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An efficient strategy for the identification of influential spreaders that could be used to control epidemics within populations would be of considerable importance. Generally, populations are characterized by its community structures and…

Physics and Society · Physics 2018-10-23 Shi-Long Luo , Kai Gong , Li Kang

Influence maximization (IM) aims to find seed users on an online social network to maximize the spread of information about a target product through word-of-mouth propagation among all users. Prior IM methods mostly focus on maximizing the…

Social and Information Networks · Computer Science 2024-02-27 Ying Wang , Yanhao Wang

Influence maximization is a problem of finding a small set of highly influential users, also known as seeds, in a social network such that the spread of influence under certain propagation models is maximized. In this paper, we consider…

Social and Information Networks · Computer Science 2015-07-14 Wei Chen , Wei Lu , Ning Zhang

Recently in Online Social Networks (OSNs), the Least Cost Influence (LCI) problem has become one of the central research topics. It aims at identifying a minimum number of seed users who can trigger a wide cascade of information…

Social and Information Networks · Computer Science 2016-06-30 Huiyuan Zhang , Dung T. Nguyen , Soham Das , Huiling Zhang , My T. Thai

Since its introduction in 2003, the influence maximization (IM) problem has drawn significant research attention in the literature. The aim of IM is to select a set of k users who can influence the most individuals in the social network.…

Social and Information Networks · Computer Science 2019-06-19 Hui Li , Mengting Xu , Sourav S Bhowmick , Changsheng Sun , Zhongyuan Jiang , Jiangtao Cui

In recent years, social networking platforms have gained significant popularity among the masses like connecting with people and propagating ones thoughts and opinions. This has opened the door to user-specific advertisements and…

Social and Information Networks · Computer Science 2022-11-18 Aaryan Gupta , Inder Khatri , Arjun Choudhry , Pranav Chandhok , Dinesh Kumar Vishwakarma , Mukesh Prasad

Influence propagation in social networks is a central problem in modern social network analysis, with important societal applications in politics and advertising. A large body of work has focused on cascading models, viral marketing, and…

Social and Information Networks · Computer Science 2024-07-02 Zachary M. Boyd , Nicolas Fraiman , Jeremy L. Marzuola , Peter J. Mucha , Braxton Osting

We consider two optimization problems in which a planner aims to influence the average transient opinion in the Friedkin-Johnsen dynamics on a network by intervening on the agents' innate opinions. Solving these problems requires full…

Physics and Society · Physics 2025-09-04 Leonardo Cianfanelli , Giacomo Como , Fabio Fagnani , Asuman Ozdaglar , Francesca Parise

Modeling and shaping how information spreads through a network is a major research topic in network analysis. While initially the focus has been mostly on efficiency, recently fairness criteria have been taken into account in this setting.…

Social and Information Networks · Computer Science 2023-02-28 Ruben Becker , Gianlorenzo D'Angelo , Sajjad Ghobadi

We consider the problem of selecting a seed set to maximize the expected number of influenced nodes in the social network, referred to as the \textit{influence maximization} (IM) problem. We assume that the topology of the social network is…

Machine Learning · Computer Science 2019-11-26 Xiaojin Zhang

Influence maximization (IM) has garnered a lot of attention in the literature owing to applications such as viral marketing and infection containment. It aims to select a small number of seed users to adopt an item such that adoption…

Social and Information Networks · Computer Science 2020-12-08 Prithu Banerjee , Wei Chen , Laks V. S. Lakshmanan

In this paper, we address the important issue of uncertainty in the edge influence probability estimates for the well studied influence maximization problem --- the task of finding $k$ seed nodes in a social network to maximize the…

Social and Information Networks · Computer Science 2016-06-14 Wei Chen , Tian Lin , Zihan Tan , Mingfei Zhao , Xuren Zhou

Time plays an essential role in the diffusion of information, influence and disease over networks. In many cases we only observe when a node copies information, makes a decision or becomes infected -- but the connectivity, transmission…

Social and Information Networks · Computer Science 2011-05-05 Manuel Gomez Rodriguez , David Balduzzi , Bernhard Schölkopf

The wide adoption of social media platforms has brought about numerous benefits for communication and information sharing. However, it has also led to the rapid spread of misinformation, causing significant harm to individuals, communities,…

Data Structures and Algorithms · Computer Science 2023-08-21 Ahad N. Zehmakan , Khushvind Maurya

The ways in which an innovation (e.g., new behaviour, idea, technology, product) diffuses among people can determine its success or failure. In this paper, we address the problem of diffusion of innovations over multiplex social networks…

Social and Information Networks · Computer Science 2014-08-26 Rasoul Ramezanian , Mostafa Salehi , Matteo Magnani , Danilo Montesi

We consider stochastic influence maximization problems arising in social networks. In contrast to existing studies that involve greedy approximation algorithms with a 63% performance guarantee, our work focuses on solving the problem…

Social and Information Networks · Computer Science 2020-06-02 Hao-Hsiang Wu , Simge Kucukyavuz

We consider the problem of predicting the time evolution of influence, the expected number of activated nodes, given a set of initially active nodes on a propagation network. To address the significant computational challenges of this…

Social and Information Networks · Computer Science 2017-01-10 Shui-Nee Chow , Xiaojing Ye , Hongyuan Zha , Haomin Zhou

As a widely observable social effect, influence diffusion refers to a process where innovations, trends, awareness, etc. spread across the network via the social impact among individuals. Motivated by such social effect, the concept of…

Social and Information Networks · Computer Science 2020-12-24 Liang Ma

We consider the problem of influence maximization in fixed networks for contagion models in an adversarial setting. The goal is to select an optimal set of nodes to seed the influence process, such that the number of influenced nodes at the…

Social and Information Networks · Computer Science 2019-01-23 Justin Khim , Varun Jog , Po-Ling Loh

Several behavioral, social, and public health interventions, such as suicide/HIV prevention or community preparedness against natural disasters, leverage social network information to maximize outreach. Algorithmic influence maximization…

Social and Information Networks · Computer Science 2020-12-17 Aida Rahmattalabi , Shahin Jabbari , Himabindu Lakkaraju , Phebe Vayanos , Max Izenberg , Ryan Brown , Eric Rice , Milind Tambe