more and more social activities are digitized thereby becoming traceable, and thus the studies of social networks attract increasing attention from academia. It is widely believed that social networks play important…

Social and Information Networks · Computer Science 2018-11-13 Qi Xuan , Xincheng Shu , Zhongyuan Ruan , Jinbao Wang , Chenbo Fu , Guanrong Chen

Current models for predicting social media virality rely heavily on static textual and structural features, effectively ignoring the highly dynamic nature of trend signals. We study whether real-world attention signals can improve the…

Machine Learning · Computer Science 2026-05-06 Sarvagya Somvanshi , Mohan Xu , Rakhi Chadalavada , Nathan Canera

Information propagation on social networks could be modeled as cascades, and many efforts have been made to predict the future popularity of cascades. However, most of the existing research treats a cascade as an individual sequence.…

Social and Information Networks · Computer Science 2023-06-07 Xiaodong Lu , Shuo Ji , Le Yu , Leilei Sun , Bowen Du , Tongyu Zhu

It's by now folklore that to understand the activity pattern of a user in an online social network (OSN) platform, one needs to look at his friends or the ones he follows. The common perception is that these friends exert influence on the…

Social and Information Networks · Computer Science 2025-05-26 Michael Sidorov , Dan Vilenchik

Social media, such as Facebook and WeChat, empowers millions of users to create, consume, and disseminate online information on an unprecedented scale. The abundant information on social media intensifies the competition of WeChat Public…

Human-Computer Interaction · Computer Science 2018-08-29 Quan Li , Ziming Wu , Lingling Yi , Kristanto Sean N , Huamin Qu , Xiaojuan Ma

Accurately predicting the relevance of items to users is crucial to the success of many social platforms. Conventional approaches train models on logged historical data; but recommendation systems, media services, and online marketplaces…

Machine Learning · Computer Science 2022-10-11 Amir Feder , Guy Horowitz , Yoav Wald , Roi Reichart , Nir Rosenfeld

We propose a novel framework for predicting the factuality of reporting of news media outlets by studying the user attention cycles in their YouTube channels. In particular, we design a rich set of features derived from the temporal…

Computation and Language · Computer Science 2021-08-31 Krasimira Bozhanova , Yoan Dinkov , Ivan Koychev , Maria Castaldo , Tommaso Venturini , Preslav Nakov

This work studies the learning abilities of agents sharing partial beliefs over social networks. The agents observe data that could have risen from one of several hypotheses and interact locally to decide whether the observations they are…

Signal Processing · Electrical Eng. & Systems 2019-10-31 Virginia Bordignon , Vincenzo Matta , Ali H. Sayed