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Persuasion is a fundamental aspect of communication, influencing decision-making across diverse contexts, from everyday conversations to high-stakes scenarios such as politics, marketing, and law. The rise of conversational AI systems has…

Computation and Language · Computer Science 2026-03-24 Nimet Beyza Bozdag , Shuhaib Mehri , Xiaocheng Yang , Hyeonjeong Ha , Zirui Cheng , Esin Durmus , Jiaxuan You , Heng Ji , Gokhan Tur , Dilek Hakkani-Tür

Persuasion is a key aspect of what it means to be human, and is central to business, politics, and other endeavors. Advancements in artificial intelligence (AI) have produced AI systems that are capable of persuading humans to buy products,…

Computers and Society · Computer Science 2023-03-16 Matthew Burtell , Thomas Woodside

As generative foundation models improve, they also tend to become more persuasive, raising concerns that AI automation will enable governments, firms, and other actors to manipulate beliefs with unprecedented scale and effectiveness at…

Computers and Society · Computer Science 2025-09-08 Zachary Wojtowicz

There is substantial concern about the ability of advanced artificial intelligence to influence people's behaviour. A rapidly growing body of research has found that AI can produce large persuasive effects on people's attitudes, but whether…

Computers and Society · Computer Science 2026-04-13 Kobi Hackenburg , Luke Hewitt , Caroline Wagner , Ben M. Tappin , Christopher Summerfield

In this paper, we present a study on personalized emphasis framing which can be used to tailor the content of a message to enhance its appeal to different individuals. With this framework, we directly model content selection decisions based…

Artificial Intelligence · Computer Science 2016-08-01 Tao Ding , Shimei Pan

Given the fast rise of increasingly autonomous artificial agents and robots, a key acceptability criterion will be the possible moral implications of their actions. In particular, intelligent persuasive systems (systems designed to…

Computers and Society · Computer Science 2014-04-16 Marco Guerini , Fabio Pianesi , Oliviero Stock

This literature review focuses on the use of Natural Language Generation (NLG) to automatically detect and generate persuasive texts. Extending previous research on automatic identification of persuasion in text, we concentrate on…

Computation and Language · Computer Science 2021-01-15 Sebastian Duerr , Peter A. Gloor

Detecting persuasion in argumentative text is a challenging task with important implications for understanding human communication. This work investigates the role of persuasion strategies - such as Attack on reputation, Distraction, and…

Computation and Language · Computer Science 2026-01-16 Tiziano Labruna , Arkadiusz Modzelewski , Giorgio Satta , Giovanni Da San Martino

Large language models (LLMs) possess strong persuasive capabilities that outperform humans in head-to-head comparisons. Users report consulting LLMs to inform major life decisions in relationships, medical settings, and when seeking…

Human-Computer Interaction · Computer Science 2026-04-28 Nalin Poungpeth , Nicholas Clark , Tanu Mitra

Large Language Models (LLMs) can generate highly persuasive text, raising concerns about their misuse for propaganda, manipulation, and other harmful purposes. This leads us to our central question: Is LLM-generated persuasion more…

Computation and Language · Computer Science 2026-04-22 Arkadiusz Modzelewski , Paweł Golik , Anna Kołos , Giovanni Da San Martino

Human communication is increasingly intermixed with language generated by AI. Across chat, email, and social media, AI systems suggest words, complete sentences, or produce entire conversations. AI-generated language is often not identified…

Computation and Language · Computer Science 2023-03-15 Maurice Jakesch , Jeffrey Hancock , Mor Naaman

Persuasion is part and parcel of human interaction. The human persuaders in society have been always exit, masters of rhetoric skilled of changing our minds, or at least our behaviors. Leaders, mothers, salesmen, and teachers are clear…

Computers and Society · Computer Science 2014-05-07 Hani A. Qudaih , Mohammed A. Bawazir , Shuaibu Hassan Usman , Jamaludin Ibrahim

Rapid progress in machine learning for natural language processing has the potential to transform debates about how humans learn language. However, the learning environments and biases of current artificial learners and humans diverge in…

Computation and Language · Computer Science 2024-02-13 Alex Warstadt , Samuel R. Bowman

Modeling what makes an advertisement persuasive, i.e., eliciting the desired response from consumer, is critical to the study of propaganda, social psychology, and marketing. Despite its importance, computational modeling of persuasion in…

A new generation of AI models generates step-by-step reasoning text before producing an answer. This text appears to offer a human-readable window into their computation process, and is increasingly relied upon for transparency and…

Human-Computer Interaction · Computer Science 2025-08-29 Mosh Levy , Zohar Elyoseph , Yoav Goldberg

Large Language Models (LLMs) are already as persuasive as humans. However, we know very little about how they do it. This paper investigates the persuasion strategies of LLMs, comparing them with human-generated arguments. Using a dataset…

Computation and Language · Computer Science 2024-04-23 Carlos Carrasco-Farre

Persuasivenes is a creative art aimed at making people believe in certain set of beliefs. Many a times, such creativity is about adapting richness of one domain into another to strike a chord with the target audience. In this research, we…

Artificial Intelligence · Computer Science 2017-09-26 Vitobha Munigala , Srikanth Tamilselvam , Anush Sankaran

The increasing capability of Large Language Models to act as human-like social agents raises two important questions in the area of opinion dynamics. First, whether these agents can generate effective arguments that could be injected into…

Computers and Society · Computer Science 2023-12-27 Simon Martin Breum , Daniel Vædele Egdal , Victor Gram Mortensen , Anders Giovanni Møller , Luca Maria Aiello

We introduce AutoPersuade, a three-part framework for constructing persuasive messages. First, we curate a large dataset of arguments with human evaluations. Next, we develop a novel topic model to identify argument features that influence…

Computation and Language · Computer Science 2025-03-13 Till Raphael Saenger , Musashi Hinck , Justin Grimmer , Brandon M. Stewart

Warning: This research studies AI persuasion and bias amplification that could be misused; all experiments are for safety evaluation. Large Language Models (LLMs) now generate convincing, human-like text and are widely used in content…

Computation and Language · Computer Science 2025-08-25 Saumya Roy
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