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Influence maximization aims to select k most-influential vertices or seeds in a network, where influence is defined by a given diffusion process. Although computing optimal seed set is NP-Hard, efficient approximation algorithms exist.…

Distributed, Parallel, and Cluster Computing · Computer Science 2022-08-05 Xinyu Chen , Marco Minutoli , Jiannan Tian , Mahantesh Halappanavar , Ananth Kalyanaraman , Dingwen Tao

The Influence Maximization problem under the Independent Cascade model (IC) is considered. The problem asks for a minimal set of vertices to serve as "seed set" from which a maximum influence propagation is expected. New seed-set selection…

Social and Information Networks · Computer Science 2024-01-02 Faisal N. Abu-Khzam , Ghinwa Bou Matar , Sergio Thoumi

The majority of influence maximization (IM) studies focus on targeting influential seeders to trigger substantial information spread in social networks. In this paper, we consider a new and complementary problem of how to further increase…

Social and Information Networks · Computer Science 2017-06-27 Yishi Lin , Wei Chen , John C. S. Lui

Identifying influential nodes is crucial in social network analysis. Existing methods often neglect local opinion leader tendencies, resulting in overlapping influence ranges for seed nodes. Furthermore, approaches based on vanilla graph…

Social and Information Networks · Computer Science 2025-08-15 Ronghua Lin , Runbin Yao , Yijia Wang , Junjie Lin , Zhengyang Wu , Yong Tang

The influence maximization (IM) problem as defined in the seminal paper by Kempe et al. has received widespread attention from various research communities, leading to the design of a wide variety of solutions. Unfortunately, this classical…

Databases · Computer Science 2017-09-28 Hui Li , Sourav S Bhowmick , Jiangtao Cui , Jianfeng Ma

The diffusion of information, norms, and practices across a social network can be initiated by compelling a small number of seed individuals to adopt first. Strategies proposed in previous work either assume full network information or…

Physics and Society · Physics 2022-02-09 Jiamin Ou , Vincent Buskens , Arnout Van De Rijt , Debabrata Panja

Information cascade in online social networks can be rather negative, e.g., the spread of rumors may trigger panic. To limit the influence of misinformation in an effective and efficient manner, the influence minimization (IMIN) problem is…

Databases · Computer Science 2023-02-28 Jiadong Xie , Fan Zhang , Kai Wang , Xuemin Lin , Wenjie Zhang

The Influence Maximization (IM) problem aims to select a set of seed nodes within a given budget to maximize the spread of influence in a social network. However, real-world social networks have several structural inequalities, such as…

Machine Learning · Computer Science 2025-12-02 Akrati Saxena , Harshith Kumar Yadav , Bart Rutten , Shashi Shekhar Jha

Finding the seed set that maximizes the influence spread over a network is a well-known NP-hard problem. Though a greedy algorithm can provide near-optimal solutions, the subproblem of influence estimation renders the solutions inefficient.…

Machine Learning · Computer Science 2023-10-17 George Panagopoulos , Nikolaos Tziortziotis , Michalis Vazirgiannis , Fragkiskos D. Malliaros

Aiming at selecting a small subset of nodes with maximum influence on networks, the Influence Maximization (IM) problem has been extensively studied. Since it is #P-hard to compute the influence spread given a seed set, the state-of-the-art…

Social and Information Networks · Computer Science 2023-05-17 Tiantian Chen , Siwen Yan , Jianxiong Guo , Weili Wu

We study fairness in social influence maximization, whereby one seeks to select seeds that spread a given information throughout a network, ensuring balanced outreach among different communities (e.g. demographic groups). In the literature,…

Social and Information Networks · Computer Science 2025-01-31 Shubham Chowdhary , Giulia De Pasquale , Nicolas Lanzetti , Ana-Andreea Stoica , Florian Dorfler

Influence maximization is a problem of finding a small set of highly influential users, also known as seeds, in a social network such that the spread of influence under certain propagation models is maximized. In this paper, we consider…

Social and Information Networks · Computer Science 2015-07-14 Wei Chen , Wei Lu , Ning Zhang

Influence Maximization (IM) is the task of determining k optimal influential nodes in a social network to maximize the influence spread using a propagation model. IM is a prominent problem for viral marketing, and helps significantly in…

Social and Information Networks · Computer Science 2022-11-18 Inder Khatri , Arjun Choudhry , Aryaman Rao , Aryan Tyagi , Dinesh Kumar Vishwakarma , Mukesh Prasad

Research on influence maximization has often to cope with marketing needs relating to the propagation of information towards specific users. However, little attention has been paid to the fact that the success of an information diffusion…

Social and Information Networks · Computer Science 2018-04-23 Antonio Caliò , Roberto Interdonato , Chiara Pulice , Andrea Tagarelli

Most studies on influence maximization focus on one-shot propagation, i.e. the influence is propagated from seed users only once following a probabilistic diffusion model and users' activation are determined via single cascade. In reality…

Social and Information Networks · Computer Science 2017-02-21 Xiaohan Shan , Wei Chen , Qiang Li , Xiaoming Sun , Jialin Zhang

Social networks represent nowadays in many contexts the main source of information transmission and the way opinions and actions are influenced. For instance, generic advertisements are way less powerful than suggestions from our contacts.…

Neural and Evolutionary Computing · Computer Science 2021-05-03 Kateryna Konotopska , Giovanni Iacca

Influence Maximization (IM), which aims to select a set of users from a social network to maximize the expected number of influenced users, has recently received significant attention for mass communication and commercial marketing.…

Social and Information Networks · Computer Science 2022-05-12 Taotao Cai , Qi Lei , Quan Z. Sheng , Shuiqiao Yang , Jian Yang , Wei Emma Zhang

Given a graph G, a budget k and a misinformation seed set S, Influence Minimization (IMIN) via node blocking aims to find a set of k nodes to be blocked such that the expected spread of S is minimized. This problem finds important…

Databases · Computer Science 2024-05-22 Jinghao Wang , Yanping Wu , Xiaoyang Wang , Ying Zhang , Lu Qin , Wenjie Zhang , Xuemin Lin

For maximizing influence spread in a social network, given a certain budget on the number of seed nodes, we investigate the effects of selecting and activating the seed nodes in multiple phases. In particular, we formulate an appropriate…

Social and Information Networks · Computer Science 2015-02-24 Swapnil Dhamal , Prabuchandran K. J. , Y. Narahari

We study the problem of influence maximization (IM) in an online setting, where the goal is to select a subset of nodes$\unicode{x2014}$called the seed set$\unicode{x2014}$at each time step over a fixed time horizon, subject to a…

Machine Learning · Computer Science 2026-01-06 Jinyu Xu , Abhishek K. Umrawal
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