Related papers: Adwords with Unknown Budgets and Beyond
In this paper, we consider the problem of optimizing the revenue a web publisher gets through real-time bidding (i.e. from ads sold in real-time auctions) and direct (i.e. from ads sold through contracts agreed in advance). We consider a…
Motivated by applications where a system must remain operational via continual procurement of contracts, we study two online contract selection problems under uncertain prices. At each time step, a price drawn from a known distribution is…
Online advertising is a huge, rapidly growing advertising market in today's world. One common form of online advertising is using image ads. A decision is made (often in real time) every time a user sees an ad, and the advertiser is eager…
Creating and monitoring competitive and cost-effective pay-per-click advertisement campaigns through the web-search channel is a resource demanding task in terms of expertise and effort. Assisting or even automating the work of an…
We study the performance of a best reply algorithm for online resource allocation problems with a diseconomy of scale. In an online resource allocation problem, we are given a set of resources and a set of requests that arrive in an online…
Auto-bidding problem under a strict return-on-spend constraint (ROSC) is considered, where an algorithm has to make decisions about how much to bid for an ad slot depending on the revealed value, and the hidden allocation and payment…
In 2005 Li et al. gave a phi-competitive deterministic online algorithm for scheduling of packets with agreeable deadlines with a very interesting analysis. This is known to be optimal due to a lower bound by Hajek. We claim that the…
Online bipartite matching with edge arrivals remained a major open question for a long time until a recent negative result by [Gamlath et al. FOCS 2019], who showed that no online policy is better than the straightforward greedy algorithm,…
We initiate the study of online contracts, which integrate the game-theoretic considerations of economic contract theory, with the algorithmic and informational challenges of online algorithm design. Our starting point is the classic online…
We study the on-line minimum weighted bipartite matching problem in arbitrary metric spaces. Here, $n$ not necessary disjoint points of a metric space $M$ are given, and are to be matched on-line with $n$ points of $M$ revealed one by one.…
In modern advertising platforms, learning algorithms are deployed by budget-constrained bidders to maximize their accumulated value. These algorithms often offer classical utility guarantees like no-regret, i.e., the agent's utility is at…
In cost-per-click (CPC) or cost-per-impression (CPM) advertising campaigns, advertisers always run the risk of spending the budget without getting enough conversions. Moreover, the bidding on advertising inventory has few connections with…
We study the $b$-matching problem in bipartite graphs $G=(S,R,E)$. Each vertex $s\in S$ is a server with individual capacity $b_s$. The vertices $r\in R$ are requests that arrive online and must be assigned instantly to an eligible server.…
A prophet inequality states, for some $\alpha\in[0,1]$, that the expected value achievable by a gambler who sequentially observes random variables $X_1,\dots,X_n$ and selects one of them is at least an $\alpha$ fraction of the maximum value…
In the classical online model, the maximum independent set problem admits an $\Omega(n)$ lower bound on the competitive ratio even for interval graphs, motivating the study of the problem under additional assumptions. We first study the…
A basic combinatorial online resource allocation problem is considered, where multiple servers have individual capacity constraints, and at each time slot, a set of jobs arrives, that have potentially different weights to different servers.…
In many online advertisement (ad) exchanges, ad slots are each sold via a separate second-price auction. This paper considers the bidder's problem of maximizing the value of ads they purchase in these auctions, subject to budget…
Most practical scheduling applications involve some uncertainty about the arriving times and lengths of the jobs. Stochastic online scheduling is a well-established model capturing this. Here the arrivals occur online, while the processing…
Motivated by an application in kidney exchange, we study the following query-commit problem: we are given the set of vertices of a non-bipartite graph G. The set of edges in this graph are not known ahead of time. We can query any pair of…
We consider the revenue maximization problem in social advertising, where a social network platform owner needs to select seed users for a group of advertisers, each with a payment budget, such that the total expected revenue that the owner…