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User behaviour targeting is essential in online advertising. Compared with sponsored search keyword targeting and contextual advertising page content targeting, user behaviour targeting builds users' interest profiles via tracking their…

Machine Learning · Computer Science 2016-01-12 Weinan Zhang , Lingxi Chen , Jun Wang

Session-based recommendation nowadays plays a vital role in many websites, which aims to predict users' actions based on anonymous sessions. There have emerged many studies that model a session as a sequence or a graph via investigating…

Information Retrieval · Computer Science 2020-05-20 Feng Yu , Yanqiao Zhu , Qiang Liu , Shu Wu , Liang Wang , Tieniu Tan

The Click-though Rate (CTR) prediction task is a basic task in recommendation system. Most of the previous researches of CTR models built based on Wide \& deep structure and gradually evolved into parallel structures with different modules.…

Machine Learning · Computer Science 2022-06-22 Ri Su , Alphonse Houssou Hounye , Cong Cao , Muzhou Hou

Search results personalization has become an effective way to improve the quality of search engines. Previous studies extracted information such as past clicks, user topical interests, query click entropy and so on to tailor the original…

Information Retrieval · Computer Science 2019-08-22 Songwei Ge , Zhicheng Dou , Zhengbao Jiang , Jian-Yun Nie , Ji-Rong Wen

With the digitization of travel industry, it is more and more important to understand users from their online behaviors. However, online travel industry data are more challenging to analyze due to extra sparseness, dispersed user history…

Information Retrieval · Computer Science 2021-02-19 Hongliu Cao , Eoin Thomas

Click-through rate (CTR) prediction is one of the fundamental tasks for e-commerce search engines. As search becomes more personalized, it is necessary to capture the user interest from rich behavior data. Existing user behavior modeling…

Machine Learning · Computer Science 2020-10-21 Hu Liu , Jing Lu , Xiwei Zhao , Sulong Xu , Hao Peng , Yutong Liu , Zehua Zhang , Jian Li , Junsheng Jin , Yongjun Bao , Weipeng Yan

Click-through-rate (CTR) prediction plays an important role in online advertising and ad recommender systems. In the past decade, maximizing CTR has been the main focus of model development and solution creation. Therefore, researchers and…

Information Retrieval · Computer Science 2024-09-16 Dogukan Aksu , Ismail Hakki Toroslu , Hasan Davulcu

Click-Through Rate (CTR) prediction is one of the most important machine learning tasks in recommender systems, driving personalized experience for billions of consumers. Neural architecture search (NAS), as an emerging field, has…

Information Retrieval · Computer Science 2020-07-14 Qingquan Song , Dehua Cheng , Hanning Zhou , Jiyan Yang , Yuandong Tian , Xia Hu

User response prediction is a crucial component for personalized information retrieval and filtering scenarios, such as recommender system and web search. The data in user response prediction is mostly in a multi-field categorical format…

Information Retrieval · Computer Science 2018-07-03 Yanru Qu , Bohui Fang , Weinan Zhang , Ruiming Tang , Minzhe Niu , Huifeng Guo , Yong Yu , Xiuqiang He

User behavior sequence modeling plays a significant role in Click-Through Rate (CTR) prediction on e-commerce platforms. Except for the interacted items, user behaviors contain rich interaction information, such as the behavior type, time,…

Information Retrieval · Computer Science 2026-04-15 Yimin Lv , Shuli Wang , Beihong Jin , Yisong Yu , Yapeng Zhang , Jian Dong , Yongkang Wang , Xingxing Wang , Dong Wang

Click-through rate (CTR) prediction, which models behavior sequence and non-sequential features (e.g., user/item profiles or cross features) to infer user interest, underpins industrial recommender systems. However, most methods face three…

Information Retrieval · Computer Science 2025-10-24 Shuwei Chen , Jiajun Cui , Zhengqi Xu , Fan Zhang , Jiangke Fan , Teng Zhang , Xingxing Wang

Recently, neural models for information retrieval are becoming increasingly popular. They provide effective approaches for product search due to their competitive advantages in semantic matching. However, it is challenging to use…

Information Retrieval · Computer Science 2019-01-25 Yuan Zhang , Dong Wang , Yan Zhang

The problem of session-aware recommendation aims to predict users' next click based on their current session and historical sessions. Existing session-aware recommendation methods have defects in capturing complex item transition…

Information Retrieval · Computer Science 2021-01-28 Mengqi Zhang , Shu Wu , Meng Gao , Xin Jiang , Ke Xu , Liang Wang

Sequential recommendation aims to leverage users' historical behaviors to predict their next interaction. Existing works have not yet addressed two main challenges in sequential recommendation. First, user behaviors in their rich historical…

Information Retrieval · Computer Science 2023-07-27 Jianxin Chang , Chen Gao , Yu Zheng , Yiqun Hui , Yanan Niu , Yang Song , Depeng Jin , Yong Li

Precise user modeling is critical for online personalized recommendation services. Generally, users' interests are diverse and are not limited to a single aspect, which is particularly evident when their behaviors are observed for a longer…

Information Retrieval · Computer Science 2021-05-19 Jianxun Lian , Iyad Batal , Zheng Liu , Akshay Soni , Eun Yong Kang , Yajun Wang , Xing Xie

Interactive segmentation algorithms based on click points have garnered significant attention from researchers in recent years. However, existing studies typically use sparse click maps as model inputs to segment specific target objects,…

Computer Vision and Pattern Recognition · Computer Science 2024-08-14 Long Xu , Shanghong Li , Yongquan Chen , Junkang Chen , Rui Huang , Feng Wu

Recommender systems are essential to various fields, e.g., e-commerce, e-learning, and streaming media. At present, graph neural networks (GNNs) for session-based recommendations normally can only recommend items existing in users'…

Information Retrieval · Computer Science 2023-05-11 Di Jin , Luzhi Wang , Yizhen Zheng , Guojie Song , Fei Jiang , Xiang Li , Wei Lin , Shirui Pan

Recent cross-domain recommendation (CDR) studies assume that disentangled domain-shared and domain-specific user representations can mitigate domain gaps and facilitate effective knowledge transfer. However, achieving perfect…

Information Retrieval · Computer Science 2024-11-27 Jing Du , Zesheng Ye , Bin Guo , Zhiwen Yu , Jia Wu , Jian Yang , Michael Sheng , Lina Yao

Cross-Domain Sequential Recommendation (CDSR) aims to predict future interactions based on user's historical sequential interactions from multiple domains. Generally, a key challenge of CDSR is how to mine precise cross-domain user…

Information Retrieval · Computer Science 2023-04-11 Jiangxia Cao , Xin Cong , Jiawei Sheng , Tingwen Liu , Bin Wang

The KNN approach, which is widely used in recommender systems because of its efficiency, robustness and interpretability, is proposed for session-based recommendation recently and outperforms recurrent neural network models. It captures the…

Information Retrieval · Computer Science 2018-07-17 Huifeng Guo , Ruiming Tang , Yunming Ye , Feng Liu , Yuzhou Zhang