Related papers: A framework for massive scale personalized promoti…
Promotions have been trending in the e-commerce marketplace to build up customer relationships and guide customers towards the desired actions. Since incentives are effective to engage customers and customers have different preferences for…
The Distributed Messaging Systems (DMSs) used in IoT systems require timely and reliable data dissemination, which can be achieved through configurable parameters. However, the high-dimensional configuration space makes it difficult for…
Optimizing multiple objectives simultaneously is an important task for recommendation platforms to improve their performance. However, this task is particularly challenging since the relationships between different objectives are…
Personalization in machine learning (ML) tailors models' decisions to the individual characteristics of users. While this approach has seen success in areas like recommender systems, its expansion into high-stakes fields such as healthcare…
Aligning large language models with human preferences is crucial for their safe deployment. While Direct Preference Optimization (DPO) offers an efficient alternative to reinforcement learning from human feedback, traditional DPO methods…
Recommender systems play a crucial role in internet economies by connecting users with relevant products. However, designing effective recommender systems faces the key challenges: the exploration-exploitation tradeoff in securing incentive…
In this paper, we study the problem of mobile user profiling, which is a critical component for quantifying users' characteristics in the human mobility modeling pipeline. Human mobility is a sequential decision-making process dependent on…
Recent advancements in Direct Preference Optimization (DPO) have significantly enhanced the alignment of Large Language Models (LLMs) with human preferences, owing to its simplicity and effectiveness. However, existing methods typically…
Diffusion policies are a powerful paradigm for robotic control, but fine-tuning them with human preferences is fundamentally challenged by the multi-step structure of the denoising process. To overcome this, we introduce a Unified Markov…
The alignment of large language models with human values presents a critical challenge, particularly when balancing conflicting objectives like helpfulness and harmlessness. Existing approaches, such as Reinforcement Learning from Human…
Messenger advertisements (ads) give direct and personal user experience yielding high conversion rates and sales. However, people are skeptical about ads and sometimes perceive them as spam, which eventually leads to a decrease in user…
Traditional recommendation systems often grapple with "filter bubbles", underutilization of external knowledge, and a disconnect between model optimization and business policy iteration. To address these limitations, this paper introduces…
Recent advances in video generation have enabled thrilling experiences in producing realistic videos driven by scalable diffusion transformers. However, they usually fail to produce satisfactory outputs that are aligned to users' authentic…
Large language model (LLM) agents require long-term user memory for consistent personalization, but limited context windows hinder tracking evolving preferences over long interactions. Existing memory systems mainly rely on static,…
Predicting user responses, such as click-through rate and conversion rate, are critical in many web applications including web search, personalised recommendation, and online advertising. Different from continuous raw features that we…
Online recommendation and advertising are two major income channels for online recommendation platforms (e.g. e-commerce and news feed site). However, most platforms optimize recommending and advertising strategies by different teams…
Preference-based reinforcement learning (RL) is a key paradigm for aligning policies with human judgments, yet its theoretical behavior in distributed settings where preference data are fragmented across heterogeneous users remains poorly…
Neural retrieval models excel in Web search, but their training requires substantial amounts of labeled query-document pairs, which are costly to obtain. With the widespread availability of Web document collections like ClueWeb22, synthetic…
As an intelligent infrastructure connecting users with commercial content, advertising recommendation systems play a central role in information flow and value creation within the digital economy. However, existing multi-stage advertising…
Large Reasoning Models (LRMs) achieve explicit chain-of-thought expansion by imitating deep thinking behaviors of humans, demonstrating excellent performance in complex task scenarios. However, the deep-thinking mode often leads to…