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As a prevalent problem in online advertising, CTR prediction has attracted plentiful attention from both academia and industry. Recent studies have been reported to establish CTR prediction models in the graph neural networks (GNNs)…

Information Retrieval · Computer Science 2023-02-01 Panyu Zhai , Yanwu Yang , Chunjie Zhang

Click-Through Rate (CTR) prediction plays an important role in many industrial applications, and recently a lot of attention is paid to the deep interest models which use attention mechanism to capture user interests from historical…

Information Retrieval · Computer Science 2021-05-24 Keke Zhao , Xing Zhao , Qi Cao , Linjian Mo

With the widespread application of personalized online services, click-through rate (CTR) prediction has received more and more attention and research. The most prominent features of CTR prediction are its multi-field categorical data…

Information Retrieval · Computer Science 2023-08-04 Jianghao Lin , Yanru Qu , Wei Guo , Xinyi Dai , Ruiming Tang , Yong Yu , Weinan Zhang

Extracting users' interests from their lifelong behavior sequence is crucial for predicting Click-Through Rate (CTR). Most current methods employ a two-stage process for efficiency: they first select historical behaviors related to the…

Information Retrieval · Computer Science 2024-10-30 Qi Liu , Xuyang Hou , Haoran Jin , Xiaolong Chen , Jin Chen , Defu Lian , Zhe Wang , Jia Cheng , Jun Lei

The CTR (Click-Through Rate) prediction plays a central role in the domain of computational advertising and recommender systems. There exists several kinds of methods proposed in this field, such as Logistic Regression (LR), Factorization…

Information Retrieval · Computer Science 2020-06-30 Shu Wu , Feng Yu , Xueli Yu , Qiang Liu , Liang Wang , Tieniu Tan , Jie Shao , Fan Huang

Convolutional neural network (CNN) models have demonstrated great success in various computer vision tasks including image classification and object detection. However, some equally important tasks such as visual tracking remain relatively…

Computer Vision and Pattern Recognition · Computer Science 2015-04-24 Naiyan Wang , Siyi Li , Abhinav Gupta , Dit-Yan Yeung

Click-through rate (CTR) and post-click conversion rate (CVR) predictions are two fundamental modules in industrial ranking systems such as recommender systems, advertising, and search engines. Since CVR involves much fewer samples than CTR…

Information Retrieval · Computer Science 2023-02-17 Xuanji Xiao , Huabin Chen , Yuzhen Liu , Xing Yao , Pei Liu , Chaosheng Fan , Nian Ji , Xirong Jiang

Advertisements (ads) often contain strong affective content to capture viewer attention and convey an effective message to the audience. However, most computational affect recognition (AR) approaches examine ads via the text modality, and…

Human-Computer Interaction · Computer Science 2019-06-04 Abhinav Shukla , Shruti Shriya Gullapuram , Harish Katti , Mohan Kankanhalli , Stefan Winkler , Ramanathan Subramanian

This paper proposes a joint multi-task learning algorithm to better predict attributes in images using deep convolutional neural networks (CNN). We consider learning binary semantic attributes through a multi-task CNN model, where each CNN…

Computer Vision and Pattern Recognition · Computer Science 2016-01-05 Abrar H. Abdulnabi , Gang Wang , Jiwen Lu , Kui Jia

Predicting the probability that a user will click on a specific advertisement has been a prevalent issue in online advertising, attracting much research attention in the past decades. As a hot research frontier driven by industrial needs,…

Information Retrieval · Computer Science 2022-02-23 Yanwu Yang , Panyu Zhai

Convolutional neural network (CNN) has achieved state-of-the-art performance in many different visual tasks. Learned from a large-scale training dataset, CNN features are much more discriminative and accurate than the hand-crafted features.…

Computer Vision and Pattern Recognition · Computer Science 2016-02-01 Guo-Sen Xie , Xu-Yao Zhang , Shuicheng Yan , Cheng-Lin Liu

Natural content and advertisement coexist in industrial recommendation systems but differ in data distribution. Concretely, traffic related to the advertisement is considerably sparser compared to that of natural content, which motivates…

Information Retrieval · Computer Science 2024-08-30 Qi Liu , Xingyuan Tang , Jianqiang Huang , Xiangqian Yu , Haoran Jin , Jin Chen , Yuanhao Pu , Defu Lian , Tan Qu , Zhe Wang , Jia Cheng , Jun Lei

This paper presents a novel keypoints-based attention mechanism for visual recognition in still images. Deep Convolutional Neural Networks (CNNs) for recognizing images with distinctive classes have shown great success, but their…

Computer Vision and Pattern Recognition · Computer Science 2021-10-26 Asish Bera , Zachary Wharton , Yonghuai Liu , Nik Bessis , Ardhendu Behera

Common click-through rate (CTR) prediction recommender models tend to exhibit feature-level bias, which leads to unfair recommendations among item groups and inaccurate recommendations for users. While existing methods address this issue by…

Information Retrieval · Computer Science 2024-02-07 Jinqiu Jin , Sihao Ding , Wenjie Wang , Fuli Feng

Click-through-rate (CTR) prediction has an essential impact on improving user experience and revenue in e-commerce search. With the development of deep learning, graph-based methods are well exploited to utilize graph structure extracted…

Information Retrieval · Computer Science 2024-07-08 Pipi Peng , Yunqing Jia , Ziqiang Zhou , murmurhash , Zichong Xiao

Neural networks can be used in video coding to improve chroma intra-prediction. In particular, usage of fully-connected networks has enabled better cross-component prediction with respect to traditional linear models. Nonetheless,…

Image and Video Processing · Electrical Eng. & Systems 2020-06-30 Marc Górriz , Saverio Blasi , Alan F. Smeaton , Noel E. O'Connor , Marta Mrak

Click-through rate (CTR) prediction serves as a cornerstone of recommender systems. Despite the strong performance of current CTR models based on user behavior modeling, they are still severely limited by interaction sparsity, especially in…

Information Retrieval · Computer Science 2025-09-03 Yutian Xiao , Shukuan Wang , Binhao Wang , Zhao Zhang , Yanze Zhang , Shanqi Liu , Chao Feng , Xiang Li , Fuzhen Zhuang

Accurate click-through rate (CTR) prediction is vital for online advertising and recommendation systems. Recent deep learning advancements have improved the ability to capture feature interactions and understand user interests. However,…

Information Retrieval · Computer Science 2025-02-24 Kefan Wang , Hao Wang , Kenan Song , Wei Guo , Kai Cheng , Zhi Li , Yong Liu , Defu Lian , Enhong Chen

Scene text recognition has been studied for decades due to its broad applications. However, despite Chinese characters possessing different characteristics from Latin characters, such as complex inner structures and large categories, few…

Computer Vision and Pattern Recognition · Computer Science 2023-09-06 Haiyang Yu , Xiaocong Wang , Bin Li , Xiangyang Xue

Most existing recommender systems leverage user behavior data of one type only, such as the purchase behavior in E-commerce that is directly related to the business KPI (Key Performance Indicator) of conversion rate. Besides the key…

Information Retrieval · Computer Science 2020-02-11 Chen Gao , Xiangnan He , Dahua Gan , Xiangning Chen , Fuli Feng , Yong Li , Tat-Seng Chua , Lina Yao , Yang Song , Depeng Jin
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