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Predicting click-through rates (CTR) is a fundamental task for Web applications, where a key issue is to devise effective models for feature interactions. Current methodologies predominantly concentrate on modeling feature interactions…
The lightweight ad ranking layer, living after the retrieval stage and before the fine ranker, plays a critical role in the success of a cascaded ad recommendation system. Due to the fact that there are multiple optimization tasks depending…
Click-Through Rate (CTR) prediction is essential in online advertising, where semantic information plays a pivotal role in shaping user decisions and enhancing CTR effectiveness. Capturing and modeling deep semantic information, such as a…
Traditional click-through rate (CTR) prediction models convert the tabular data into one-hot vectors and leverage the collaborative relations among features for inferring the user's preference over items. This modeling paradigm discards…
Model evolution and constant availability of data are two common phenomena in large-scale real-world machine learning applications, e.g. ads and recommendation systems. To adapt, the real-world system typically retrain with all available…
In most real-world large-scale online applications (e.g., e-commerce or finance), customer acquisition is usually a multi-step conversion process of audiences. For example, an impression->click->purchase process is usually performed of…
Click-Through Rate (CTR) prediction, estimating the probability of a user clicking on an item, is essential in industrial applications, such as online advertising. Many works focus on user behavior modeling to improve CTR prediction…
Connected autonomous vehicles (CAVs) must simultaneously perform multiple tasks, such as object detection, semantic segmentation, depth estimation, trajectory prediction, motion prediction, and behaviour prediction, to ensure safe and…
Etsy is a global marketplace where people across the world connect to make, buy and sell unique goods. Sellers at Etsy can promote their product listings via advertising campaigns similar to traditional sponsored search ads. Click-Through…
Conversational recommender systems (CRS) dynamically obtain the user preferences via multi-turn questions and answers. The existing CRS solutions are widely dominated by deep reinforcement learning algorithms. However, deep reinforcement…
Click-through rate (CTR) prediction plays an important role in online advertising systems. On the one hand, traditional CTR prediction models capture the collaborative signals in tabular data via feature interaction modeling, but they lose…
With the advancement of multimedia internet, the impact of visual characteristics on the decision of users to click or not within the online retail industry is increasingly significant. Thus, incorporating visual features is a promising…
Conversion rate (CVR) prediction is an essential task for large-scale e-commerce platforms. However, refund behaviors frequently occur after conversion in online shopping systems, which drives us to pay attention to effective conversion for…
Click-Through Rate (CTR) prediction is a fundamental technique in recommendation and advertising systems. Recent studies have shown that implementing multi-scenario recommendations contributes to strengthening information sharing and…
Machine learning shows great potential in virtual screening for drug discovery. Current efforts on accelerating docking-based virtual screening do not consider using existing data of other previously developed targets. To make use of the…
Conversational Recommender Systems (CRSs) in E-commerce platforms aim to recommend items to users via multiple conversational interactions. Click-through rate (CTR) prediction models are commonly used for ranking candidate items. However,…
Verizon Media (VZM) native advertising is one of VZM largest and fastest growing businesses, reaching a run-rate of several hundred million USDs in the past year. Driving the VZM native models that are used to predict event probabilities,…
The prediction objectives of online advertisement ranking models are evolving from probabilistic metrics like conversion rate (CVR) to numerical business metrics like post-click gross merchandise volume (GMV). Unlike the well-studied…
Online advertisement is the main source of revenue for Internet business. Advertisers are typically ranked according to a score that takes into account their bids and potential click-through rates(eCTR). Generally, the likelihood that a…
Click-Through Rate (CTR) prediction holds a pivotal place in online advertising and recommender systems since CTR prediction performance directly influences the overall satisfaction of the users and the revenue generated by companies. Even…