English
Related papers

Related papers: Multimodal and Contrastive Learning for Click Frau…

200 papers

Sequential recommendation has become increasingly prominent in both academia and industry, particularly in e-commerce. The primary goal is to extract user preferences from historical interaction sequences and predict items a user is likely…

Information Retrieval · Computer Science 2026-04-16 Xiaofan Zhou , Kyumin Lee

With the rapid development of the Internet, the information dissemination paradigm has changed and the efficiency has been improved greatly. While this also brings the quick spread of fake news and leads to negative impacts on cyberspace.…

Computation and Language · Computer Science 2025-03-06 Biwei Cao , Qihang Wu , Jiuxin Cao , Bo Liu , Jie Gui

Generally, current image manipulation detection models are simply built on manipulation traces. However, we argue that those models achieve sub-optimal detection performance as it tends to: 1) distinguish the manipulation traces from a lot…

Computer Vision and Pattern Recognition · Computer Science 2022-11-22 Wenyan Pan , Zhili Zhou , Guangcan Liu , Teng Huang , Hongyang Yan , Q. M. Jonathan Wu

Conversion prediction plays an important role in online advertising since Cost-Per-Action (CPA) has become one of the primary campaign performance objectives in the industry. Unlike click prediction, conversions have different types in…

Machine Learning · Computer Science 2020-03-10 Junwei Pan , Yizhi Mao , Alfonso Lobos Ruiz , Yu Sun , Aaron Flores

Click-through rate (CTR) prediction becomes indispensable in ubiquitous web recommendation applications. Nevertheless, the current methods are struggling under the cold-start scenarios where the user interactions are extremely sparse. We…

Information Retrieval · Computer Science 2021-09-30 Yujie Pan , Jiangchao Yao , Bo Han , Kunyang Jia , Ya Zhang , Hongxia Yang

Contrastive learning has moved the state of the art for many tasks in computer vision and information retrieval in recent years. This poster is the first work that applies supervised contrastive learning to the task of product matching in…

Machine Learning · Computer Science 2022-05-03 Ralph Peeters , Christian Bizer

In recent years, recommender system has become an indispensable function in all e-commerce platforms. The review rating data for a recommender system typically comes from open platforms, which may attract a group of malicious users to…

Social and Information Networks · Computer Science 2020-05-21 Shijie Zhang , Hongzhi Yin , Tong Chen , Quoc Viet Nguyen Hung , Zi Huang , Lizhen Cui

Contrastive learning has shown promising potential for learning robust representations by utilizing unlabeled data. However, constructing effective positive-negative pairs for contrastive learning on facial behavior datasets remains…

Computer Vision and Pattern Recognition · Computer Science 2023-08-28 Xiang Zhang , Taoyue Wang , Xiaotian Li , Huiyuan Yang , Lijun Yin

We present a collaborative learning method called Mutual Contrastive Learning (MCL) for general visual representation learning. The core idea of MCL is to perform mutual interaction and transfer of contrastive distributions among a cohort…

Computer Vision and Pattern Recognition · Computer Science 2022-01-19 Chuanguang Yang , Zhulin An , Linhang Cai , Yongjun Xu

Click-through rate(CTR) prediction is a core task in cost-per-click(CPC) advertising systems and has been studied extensively by machine learning practitioners. While many existing methods have been successfully deployed in practice, most…

Information Retrieval · Computer Science 2022-01-19 Ke Hu , Yi Qi , Jianqiang Huang , Jia Cheng , Jun Lei

Compared with unimodal data, multimodal data can provide more features to help the model analyze the sentiment of data. Previous research works rarely consider token-level feature fusion, and few works explore learning the common features…

Computation and Language · Computer Science 2022-06-15 Zhen Li , Bing Xu , Conghui Zhu , Tiejun Zhao

The retrieval-ranking paradigm has long dominated e-commerce search, but its reliance on query-item matching fundamentally misaligns with multi-stage cognitive decision processes of platform users. This misalignment introduces critical…

Computation and Language · Computer Science 2025-10-24 Zhouwei Zhai , Mengxiang Chen , Haoyun Xia , Jin Li , Renquan Zhou , Min Yang

Extracting expressive visual features is crucial for accurate Click-Through-Rate (CTR) prediction in visual search advertising systems. Current commercial systems use off-the-shelf visual encoders to facilitate fast online service. However,…

Information Retrieval · Computer Science 2022-05-10 Si Chen , Chen Lin , Wanxian Guan , Jiayi Wei , Xingyuan Bu , He Guo , Hui Li , Xubin Li , Jian Xu , Bo Zheng

Many Click-Through Rate (CTR) prediction works focused on designing advanced architectures to model complex feature interactions but neglected the importance of feature representation learning, e.g., adopting a plain embedding layer for…

Information Retrieval · Computer Science 2022-12-02 Fangye Wang , Yingxu Wang , Dongsheng Li , Hansu Gu , Tun Lu , Peng Zhang , Ning Gu

Credit card fraud detection is a very challenging problem because of the specific nature of transaction data and the labeling process. The transaction data is peculiar because they are obtained in a streaming fashion, they are strongly…

Machine Learning · Computer Science 2018-04-23 Fabirzio Carcillo , Yann-Aël Le Borgne , Olivier Caelen , Gianluca Bontempi

The rapid advancement of social media platforms has significantly reduced the cost of information dissemination, yet it has also led to a proliferation of fake news, posing a threat to societal trust and credibility. Most of fake news…

Computer Vision and Pattern Recognition · Computer Science 2024-08-19 Aohan Li , Jiaxin Chen , Xin Liao , Dengyong Zhang

Malicious advertisement URLs pose a security risk since they are the source of cyber-attacks, and the need to address this issue is growing in both industry and academia. Generally, the attacker delivers an attack vector to the user by…

Machine Learning · Computer Science 2022-04-29 Ehsan Nowroozi , Abhishek , Mohammadreza Mohammadi , Mauro Conti

Advertising is a primary means for revenue generation for millions of websites and smartphone apps (publishers). Naturally, a fraction of publishers abuse the ad-network to systematically defraud advertisers of their money. Defenses have…

Cryptography and Security · Computer Science 2019-03-27 Shishir Nagaraja , Ryan Shah

Automatic code review (ACR), aiming to relieve manual inspection costs, is an indispensable and essential task in software engineering. The existing works only use the source code fragments to predict the results, missing the exploitation…

Software Engineering · Computer Science 2022-05-31 Bingting Wu , Xiaofang Zhang

With the rapid growth of financial services, fraud detection has been a very important problem to guarantee a healthy environment for both users and providers. Conventional solutions for fraud detection mainly use some rule-based methods or…

Social and Information Networks · Computer Science 2020-03-05 Daixin Wang , Jianbin Lin , Peng Cui , Quanhui Jia , Zhen Wang , Yanming Fang , Quan Yu , Jun Zhou , Shuang Yang , Yuan Qi