Related papers: Pricing Social Visibility Service in Online Social…
Online Social Networks (OSNs) attract billions of users to share information and communicate where viral marketing has emerged as a new way to promote the sales of products. An OSN provider is often hired by an advertiser to conduct viral…
We analyze an agent-based model to estimate how the costs and benefits of users in an online social network (OSN) impact the robustness of the OSN. Benefits are measured in terms of relative reputation that users receives from their…
Data concerning the users and usage of Online Social Networks (OSNs) has become available externally, from public resources (e.g., user profiles), participation in OSNs (e.g., establishing relationships and recording transactions such as…
Internet users and businesses are increasingly using online social networks (OSN) to drive audience traffic and increase their popularity. In order to boost social presence, OSN users need to increase the visibility and reach of their…
Online social networks (OSN) are one of the most popular forms of modern communication and among the best known is Facebook. Information about the connection between users on the OSN is often very scarce. It's only known if users are…
Online Social Networks (OSN) during last years acquired a huge and increasing popularity as one of the most important emerging Web phenomena, deeply modifying the behavior of users and contributing to build a solid substrate of connections…
Viral marketing is becoming important due to the popularity of online social networks (OSNs). Companies may provide incentives (e.g., via free samples of a product) to a small group of users in an OSN, and these users provide…
Online Social Media (OSM) is a platform through which the users present themselves to the connected world by means of messaging, posting, reacting, tagging, and sharing on different contents with also other social activities. Nowadays, it…
Online Social Networks (OSNs) facilitate access to a variety of data allowing researchers to analyze users' behavior and develop user behavioral analysis models. These models rely heavily on the observed data which is usually biased due to…
Now-a-days, Online Social Networks (OSNs) are extensively used by different commercial houses for viral marketing. The key problem that arises in this context is to choose a limited number of highly influential users as the initial adopters…
Online Social Network (OSN) is one of the hottest innovations in the past years, and the active users are more than a billion. For OSN, users' behavior is one of the important factors to study. This demonstration proposal presents…
In this paper, we propose a stochastic model to describe how search service providers charge client companies based on users' queries for the keywords related to these companies' ads by using certain advertisement assignment strategies. We…
In this paper, we analyze a round-based pricing scheme that encourages favorable behavior from users of real-time P2P applications like P2PTV. In the design of pricing schemes, we consider price to be a function of usage and capacity of…
We consider the revenue maximization problem in social advertising, where a social network platform owner needs to select seed users for a group of advertisers, each with a payment budget, such that the total expected revenue that the owner…
With the rapid acceleration of transportation electrification, public charging stations are becoming vital infrastructure in a smart sustainable city to provide on-demand electric vehicle (EV) charging services. As more consumers seek to…
In this work, we study the privacy risk due to profile matching across online social networks (OSNs), in which anonymous profiles of OSN users are matched to their real identities using auxiliary information about them. We consider…
Online Social Networks (OSN) are among the most popular applications in today's Internet. Decentralized online social networks (DOSNs), a special class of OSNs, promise better privacy and autonomy than traditional centralized OSNs. However,…
In this paper, we consider how to maximize users' influence in Online Social Networks (OSNs) by exploiting social relationships only. Our first contribution is to extend to OSNs the model of Kempe et al. [1] on the propagation of…
Most sampling techniques for online social networks (OSNs) are based on a particular sampling method on a single graph, which is referred to as a statistics. However, various realizing methods on different graphs could possibly be used in…
Online Social Networking is a fascinating phenomena, attracting more than one billion people. It supports basic human needs such as communication, socializing with others and reputation building. Thus, an in-depth understanding of user…