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In social networks, it is often of interest to identify the most influential users who can successfully spread information to others. This is particularly important for marketing (e.g., targeting influencers for a marketing campaign) and to…

Social and Information Networks · Computer Science 2025-07-24 Caroline B. Pena , David J. P. O'Sullivan , Pádraig MacCarron , Akrati Saxena

Complex networks have become essential tools for understanding diverse phenomena in social systems, traffic systems, biomolecular systems, and financial systems. Identifying critical nodes is a central theme in contemporary research,…

Social and Information Networks · Computer Science 2025-09-16 Duxin Chen , Jiawen Chen , Xiaoyu Zhang , Qinghan Jia , Xiaolu Liu , Ye Sun , Linyuan Lv , Wenwu Yu

Human social behavior plays a crucial role in how pathogens like SARS-CoV-2 or fake news spread in a population. Social interactions determine the contact network among individuals, while spreading, requiring individual-to-individual…

Physics and Society · Physics 2022-04-15 Mark M. Dekker , Tessa F. Blanken , Fabian Dablander , Jiamin Ou , Denny Borsboom , Debabrata Panja

In this paper, we propose a modified susceptible-infected-recovered (SIR) model, in which each node is assigned with an identical capability of active contacts, $A$, at each time step. In contrast to the previous studies, we find that on…

Physics and Society · Physics 2007-05-23 Rui Yang , Bing-Hong Wang , Jie Ren , Wen-Jie Bai , Zhi-Wen Shi , Wen-Xu Wang , Tao Zhou

Identifying the node spreading influence in networks is an important task to optimally use the network structure and ensure the more efficient spreading in information. In this paper, by taking into account the shortest distance between a…

Physics and Society · Physics 2015-06-22 Jian-Guo Liu , Zhuo-Ming Ren , Qiang Guo

Eigenvector centrality is an established measure of global connectivity, from which the importance and influence of nodes can be inferred. We introduce a local eigenvector centrality that incorporates both local and global connectivity.…

Social and Information Networks · Computer Science 2025-11-19 Ruaridh A. Clark , Francesca Arrigo , Agathe Bouis , Malcolm Macdonald

Since 1927, until recently, models describing the spread of disease have mostly been of the SIR-compartmental type, based on the assumption that populations are homogeneous and well-mixed. The focus of these models have typically been on…

Physics and Society · Physics 2014-07-23 Lara Goscé , David A W Barton , Anders Johansson

Online social networks have become incredibly popular in recent years, which prompts an increasing number of companies to promote their brands and products through social media. This paper presents an approach for identifying influential…

Social and Information Networks · Computer Science 2020-06-26 Yuxin Mao , Lujie Zhou , Naixue Xiong

From many datasets gathered in online social networks, well defined community structures have been observed. A large number of users participate in these networks and the size of the resulting graphs poses computational challenges. There is…

Social and Information Networks · Computer Science 2014-01-15 Alexander V. Mantzaris

Understanding and quantifying node importance is a fundamental problem in network science and engineering, underpinning a wide range of applications such as influence maximization, social recommendation, and network dismantling. Prior…

Social and Information Networks · Computer Science 2026-02-17 Jiahui Gao , Kuang Zhou , Yuchen Zhu , Keyu Wu

In complex scale-free networks, ranking the individual nodes based upon their importance has useful applications, such as the identification of hubs for epidemic control, or bottlenecks for controlling traffic congestion. However, in most…

Physics and Society · Physics 2007-05-23 Pan-Jun Kim , Hawoong Jeong

Community structure is one of the most relevant features encountered in numerous real-world applications of networked systems. Despite the tremendous effort of scientists working on this subject over the past few decades to characterize,…

Physics and Society · Physics 2019-12-18 Hocine Cherifi , Gergely Palla , Boleslaw K. Szymanski , Xiaoyan Lu

Traditional metrics of node influence such as degree or betweenness identify highly influential nodes, but are rarely usefully accurate in quantifying the spreading power of nodes which are not. Such nodes are the vast majority of the…

Social and Information Networks · Computer Science 2012-10-01 Glenn Lawyer

Node centrality is one of the most important and widely used concepts in the study of complex networks. Here, we extend the paradigm of node centrality in financial and economic networks to consider the changes of node "importance" produced…

Mathematical Finance · Quantitative Finance 2020-06-05 Paolo Bartesaghi , Michele Benzi , Gian Paolo Clemente , Rosanna Grassi , Ernesto Estrada

Differently from theoretical scale-free networks, most of real networks present multi-scale behavior with nodes structured in different types of functional groups and communities. While the majority of approaches for classification of nodes…

Physics and Society · Physics 2012-03-22 Filipi Nascimento Silva , Marilza A. Rodrigues , Luciano da Fontoura Costa

Measures of complex network analysis, such as vertex centrality, have the potential to unveil existing network patterns and behaviors. They contribute to the understanding of networks and their components by analyzing their structural…

Social and Information Networks · Computer Science 2018-11-06 Felipe Grando , Diego Noble , Luis C. Lamb

Identifying central entities and interactions is a fundamental problem in network science. While well-studied for graphs (pairwise relations), many biological and social systems exhibit higher-order interactions best modeled by hypergraphs.…

Physics and Society · Physics 2025-12-02 Jaewan Chun , Fanchen Bu , Yeongho Kim , Atsushi Miyauchi , Francesco Bonchi , Kijung Shin

Many popular measures used in social network analysis, including centrality, are based on the random walk. The random walk is a model of a stochastic process where a node interacts with one other node at a time. However, the random walk may…

Social and Information Networks · Computer Science 2014-03-31 Rumi Ghosh , Kristina Lerman

Cities have long served as nucleating centers for human development and advancement. Cities have facilitated the spread of both human creativity and human disease, and at the same time, efforts to minimize the spread of disease have…

Physics and Society · Physics 2020-11-10 Harold M Hastings , Tai Young-Taft

Mobile Social Networks (MSNs) have been evolving and enabling various fields in recent years. Recent advances in mobile edge computing, caching, and device-to-device communications, can have significant impacts on 5G systems. In those…

Social and Information Networks · Computer Science 2019-03-04 Bowen Li , Zhenxiang Gao , Xu Shan , Weihua Zhou , Emilio Ferrara