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Efficient allocation of impressions to advertisers in display advertising has a significant impact on advertisers' utility and the browsing experience of users. The problem becomes particularly challenging in the presence of advertisers…

Optimization and Control · Mathematics 2014-07-23 Davood Shamsi , Marius Holtan , Robert Luenberger , Yinyu Ye

The most significant progress in recent years in online display advertising is what is known as the Real-Time Bidding (RTB) mechanism to buy and sell ads. RTB essentially facilitates buying an individual ad impression in real time while it…

Computer Science and Game Theory · Computer Science 2017-07-18 Jun Wang , Weinan Zhang , Shuai Yuan

Personalization enables businesses to learn customer preferences from past interactions and thus to target individual customers with more relevant content. We consider the problem of predicting the optimal promotional offer for a given…

Machine Learning · Computer Science 2022-02-02 Aleksey A. Kocherzhenko , Nirmal Sobha Kartha , Tengfei Li , Hsin-Yi , Shih , Marco Mandic , Mike Fuller , Arshak Navruzyan

We analyze optimal strategies for the allocation of a finite budget that can be invested in different advertising channels over time with the objective of influencing social opinions in a network of individuals. In our analysis, we consider…

Optimization and Control · Mathematics 2018-07-25 Soheil Eshghi , Victor M. Preciado , Saswati Sarkar , Santosh S. Venkatesh , Qing Zhao , Raissa D'Souza , Ananthram Swami

The investment on the stock market is prone to be affected by the Internet. For the purpose of improving the prediction accuracy, we propose a multi-task stock prediction model that not only considers the stock correlations but also…

Machine Learning · Computer Science 2018-05-22 Jieyun Huang , Yunjia Zhang , Jialai Zhang , Xi Zhang

Much work in Social Network Analysis has focused on the identification of the most important actors in a social network. This has resulted in several measures of influence and authority. While most of such sociometrics (e.g., PageRank) are…

Social and Information Networks · Computer Science 2011-08-25 Karthik Subbian , Prem Melville

A key step in influence maximization in online social networks is the identification of a small number of users, known as influencers, who are able to spread influence quickly and widely to other users. The evolving nature of the…

Social and Information Networks · Computer Science 2021-04-15 Weihua Li , Yuxuan Hu , Shiqing Wu , Quan Bai , Edmund Lai

Streaming tensor factorization is a powerful tool for processing high-volume and multi-way temporal data in Internet networks, recommender systems and image/video data analysis. Existing streaming tensor factorization algorithms rely on…

Machine Learning · Statistics 2019-01-01 Cole Hawkins , Zheng Zhang

Online advertising revenues account for an increasing share of publishers' revenue streams, especially for small and medium-sized publishers who depend on the advertisement networks of tech companies such as Google and Facebook. Thus…

Machine Learning · Computer Science 2021-11-18 Max Würfel , Qiwei Han , Maximilian Kaiser

Long-sequence modeling has become an indispensable frontier in recommendation systems for capturing users' long-term preferences. However, user behaviors within advertising domains are inherently sparse, posing a significant barrier to…

It is of high interest for a company to identify customers expected to bring the largest profit in the upcoming period. Knowing as much as possible about each customer is crucial for such predictions. However, their demographic data,…

Machine Learning · Computer Science 2018-03-30 Jelena Stojanovic , Djordje Gligorijevic , Zoran Obradovic

We study the problem of training an accurate linear regression model by procuring labels from multiple noisy crowd annotators, under a budget constraint. We propose a Bayesian model for linear regression in crowdsourcing and use variational…

Machine Learning · Computer Science 2016-02-01 Divya Padmanabhan , Satyanath Bhat , Dinesh Garg , Shirish Shevade , Y. Narahari

We consider the problem of online active learning to collect data for regression modeling. Specifically, we consider a decision maker with a limited experimentation budget who must efficiently learn an underlying linear population model.…

Machine Learning · Statistics 2016-12-22 Carlos Riquelme , Ramesh Johari , Baosen Zhang

Social media expose millions of users every day to information campaigns --- some emerging organically from grassroots activity, others sustained by advertising or other coordinated efforts. These campaigns contribute to the shaping of…

Social and Information Networks · Computer Science 2017-03-23 Onur Varol , Emilio Ferrara , Filippo Menczer , Alessandro Flammini

In the era of rapid development of social media, social recommendation systems as hybrid recommendation systems have been widely applied. Existing methods capture interest similarity between users to filter out interest-irrelevant relations…

Social and Information Networks · Computer Science 2025-09-16 Yuqin Lan , Weihao Shen , Yuanze Hu , Qingchen Yu , Zhaoxin Fan , Faguo Wu , Laurence T. Yang

We present a neural network for predicting purchasing intent in an Ecommerce setting. Our main contribution is to address the significant investment in feature engineering that is usually associated with state-of-the-art methods such as…

Machine Learning · Computer Science 2018-07-24 Humphrey Sheil , Omer Rana , Ronan Reilly

Viral marketing takes advantage of preexisting social networks among customers to achieve large changes in behaviour. Models of influence spread have been studied in a number of domains, including the effect of "word of mouth" in the…

Computer Science and Game Theory · Computer Science 2008-09-08 Hamed Amini , Moez Draief , Marc Lelarge

This paper considers a time-varying optimization problem associated with a network of systems, with each of the systems shared by (and affecting) a number of individuals. The objective is to minimize cost functions associated with the…

Optimization and Control · Mathematics 2022-03-15 Ana M. Ospina , Andrea Simonetto , Emiliano Dall'Anese

This paper studies the prediction task of tensor-on-tensor regression in which both covariates and responses are multi-dimensional arrays (a.k.a., tensors) across time with arbitrary tensor order and data dimension. Existing methods either…

Machine Learning · Statistics 2024-12-23 Guanhao Zhou , Yuefeng Han , Xiufan Yu

A search engine recommends to the user a list of web pages. The user examines this list, from the first page to the last, and clicks on all attractive pages until the user is satisfied. This behavior of the user can be described by the…

Machine Learning · Computer Science 2016-06-02 Sumeet Katariya , Branislav Kveton , Csaba Szepesvári , Zheng Wen