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In the last few years, many closed social networks such as WhatsAPP and WeChat have emerged to cater for people's growing demand of privacy and independence. In a closed social network, the posted content is not available to all users or…

Social and Information Networks · Computer Science 2022-09-22 Shixun Huang , Wenqing Lin , Zhifeng Bao , Jiachen Sun

Influence maximization (IM) aims to find seed users on an online social network to maximize the spread of information about a target product through word-of-mouth propagation among all users. Prior IM methods mostly focus on maximizing the…

Social and Information Networks · Computer Science 2024-02-27 Ying Wang , Yanhao Wang

In many real-world applications such as social network analysis and online marketing/advertising, the community detection is a fundamental task to identify communities (subgraphs) in social networks with high structural cohesiveness. While…

Social and Information Networks · Computer Science 2024-03-04 Nan Zhang , Yutong Ye , Xiang Lian , Mingsong Chen

Link recommendation systems in online social networks (OSNs), such as Facebook's ``People You May Know'', Twitter's ``Who to Follow'', and Instagram's ``Suggested Accounts'', facilitate the formation of new connections among users. This…

Social and Information Networks · Computer Science 2024-03-01 Xiaolong Chen , Yifan Song , Jing Tang

Information spread through social networks is ubiquitous. Influence maximiza- tion (IM) algorithms aim to identify individuals who will generate the greatest spread through the social network if provided with information, and have been…

Machine Learning · Statistics 2023-05-16 Octavio Mesner , Elizaveta Levina , Ji Zhu

Influence maximization (IM) is the problem of finding a seed vertex set which is expected to incur the maximum influence spread on a graph. It has various applications in practice such as devising an effective and efficient approach to…

Distributed, Parallel, and Cluster Computing · Computer Science 2020-08-10 Gokhan Gokturk , Kamer Kaya

In recent years, social networking platforms have gained significant popularity among the masses like connecting with people and propagating ones thoughts and opinions. This has opened the door to user-specific advertisements and…

Social and Information Networks · Computer Science 2022-11-18 Aaryan Gupta , Inder Khatri , Arjun Choudhry , Pranav Chandhok , Dinesh Kumar Vishwakarma , Mukesh Prasad

The information flows among the people while they communicate through social media websites. Due to the dependency on digital media, a person shares important information or regular updates with friends and family. The set of persons on…

Social and Information Networks · Computer Science 2024-06-14 Rahul Kumar Gautam , Anjeneya Swami Kare , Durga Bhavani S

Multiplex influence maximization (MIM) asks us to identify a set of seed users such as to maximize the expected number of influenced users in a multiplex network. MIM has been one of central research topics, especially in nowadays social…

Social and Information Networks · Computer Science 2024-03-12 Nguyen Do , Tanmoy Chowdhury , Chen Ling , Liang Zhao , My T. Thai

A premise at a heart of network analysis is that entities in a network derive utilities from their connections. The {\em influence} of a seed set $S$ of nodes is defined as the sum over nodes $u$ of the {\em utility} of $S$ to $u$. {\em…

Social and Information Networks · Computer Science 2016-02-02 Edith Cohen , Daniel Delling , Thomas Pajor , Renato F. Werneck

Influence maximization is the problem of finding a set of users in a social network, such that by targeting this set, one maximizes the expected spread of influence in the network. Most of the literature on this topic has focused…

Databases · Computer Science 2011-10-03 Amit Goyal , Francesco Bonchi , Laks V. S. Lakshmanan

The influence maximization (IM) problem as defined in the seminal paper by Kempe et al. has received widespread attention from various research communities, leading to the design of a wide variety of solutions. Unfortunately, this classical…

Databases · Computer Science 2017-09-28 Hui Li , Sourav S Bhowmick , Jiangtao Cui , Jianfeng Ma

Influence maximization (IM) is an important topic in network science where a small seed set is chosen to maximize the spread of influence on a network. Recently, this problem has attracted attention on temporal networks where the network…

Social and Information Networks · Computer Science 2023-07-04 Eric Yanchenko , Tsuyoshi Murata , Petter Holme

Influence Maximization (IM) in temporal graphs focuses on identifying influential "seeds" that are pivotal for maximizing network expansion. We advocate defining these seeds through Influence Propagation Paths (IPPs), which is essential for…

Social and Information Networks · Computer Science 2025-04-16 Laixin Xie , Ying Zhang , Xiyuan Wang , Shiyi Liu , Shenghan Gao , Xingxing Xing , Wei Wan , Haipeng Zhang , Quan Li

The Influence Maximization (IM) problem is a well-known NP-hard combinatorial problem over graphs whose goal is to find the set of nodes in a network that spreads influence at most. Among the various methods for solving the IM problem,…

Social and Information Networks · Computer Science 2024-05-17 Stefano Genetti , Eros Ribaga , Elia Cunegatti , Quintino Francesco Lotito , Giovanni Iacca

The Influence Maximization (IM) problem aims to select a set of seed nodes within a given budget to maximize the spread of influence in a social network. However, real-world social networks have several structural inequalities, such as…

Machine Learning · Computer Science 2025-12-02 Akrati Saxena , Harshith Kumar Yadav , Bart Rutten , Shashi Shekhar Jha

Given a social network with diffusion probabilities as edge weights and an integer k, which k nodes should be chosen for initial injection of information to maximize influence in the network? This problem is known as Target Set Selection in…

Social and Information Networks · Computer Science 2018-08-17 Suman Banerjee , Mamata Jenamani , Dilip Kumar Pratihar

Influence Maximization(IM) aims to identify highly influential nodes to maximize influence spread in a network. Previous research on the IM problem has mainly concentrated on single-layer networks, disregarding the comprehension of the…

Physics and Society · Physics 2023-11-16 Su-Su Zhang , Ming Xie , Chuang Liu , Xiu-Xiu Zhan

Influence maximization is the problem of finding a set of influential users in a social network such that the expected spread of influence under a certain propagation model is maximized. Much of the previous work has neglected the important…

Social and Information Networks · Computer Science 2016-11-18 Wei Lu , Laks V. S. Lakshmanan

Traditional viral marketing problems aim at selecting a subset of seed users for one single product to maximize its awareness in social networks. However, in real scenarios, multiple products can be promoted in social networks at the same…

Social and Information Networks · Computer Science 2016-07-05 Jiawei Zhang , Senzhang Wang , Qianyi Zhan , Philip S. Yu