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Related papers: Visual Encoding and Debiasing for CTR Prediction

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Advertising click fraud detection plays one of the vital roles in current E-commerce websites as advertising is an essential component of its business model. It aims at, given a set of corresponding features, e.g., demographic information…

Machine Learning · Computer Science 2021-05-11 Weibin Li , Qiwei Zhong , Qingyang Zhao , Hongchun Zhang , Xiaonan Meng

Detecting critical transitions in complex, noisy time-series data is a fundamental challenge across science and engineering. Such transitions may be anticipated by the emergence of a low-dimensional order parameter, whose signature is often…

Machine Learning · Computer Science 2025-12-16 Wenqi Fang , Ye Li

Data sparsity is an important issue for click-through rate (CTR) prediction, particularly when user-item interactions is too sparse to learn a reliable model. Recently, many works on cross-domain CTR (CDCTR) prediction have been developed…

Information Retrieval · Computer Science 2023-05-10 Xu Chen , Zida Cheng , Shuai Xiao , Xiaoyi Zeng , Weilin Huang

Fine-grained visual categorization is to recognize hundreds of subcategories belonging to the same basic-level category, which is a highly challenging task due to the quite subtle and local visual distinctions among similar subcategories.…

Computer Vision and Pattern Recognition · Computer Science 2019-02-21 Xiangteng He , Yuxin Peng

Click-through rate (CTR) prediction is a fundamental technique in recommendation and advertising systems. Recent studies have proved that learning a unified model to serve multiple domains is effective to improve the overall performance.…

Information Retrieval · Computer Science 2022-07-04 Xuanhua Yang , Xiaoyu Peng , Penghui Wei , Shaoguo Liu , Liang Wang , Bo Zheng

Calibration is a basic property for prediction systems, and algorithms for achieving it are well-studied in both statistics and machine learning. In many applications, however, the predictions are used to make decisions that select which…

Computer Science and Game Theory · Computer Science 2012-11-19 H. Brendan McMahan , Omkar Muralidharan

User response prediction, which aims to predict the probability that a user will provide a predefined positive response in a given context such as clicking on an ad or purchasing an item, is crucial to many industrial applications such as…

Machine Learning · Computer Science 2021-08-24 Zekai Chen , Fangtian Zhong , Zhumin Chen , Xiao Zhang , Robert Pless , Xiuzhen Cheng

Click-Through Rate prediction (CTR) is a crucial task in recommender systems, and it gained considerable attention in the past few years. The primary purpose of recent research emphasizes obtaining meaningful and powerful representations…

Information Retrieval · Computer Science 2022-10-26 Shereen Elsayed , Lars Schmidt-Thieme

CTR prediction is essential for modern recommender systems. Ranging from early factorization machines to deep learning based models in recent years, existing CTR methods focus on capturing useful feature interactions or mining important…

Information Retrieval · Computer Science 2022-01-31 Wei Guo , Can Zhang , Zhicheng He , Jiarui Qin , Huifeng Guo , Bo Chen , Ruiming Tang , Xiuqiang He , Rui Zhang

Identifying unique characteristics in a network through comparison with another network is an essential network analysis task. For example, with networks of protein interactions obtained from normal and cancer tissues, we can discover…

Machine Learning · Computer Science 2022-02-16 Takanori Fujiwara , Jian Zhao , Francine Chen , Yaoliang Yu , Kwan-Liu Ma

Contrastive learning methods have attracted considerable attention due to their remarkable success in analyzing graph-structured data. Inspired by the success of contrastive learning, we propose a novel framework for contrastive…

Machine Learning · Computer Science 2023-06-21 Xiaojuan Zhang , Jun Fu , Shuang Li

To train image-caption retrieval (ICR) methods, contrastive loss functions are a common choice for optimization functions. Unfortunately, contrastive ICR methods are vulnerable to predictive feature suppression. Predictive features are…

Computer Vision and Pattern Recognition · Computer Science 2023-06-08 Maurits Bleeker , Andrew Yates , Maarten de Rijke

We study the design of loss functions for click-through rates (CTR) to optimize (social) welfare in advertising auctions. Existing works either only focus on CTR predictions without consideration of business objectives (e.g., welfare) in…

Computer Science and Game Theory · Computer Science 2023-06-06 Boxiang Lyu , Zhe Feng , Zachary Robertson , Sanmi Koyejo

Recent progress has shown that large-scale pre-training using contrastive image-text pairs can be a promising alternative for high-quality visual representation learning from natural language supervision. Benefiting from a broader source of…

Computer Vision and Pattern Recognition · Computer Science 2022-03-22 Yongming Rao , Wenliang Zhao , Guangyi Chen , Yansong Tang , Zheng Zhu , Guan Huang , Jie Zhou , Jiwen Lu

Modern e-commerce platforms employ various auction mechanisms to allocate paid slots for a given item. To scale this approach to the millions of auctions, the platforms suggest promotion tools based on the autobidding algorithms. These…

Machine Learning · Computer Science 2026-03-03 Ivan Zhigalskii , Andrey Pudovikov , Aleksandr Katrutsa , Egor Samosvat

Click-through rate (CTR) prediction is a critical task in online advertising systems. A large body of research considers each ad independently, but ignores its relationship to other ads that may impact the CTR. In this paper, we investigate…

Machine Learning · Computer Science 2019-07-22 Wentao Ouyang , Xiuwu Zhang , Li Li , Heng Zou , Xin Xing , Zhaojie Liu , Yanlong Du

Click-through rate (CTR) prediction, whose goal is to predict the probability of the user to click on an item, has become increasingly significant in the recommender systems. Recently, some deep learning models with the ability to…

Information Retrieval · Computer Science 2022-06-30 Tianwei Cao , Qianqian Xu , Zhiyong Yang , Qingming Huang

Contrastive learning has achieved great success in self-supervised visual representation learning, but existing approaches mostly ignored spatial information which is often crucial for visual representation. This paper presents…

Computer Vision and Pattern Recognition · Computer Science 2020-11-20 Xinyue Huo , Lingxi Xie , Longhui Wei , Xiaopeng Zhang , Hao Li , Zijie Yang , Wengang Zhou , Houqiang Li , Qi Tian

Sign language recognition (SLR) is a machine learning task aiming to identify signs in videos. Due to the scarcity of annotated data, unsupervised methods like contrastive learning have become promising in this field. They learn meaningful…

Computer Vision and Pattern Recognition · Computer Science 2026-03-09 Ariel Basso Madjoukeng , Jérôme Fink , Pierre Poitier , Edith Belise Kenmogne , Benoit Frenay

Click-Through Rate (CTR) prediction has become an essential task in digital industries, such as digital advertising or online shopping. Many deep learning-based methods have been implemented and have become state-of-the-art models in the…

Information Retrieval · Computer Science 2024-06-19 Ibrahim Can Yilmaz , Said Aldemir