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Most search engines sell slots to place advertisements on the search results page through keyword auctions. Advertisers offer bids for how much they are willing to pay when someone enters a search query, sees the search results, and then…

Computer Science and Game Theory · Computer Science 2011-09-29 Greg Linden , Christopher Meek , Max Chickering

Ad auctions in sponsored search support ``broad match'' that allows an advertiser to target a large number of queries while bidding only on a limited number. While giving more expressiveness to advertisers, this feature makes it challenging…

Computer Science and Game Theory · Computer Science 2009-01-26 Eyal Even-dar , Yishay Mansour , Vahab Mirrokni , S. Muthukrishnan , Uri Nadav

We consider a setting where $n$ buyers, with combinatorial preferences over $m$ items, and a seller, running a priority-based allocation mechanism, repeatedly interact. Our goal, from observing limited information about the results of these…

Computer Science and Game Theory · Computer Science 2014-08-29 Avrim Blum , Yishay Mansour , Jamie Morgenstern

At the beginning of 2022, a simplistic word-guessing game took the world by storm and was further adapted to many languages beyond the original English version. In this paper, we examine the strategies of daily word-guessing game players…

Computation and Language · Computer Science 2024-12-16 Matīss Rikters , Sanita Reinsone

Real-Time Bidding is a new Internet advertising system that has become very popular in recent years. This system works like a global auction where advertisers bid to display their impressions in the publishers' ad slots. The most popular…

Computer Science and Game Theory · Computer Science 2020-10-26 Luis Miralles-Pechuán , Fernando Jiménez , José Manuel García

The Kelly or proportional allocation mechanism is a simple and efficient auction-based scheme that distributes an infinitely divisible resource proportionally to the agents bids. When agents are aware of the allocation rule, their…

Computer Science and Game Theory · Computer Science 2026-03-27 Younes Ben Mazziane , Cleque-Marlain Mboulou Moutoubi , Eitan Altman , Francesco De Pellegrini

Scientific discovery concerns finding patterns in data and creating insightful hypotheses that explain these patterns. Traditionally, this process required human ingenuity, but with the galloping advances in artificial intelligence (AI) it…

Artificial Intelligence · Computer Science 2022-11-01 Julian Skirzynski , Yash Raj Jain , Falk Lieder

Auctions are modeled as Bayesian games with continuous type and action spaces. Determining equilibria in auction games is computationally hard in general and no exact solution theory is known. We introduce an algorithmic framework in which…

Computer Science and Game Theory · Computer Science 2023-05-10 Martin Bichler , Maximilian Fichtl , Matthias Oberlechner

Advertisement auctions play a crucial role in revenue generation for e-commerce companies. To make the bidding procedure scalable to thousands of auctions, the automatic bidding (autobidding) algorithms are actively developed in the…

Computer Science and Game Theory · Computer Science 2025-10-23 Andrey Pudovikov , Alexandra Khirianova , Ekaterina Solodneva , Aleksandr Katrutsa , Egor Samosvat , Yuriy Dorn

Optimal mechanism design enjoys a beautiful and well-developed theory, and also a number of killer applications. Rules of thumb produced by the field influence everything from how governments sell wireless spectrum licenses to how the major…

Computer Science and Game Theory · Computer Science 2014-09-23 Tim Roughgarden

We study the optimal placement of advertisements for interactive platforms like conversational AI assistants. Importantly, conversations add a feature absent in canonical search markets -- time. The evolution of a conversation is…

Theoretical Economics · Economics 2025-02-06 Martino Banchio , Aranyak Mehta , Andres Perlroth

Large language models (LLMs) excel at knowledge-intensive question answering and reasoning, yet their real-world deployment remains constrained by knowledge cutoff, hallucination, and limited interaction modalities. Augmenting LLMs with…

Computation and Language · Computer Science 2025-10-13 Daocheng Fu , Jianbiao Mei , Licheng Wen , Xuemeng Yang , Cheng Yang , Rong Wu , Tao Hu , Siqi Li , Yufan Shen , Xinyu Cai , Pinlong Cai , Botian Shi , Yong Liu , Yu Qiao

Internet search results are a growing and highly profitable advertising platform. Search providers auction advertising slots to advertisers on their search result pages. Due to the high volume of searches and the users' low tolerance for…

Databases · Computer Science 2016-11-17 David J. Martin , Johannes Gehrke , Joseph Y. Halpern

We introduce a new numerical framework to learn optimal bidding strategies in repeated auctions when the seller uses past bids to optimize her mechanism. Crucially, we do not assume that the bidders know what optimization mechanism is used…

Computer Science and Game Theory · Computer Science 2021-02-09 Thomas Nedelec , Jules Baudet , Vianney Perchet , Noureddine El Karoui

We investigate auction mechanisms for AI-generated content, focusing on applications like ad creative generation. In our model, agents' preferences over stochastically generated content are encoded as large language models (LLMs). We…

Computer Science and Game Theory · Computer Science 2024-07-03 Paul Duetting , Vahab Mirrokni , Renato Paes Leme , Haifeng Xu , Song Zuo

We develop a general game-theoretic framework for reasoning about strategic agents performing possibly costly computation. In this framework, many traditional game-theoretic results (such as the existence of a Nash equilibrium) no longer…

Computer Science and Game Theory · Computer Science 2014-12-10 Joseph Y. Halpern , Rafael Pass

Strategy iteration is a technique frequently used for two-player games in order to determine the winner or compute payoffs, but to the best of our knowledge no general framework for strategy iteration has been considered. Inspired by…

Logic in Computer Science · Computer Science 2022-12-14 Paolo Baldan , Richard Eggert , Barbara König , Tommaso Padoan

Combinatorial auctions (CA) are a well-studied area in algorithmic mechanism design. However, contrary to the standard model, empirical studies suggest that a bidder's valuation often does not depend solely on the goods assigned to him. For…

Computer Science and Game Theory · Computer Science 2015-10-01 Yun Kuen Cheung , Monika Henzinger , Martin Hoefer , Martin Starnberger

Auction design for the modern advertising market has gained significant prominence in the field of game theory. With the recent rise of auto-bidding tools, an increasing number of advertisers in the market are utilizing these tools for…

Computer Science and Game Theory · Computer Science 2024-12-31 Changfeng Xu , Chao Peng , Chenyang Xu , Zhengfeng Yang

User simulators serve as the critical interactive environment for agent post-training, and an ideal user simulator generalizes across domains and proactively engages in negotiation by challenging or bargaining. However, current methods…

Computation and Language · Computer Science 2026-01-15 Feng Zhang , Shijia Li , Chunmao Zhang , Zhanyu Ma , Jun Xu , Jiuchong Gao , Jinghua Hao , Renqing He , Jingwen Xu , Han Liu