Related papers: Trust levels in social networks
Online social networks, such as Facebook and twitter, are a growing phenomenon in today's world, with various platforms providing capabilities for individuals to collaborate through messaging and chatting as well as sharing of content such…
We study online social networks in which relationships can be either positive (indicating relations such as friendship) or negative (indicating relations such as opposition or antagonism). Such a mix of positive and negative links arise in…
The plague of false information, popularly called fake news has affected lives of news consumers ever since the prevalence of social media. Thus understanding the spread of false information in social networks has gained a lot of attention…
The concept of homophily is pervasive in online social media. While many empirical studies have relied on external sociodemographic traits to investigate it, significantly less is known about homophily at the cognitive level, that is, at…
Information on social media spreads through an underlying diffusion network that connects people of common interests and opinions. This diffusion network often comprises multiple layers, each capturing the spreading dynamics of a certain…
This article serves as an introduction to the study of networks of social systems. First, we introduce the reader to key mathematical tools to study social networks, including mathematical representations of networks and essential…
Predicting when an individual will adopt a new behavior is an important problem in application domains such as marketing and public health. This paper examines the perfor- mance of a wide variety of social network based measurements…
Reputation-based cooperation on social networks offers a causal mechanism between graph properties and social trust. Recent papers on the `structural microfoundations` of the society used this insight to show how demographic processes, such…
The characterization of large-scale structural organization of social networks is an important interdisciplinary problem. We show, by using scaling analysis and numerical computation, that the following factors are relevant for models of…
We propose a novel trust metric for social networks which is suitable for application in recommender systems. It is personalised and dynamic and allows to compute the indirect trust between two agents which are not neighbours based on the…
Social media sites are now becoming very important platforms for product promotion or marketing campaigns. Therefore, there is broad interest in determining ways to guide a site to react more positively to a product with a limited budget.…
We present a new model for reasoning about the way information is shared among friends in a social network, and the resulting ways in which it spreads. Our model formalizes the intuition that revealing personal information in social…
In this expository paper we give an overview of some statistical methods for the monitoring of social networks. We discuss the advantages and limitations of various methods as well as some relevant issues. One of our primary contributions…
In the Social Web scenario, large amounts of User-Generated Content (UGC) are diffused through social media often without almost any form of traditional trusted intermediaries. Therefore, the risk of running into misinformation is not…
Most empirical studies of networks assume that the network data we are given represent a complete and accurate picture of the nodes and edges in the system of interest, but in real-world situations this is rarely the case. More often the…
In this paper we investigate a new computing paradigm, called SocialCloud, in which computing nodes are governed by social ties driven from a bootstrapping trust-possessing social graph. We investigate how this paradigm differs from…
The emergence and popularization of online social networks suddenly made available a large amount of data from social organization, interaction and human behavior. All this information opens new perspectives and challenges to the study of…
Trust assessment plays a key role in many online applications, such as online money lending, product reviewing and active friending. Trust models usually employ a group of parameters to represent the trust relation between a trustor-trustee…
All online sharing systems gather data that reflects users' collective behaviour and their shared activities. This data can be used to extract different kinds of relationships, which can be grouped into layers, and which are basic…
The availability of advanced social interaction sensing technologies provides fine grained data for social network analysis. Although traditional methods of gathering social network data may be subject to human ability to recall social…