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Influence maximization (IM) is a classic problem that aims to identify a small group of critical individuals, known as seeds, who can influence the largest number of users in a social network through word-of-mouth. This problem finds…

Social and Information Networks · Computer Science 2024-10-23 Yiqian Huang , Shiqi Zhang , Laks V. S. Lakshmanan , Wenqing Lin , Xiaokui Xiao , Bo Tang

Online influence maximization aims to maximize the influence spread of a content in a social network with unknown network model by selecting a few seed nodes. Recent studies followed a non-adaptive setting, where the seed nodes are selected…

Machine Learning · Computer Science 2022-07-01 Kaixuan Huang , Yu Wu , Xuezhou Zhang , Shenyinying Tu , Qingyun Wu , Mengdi Wang , Huazheng Wang

In this paper, we address the important issue of uncertainty in the edge influence probability estimates for the well studied influence maximization problem --- the task of finding $k$ seed nodes in a social network to maximize the…

Social and Information Networks · Computer Science 2016-06-14 Wei Chen , Tian Lin , Zihan Tan , Mingfei Zhao , Xuren Zhou

The Influence Maximization (IM) problem is a well-known NP-hard combinatorial problem over graphs whose goal is to find the set of nodes in a network that spreads influence at most. Among the various methods for solving the IM problem,…

Social and Information Networks · Computer Science 2024-05-17 Stefano Genetti , Eros Ribaga , Elia Cunegatti , Quintino Francesco Lotito , Giovanni Iacca

We consider influence maximization (IM) in social networks, which is the problem of maximizing the number of users that become aware of a product by selecting a set of "seed" users to expose the product to. While prior work assumes a known…

Machine Learning · Computer Science 2018-05-25 Sharan Vaswani , Branislav Kveton , Zheng Wen , Mohammad Ghavamzadeh , Laks Lakshmanan , Mark Schmidt

We consider the problem of selecting a seed set to maximize the expected number of influenced nodes in the social network, referred to as the \textit{influence maximization} (IM) problem. We assume that the topology of the social network is…

Machine Learning · Computer Science 2019-11-26 Xiaojin Zhang

Influence Maximization (IM) is a crucial problem in data science. The goal is to find a fixed-size set of highly-influential seed vertices on a network to maximize the influence spread along the edges. While IM is NP-hard on commonly-used…

Data Structures and Algorithms · Computer Science 2024-02-06 Letong Wang , Xiangyun Ding , Yan Gu , Yihan Sun

The information flows among the people while they communicate through social media websites. Due to the dependency on digital media, a person shares important information or regular updates with friends and family. The set of persons on…

Social and Information Networks · Computer Science 2024-06-14 Rahul Kumar Gautam , Anjeneya Swami Kare , Durga Bhavani S

Influence maximization is a problem of finding a small set of highly influential users, also known as seeds, in a social network such that the spread of influence under certain propagation models is maximized. In this paper, we consider…

Social and Information Networks · Computer Science 2015-07-14 Wei Chen , Wei Lu , Ning Zhang

Influence maximization (IM) is the task of finding the most important nodes in order to maximize the spread of influence or information on a network. This task is typically studied on static or temporal networks where the complete topology…

Social and Information Networks · Computer Science 2023-09-13 Eric Yanchenko , Tsuyoshi Murata , Petter Holme

Influence maximization in networks is a central problem in machine learning and causal inference, where an intervention on a subset of individuals triggers a diffusion process through the network. Existing approaches typically optimize…

Methodology · Statistics 2026-03-13 Renjie Cao , Zhuoxin Yan , Xinyan Su , Zhiheng Zhang

Influence Maximization (IM), which aims to select a set of users from a social network to maximize the expected number of influenced users, has recently received significant attention for mass communication and commercial marketing.…

Social and Information Networks · Computer Science 2022-05-12 Taotao Cai , Qi Lei , Quan Z. Sheng , Shuiqiao Yang , Jian Yang , Wei Emma Zhang

The influence maximization (IM) problem as defined in the seminal paper by Kempe et al. has received widespread attention from various research communities, leading to the design of a wide variety of solutions. Unfortunately, this classical…

Databases · Computer Science 2017-09-28 Hui Li , Sourav S Bhowmick , Jiangtao Cui , Jianfeng Ma

Nowadays, organizations use viral marketing strategies to promote their products through social networks. It is expensive to directly send the product promotional information to all the users in the network. In this context, Kempe et al.…

Social and Information Networks · Computer Science 2024-10-23 Rahul Kumar Gautam , Anjeneya Swami Kare , S. Durga Bhavani

Influence maximization (IM), which selects a set of $k$ users (called seeds) to maximize the influence spread over a social network, is a fundamental problem in a wide range of applications such as viral marketing and network monitoring.…

Social and Information Networks · Computer Science 2019-01-30 Yanhao Wang , Qi Fan , Yuchen Li , Kian-Lee Tan

Since the structure of complex networks is often unknown, we may identify the most influential seed nodes by exploring only a part of the underlying network, given a small budget for node queries. We propose IM-META, a solution to influence…

Social and Information Networks · Computer Science 2024-02-07 Cong Tran , Won-Yong Shin , Andreas Spitz

In the influence maximization (IM) problem, we are given a social network and a budget $k$, and we look for a set of $k$ nodes in the network, called seeds, that maximize the expected number of nodes that are reached by an influence cascade…

Social and Information Networks · Computer Science 2021-05-11 Gianlorenzo D'Angelo , Debashmita Poddar , Cosimo Vinci

Influence maximization (IM) seeks to identify a seed set that maximizes influence within a network, with applications in areas such as viral marketing, disease control, and political campaigns. The budgeted influence maximization (BIM)…

Social and Information Networks · Computer Science 2024-10-08 Su-Su Zhang , Chuang Liu , Huijuan Wang , Yang Chen , Xiu-Xiu Zhan

Aiming at selecting a small subset of nodes with maximum influence on networks, the Influence Maximization (IM) problem has been extensively studied. Since it is #P-hard to compute the influence spread given a seed set, the state-of-the-art…

Social and Information Networks · Computer Science 2023-05-17 Tiantian Chen , Siwen Yan , Jianxiong Guo , Weili Wu

Influence maximization (IM) is a crucial optimization task related to analyzing complex networks in the real world, such as social networks, disease propagation networks, and marketing networks. Publications to date about the IM problem…

Social and Information Networks · Computer Science 2024-05-16 Xilong Qu , Wenbin Pei , Yingchao Yang , Xirong Xu , Renquan Zhang , Qiang Zhang