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The creation and sharing of memes is a common modality of online social interactions. The goal of the present work is to better understand the collective dynamics of memes in this accelerating and competitive environment. By taking an…

Social and Information Networks · Computer Science 2021-02-09 Trenton Ford , Rachel Krohn , Tim Weninger

Social networks readily transmit information, albeit with less than perfect fidelity. We present a large-scale measurement of this imperfect information copying mechanism by examining the dissemination and evolution of thousands of memes,…

Social and Information Networks · Computer Science 2016-05-24 Lada A. Adamic , Thomas M. Lento , Eytan Adar , Pauline C. Ng

Internet memes have emerged as a novel format for communication and expressing ideas on the web. Their fluidity and creative nature are reflected in their widespread use, often across platforms and occasionally for unethical or harmful…

Social and Information Networks · Computer Science 2024-02-27 Saurav Joshi , Filip Ilievski , Luca Luceri

Memes are a central part of online culture, yet their virality remains difficult to predict, especially in cross-lingual settings. We present a large-scale, time-series dataset of 46,578 Reddit memes collected from 25 meme-centric…

Artificial Intelligence · Computer Science 2026-02-24 Sedat Dogan , Nina Dethlefs , Debarati Chakraborty

Much work in the space of NLP has used computational methods to explore sociolinguistic variation in text. In this paper, we argue that memes, as multimodal forms of language comprised of visual templates and text, also exhibit meaningful…

Computation and Language · Computer Science 2023-11-16 Naitian Zhou , David Jurgens , David Bamman

Memes are a popular form of communicating trends and ideas in social media and on the internet in general, combining the modalities of images and text. They can express humor and sarcasm but can also have offensive content. Analyzing and…

The analysis of the creation, mutation, and propagation of social media content on the Internet is an essential problem in computational social science, affecting areas ranging from marketing to political mobilization. A first step towards…

Social and Information Networks · Computer Science 2018-02-15 Abhimanyu Dubey , Esteban Moro , Manuel Cebrian , Iyad Rahwan

Internet memes have become an increasingly pervasive form of contemporary social communication that attracted a lot of research interest recently. In this paper, we analyze the data of 129,326 memes collected from Reddit in the middle of…

Social and Information Networks · Computer Science 2021-03-11 Kate Barnes , Tiernon Riesenmy , Minh Duc Trinh , Eli Lleshi , Nóra Balogh , Roland Molontay

Meme is an interesting word. Internet memes offer unique insights into the changes in our perception of the world, the media and our own lives. If you surf the Internet for long enough, you will see it somewhere on the Internet. With the…

Computer Vision and Pattern Recognition · Computer Science 2021-12-06 Zhiyuan Liu , Chuanzheng Sun , Yuxin Jiang , Shiqi Jiang , Mei Ming

Memes are graphics and text overlapped so that together they present concepts that become dubious if one of them is absent. It is spread mostly on social media platforms, in the form of jokes, sarcasm, motivating, etc. After the success of…

Computer Vision and Pattern Recognition · Computer Science 2024-09-05 Tariq Habib Afridi , Aftab Alam , Muhammad Numan Khan , Jawad Khan , Young-Koo Lee

The advent of social media has provided data and insights about how people relate to information and culture. While information is composed by bits and its fundamental building bricks are relatively well understood, the same cannot be said…

Physics and Society · Physics 2013-04-08 Michele Coscia

A model for the spreading of online information or "memes" on multiplex networks is introduced and analyzed using branching-process methods. The model generalizes that of [Gleeson et al., Phys.Rev. X., 2016] in two ways. First, even for a…

Physics and Society · Physics 2019-03-01 Joseph D. O'Brien , Ioannis K. Dassios , James P. Gleeson

Internet memes are increasingly used to sway and manipulate public opinion. This prompts the need to study their propagation, evolution, and influence across the Web. In this paper, we detect and measure the propagation of memes across…

Complex networks have non-trivial characteristics and appear in many real-world systems. Such networks are vitally important, but their full underlying dynamics are not completely understood. Utilizing new data sources, however, can unveil…

Social and Information Networks · Computer Science 2016-08-26 Michael Fire , Carlos Guestrin

The dissemination of hateful memes online has adverse effects on social media platforms and the real world. Detecting hateful memes is challenging, one of the reasons being the evolutionary nature of memes; new hateful memes can emerge by…

Social and Information Networks · Computer Science 2023-07-10 Yiting Qu , Xinlei He , Shannon Pierson , Michael Backes , Yang Zhang , Savvas Zannettou

Warning: This paper contains memes that may be offensive to some readers. Multimodal Internet Memes are now a ubiquitous fixture in online discourse. One strand of meme-based research is the classification of memes according to various…

Machine Learning · Computer Science 2025-07-04 Muzhaffar Hazman , Susan McKeever , Josephine Griffith

Human perceptual and cognitive abilities are limited resources. Today, in the age of cheap information --cheap to produce, to manipulate, to disseminate--, this cognitive bottleneck translates into hypercompetition for visibility among…

Internet memes are characterised by the interspersing of text amongst visual elements. State-of-the-art multimodal meme classifiers do not account for the relative positions of these elements across the two modalities, despite the latent…

Computer Vision and Pattern Recognition · Computer Science 2023-03-06 Muzhaffar Hazman , Susan McKeever , Josephine Griffith

Millions of people use online social networks to reinforce their sense of belonging, for example by giving and asking for feedback as a form of social validation and self-recognition. It is common to observe disagreement among people…

Social and Information Networks · Computer Science 2024-09-09 Diletta Goglia , Davide Vega

Image-with-text memes combine text with imagery to achieve comedy, but in today's world, they also play a pivotal role in online communication, influencing politics, marketing, and social norms. A "meme template" is a preexisting layout or…

Computers and Society · Computer Science 2024-08-16 Levente Murgás , Marcell Nagy , Kate Barnes , Roland Molontay
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