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On-line social networks, such as in Facebook and Twitter, are often studied from the perspective of friendship ties between agents in the network. Adversarial ties, however, also play an important role in the structure and function of…

Combinatorics · Mathematics 2019-03-13 Anthony Bonato , Huda Chuangpishit , Sean English , Bill Kay , Erin Meger

Although there is now a large literature on policy evaluation and learning, much of the prior work assumes that the treatment assignment of one unit does not affect the outcome of another unit. Unfortunately, ignoring interference can lead…

Methodology · Statistics 2025-04-02 Yi Zhang , Kosuke Imai

One of the interesting and important problems of information diffusion over a large social network is to identify an appropriate model from a limited amount of diffusion information. There are two contrasting approaches to model information…

Social and Information Networks · Computer Science 2012-04-23 Kazumi Saito , Masahiro Kimura , Kouzou Ohara , Hiroshi Motoda

The problem of selecting an optimal seed set to maximise influence in networks has been a subject of intense research in recent years. However, despite numerous works addressing this area, it remains a topic that requires further…

Social and Information Networks · Computer Science 2025-04-16 Michał Czuba , Piotr Bródka

Several centrality measures have been formulated to quantify the notion of 'importance' of actors in social networks. Current measures scrutinize either local or global connectivity of the nodes and have been found to be inadequate for…

Social and Information Networks · Computer Science 2018-06-26 Rakhi Saxena , Sharanjit Kaur , Vasudha Bhatnagar

One major function of social networks (e.g., massive online social networks) is the dissemination of information such as scientific knowledge, news, and rumors. Information can be propagated by the users of the network via natural…

Computer Science and Game Theory · Computer Science 2010-06-30 Dmitry Zinoviev , Vy Duong , Honggang Zhang

How does one find important or influential people in an online social network? Researchers have proposed a variety of centrality measures to identify individuals that are, for example, often visited by a random walk, infected in an…

Social and Information Networks · Computer Science 2013-03-20 Kristina Lerman , Prachi Jain , Rumi Ghosh , Jeon-Hyung Kang , Ponnurangam Kumaraguru

In this work, we consider a strongly connected group of individuals involved in decision-making. The opinions of the individuals evolve using the Friedkin-Johnsen (FJ) model. We consider that there are two competing `influencers' (stubborn…

Systems and Control · Electrical Eng. & Systems 2024-12-31 Aashi Shrinate , Twinkle Tripathy

Much work in Social Network Analysis has focused on the identification of the most important actors in a social network. This has resulted in several measures of influence and authority. While most of such sociometrics (e.g., PageRank) are…

Social and Information Networks · Computer Science 2011-08-25 Karthik Subbian , Prem Melville

With the growing popularity of online social media, identifying influential users in these social networks has become very popular. Existing works have studied user attributes, network structure and user interactions when measuring user…

Social and Information Networks · Computer Science 2022-03-24 Xingjun Ma , Chunping Li , James Bailey , Sudanthi Wijewickrema

A pivotal idea in network science, marketing research and innovation diffusion theories is that a small group of nodes -- called influencers -- have the largest impact on social contagion and epidemic processes in networks. Despite the…

Physics and Society · Physics 2018-12-12 Flavio Iannelli , Manuel Sebastian Mariani , Igor M. Sokolov

Social scientists have observed that human behavior in society can often be modeled as corresponding to a threshold type policy. A new behavior would propagate by a procedure in which an individual adopts the new behavior if the fraction of…

Computer Science and Game Theory · Computer Science 2013-01-01 Eitan Altman , Francesco De Pellegrini , Rachid El-Azouzi , Daniele Miorandi , Tania Jimenez

In social network analysis, there is a common perception that influence is relevant to determine the global behavior of the society and thus it can be used to enforce cooperation by targeting an adequate initial set of individuals or to…

Computer Science and Game Theory · Computer Science 2013-07-01 Xavier Molinero , Fabián Riquelme , Maria Serna

Identifying influencers in a given social network has become an important research problem for various applications, including accelerating the spread of information in viral marketing and preventing the spread of fake news and rumors. The…

Social and Information Networks · Computer Science 2025-01-24 Sho Tsugawa , Kohei Watabe

A class of dynamic threshold models is proposed, for describing the upset of collective actions in social networks. The agents of the network have to decide whether to undertake a certain action or not. They make their decision by comparing…

Social and Information Networks · Computer Science 2016-05-23 Andrea Garulli , Antonio Giannitrapani

Threshold models and their dynamics may be used to model the spread of `behaviors' in social networks. Regarding such from a modal logical perspective, it is shown how standard update mechanisms may be emulated using action models -- graphs…

Computer Science and Game Theory · Computer Science 2017-08-07 Rasmus K. Rendsvig

Forecasting players in sports has grown in popularity due to the potential for a tactical advantage and the applicability of such research to multi-agent interaction systems. Team sports contain a significant social component that…

Computer Vision and Pattern Recognition · Computer Science 2024-04-17 Luca Scofano , Alessio Sampieri , Giuseppe Re , Matteo Almanza , Alessandro Panconesi , Fabio Galasso

Influence maximization is the problem of finding a set of influential users in a social network such that the expected spread of influence under a certain propagation model is maximized. Much of the previous work has neglected the important…

Social and Information Networks · Computer Science 2016-11-18 Wei Lu , Laks V. S. Lakshmanan

We consider a brand with a given budget that wants to promote a product over multiple rounds of influencer marketing. In each round, it commissions an influencer to promote the product over a social network, and then observes the subsequent…

Machine Learning · Computer Science 2019-11-11 Shatian Wang , Zhen Xu , Van-Anh Truong

The problem of finding optimal set of users for influencing others in the social network has been widely studied. Because it is NP-hard, some heuristics were proposed to find sub-optimal solutions. Still, one of the commonly used assumption…

Social and Information Networks · Computer Science 2014-11-24 Radosław Michalski , Tomasz Kajdanowicz , Piotr Bródka , Przemysław Kazienko