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In sponsored search advertising, advertisers need to make a series of keyword decisions. Among them, how to group these keywords to form several adgroups within a campaign is a challenging task, due to the highly uncertain environment of…

Artificial Intelligence · Computer Science 2022-03-07 Huiran Li , Yanwu Yang

We study a budgeted hyper-parameter tuning problem, where we optimize the tuning result under a hard resource constraint. We propose to solve it as a sequential decision making problem, such that we can use the partial training progress of…

Machine Learning · Computer Science 2019-02-05 Zhiyun Lu , Chao-Kai Chiang , Fei Sha

Effective budget allocation is crucial for optimizing the performance of digital advertising campaigns. However, the development of practical budget allocation algorithms remain limited, primarily due to the lack of public datasets and…

Machine Learning · Computer Science 2025-02-06 Briti Gangopadhyay , Zhao Wang , Alberto Silvio Chiappa , Shingo Takamatsu

Bayesian Optimization (BO) is a widely-used method for optimizing expensive-to-evaluate black-box functions. Traditional BO assumes that the learner has full control over all query variables without additional constraints. However, in many…

Machine Learning · Computer Science 2024-12-23 Vu Viet Hoang , Quoc Anh Hoang Nguyen , Hung Tran The

In this paper, we give new auction algorithms for maximum weighted bipartite matching (MWM) and maximum cardinality bipartite $b$-matching (MCbM). Our algorithms run in $O\left(\log n/\varepsilon^8\right)$ and $O\left(\log…

Data Structures and Algorithms · Computer Science 2023-07-19 Quanquan C. Liu , Yiduo Ke , Samir Khuller

We study the following vertex-weighted online bipartite matching problem: $G(U, V, E)$ is a bipartite graph. The vertices in $U$ have weights and are known ahead of time, while the vertices in $V$ arrive online in an arbitrary order and…

Data Structures and Algorithms · Computer Science 2010-07-09 Gagan Aggarwal , Gagan Goel , Chinmay Karande , Aranyak Mehta

We investigate online maximum cardinality matching, a central problem in ad allocation. In this problem, users are revealed sequentially, and each new user can be paired with any previously unmatched campaign that it is compatible with.…

Data Structures and Algorithms · Computer Science 2024-10-28 Flore Sentenac , Nathan Noiry , Matthieu Lerasle , Laurent Ménard , Vianney Perchet

Composite convex optimization problems which include both a nonsmooth term and a low-rank promoting term have important applications in machine learning and signal processing, such as when one wishes to recover an unknown matrix that is…

Machine Learning · Computer Science 2018-09-28 Dan Garber , Atara Kaplan

The notion of expense in Bayesian optimisation generally refers to the uniformly expensive cost of function evaluations over the whole search space. However, in some scenarios, the cost of evaluation for black-box objective functions is…

Machine Learning · Computer Science 2019-09-10 Majid Abdolshah , Alistair Shilton , Santu Rana , Sunil Gupta , Svetha Venkatesh

Myerson's seminal work provides a computationally efficient revenue-optimal auction for selling one item to multiple bidders. Generalizing this work to selling multiple items at once has been a central question in economics and algorithmic…

Computer Science and Game Theory · Computer Science 2013-04-02 Constantinos Daskalakis , Alan Deckelbaum , Christos Tzamos

In the online bipartite matching with reassignments problem, an algorithm is initially given only one side of the vertex set of a bipartite graph; the vertices on the other side are revealed to the algorithm one by one, along with its…

Data Structures and Algorithms · Computer Science 2020-03-12 Yongho Shin , Kangsan Kim , Seungmin Lee , Hyung-Chan An

In the knapsack problem under explorable uncertainty, we are given a knapsack instance with uncertain item profits. Instead of having access to the precise profits, we are only given uncertainty intervals that are guaranteed to contain the…

Data Structures and Algorithms · Computer Science 2025-07-04 Jens Schlöter

We study the classic online bipartite matching problem with a twist: offline vertices, called resources, are $\textit{reusable}$. In particular, when a resource is matched to an online vertex it is unavailable for a deterministic time…

Data Structures and Algorithms · Computer Science 2022-10-25 Steven Delong , Alireza Farhadi , Rad Niazadeh , Balasubramanian Sivan , Rajan Udwani

In this work, we study the Stochastic Budgeted Multi-round Submodular Maximization (SBMSm) problem, where we aim to adaptively maximize the sum, over multiple rounds, of a monotone and submodular objective function defined on subsets of…

Data Structures and Algorithms · Computer Science 2024-09-26 Vincenzo Auletta , Diodato Ferraioli , Cosimo Vinci

How to utilize an allocated budget effectively for branding and promotion of a commercial house is an important problem, particularly when multiple advertising media are available. There exist multiple such media, and among them, two…

Data Structures and Algorithms · Computer Science 2026-04-02 Dildar Ali , Ansh Jasrotia , Abishek Salaria , Suman Banerjee

Inspired by online ad allocation, we study online stochastic packing linear programs from theoretical and practical standpoints. We first present a near-optimal online algorithm for a general class of packing linear programs which model…

Data Structures and Algorithms · Computer Science 2010-02-17 Jon Feldman , Monika Henzinger , Nitish Korula , Vahab S. Mirrokni , Cliff Stein

We study the problem of learning a partially observed matrix under the low rank assumption in the presence of fully observed side information that depends linearly on the true underlying matrix. This problem consists of an important…

Machine Learning · Statistics 2026-02-05 Dimitris Bertsimas , Nicholas A. G. Johnson

Real-time bidding (RTB) based display advertising has become one of the key technological advances in computational advertising. RTB enables advertisers to buy individual ad impressions via an auction in real-time and facilitates the…

Computer Science and Game Theory · Computer Science 2018-03-13 Kan Ren , Weinan Zhang , Ke Chang , Yifei Rong , Yong Yu , Jun Wang

Modern content platforms offer paid promotion to mitigate cold start by allocating exposure via auctions. Our empirical analysis reveals a counterintuitive flaw in this paradigm: while promotion rescues low-to-medium quality content, it can…

Computer Science and Game Theory · Computer Science 2026-01-29 Yumou Liu , Zhenzhe Zheng , Jiang Rong , Yao Hu , Fan Wu , Guihai Chen

In this paper, we develop a new method for finding an optimal biddingstrategy in sequential auctions, using a dynamic programming technique. Theexisting method assumes that the utility of a user is represented in anadditive form. Thus, the…

Computer Science and Game Theory · Computer Science 2013-01-14 Hiromitsu Hattori , Makoto Yokoo , Yuko Sakurai , Toramatsu Shintani