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Related papers: Deep Learning for Click-Through Rate Estimation

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Cross features play an important role in click-through rate (CTR) prediction. Most of the existing methods adopt a DNN-based model to capture the cross features in an implicit manner. These implicit methods may lead to a sub-optimized…

Artificial Intelligence · Computer Science 2021-05-18 Feng Li , Bencheng Yan , Qingqing Long , Pengjie Wang , Wei Lin , Jian Xu , Bo Zheng

Data sparsity is an important issue for click-through rate (CTR) prediction, particularly when user-item interactions is too sparse to learn a reliable model. Recently, many works on cross-domain CTR (CDCTR) prediction have been developed…

Information Retrieval · Computer Science 2023-05-10 Xu Chen , Zida Cheng , Shuai Xiao , Xiaoyi Zeng , Weilin Huang

Predicting user responses, such as click-through rate and conversion rate, are critical in many web applications including web search, personalised recommendation, and online advertising. Different from continuous raw features that we…

Machine Learning · Computer Science 2016-01-12 Weinan Zhang , Tianming Du , Jun Wang

The search engine plays a fundamental role in online e-commerce systems, to help users find the products they want from the massive product collections. Relevance is an essential requirement for e-commerce search, since showing products…

Information Retrieval · Computer Science 2021-02-16 Shaowei Yao , Jiwei Tan , Xi Chen , Keping Yang , Rong Xiao , Hongbo Deng , Xiaojun Wan

We propose a novel training method that integrates rules into deep learning, in a way the strengths of the rules are controllable at inference. Deep Neural Networks with Controllable Rule Representations (DeepCTRL) incorporates a rule…

Machine Learning · Computer Science 2021-11-18 Sungyong Seo , Sercan O. Arik , Jinsung Yoon , Xiang Zhang , Kihyuk Sohn , Tomas Pfister

As an integral part of contemporary manufacturing, monitoring systems obtain valuable information during machining to oversee the condition of both the process and the machine. Recently, diverse algorithms have been employed to detect tool…

Machine Learning · Computer Science 2024-10-10 Zongshuo Li , Markus Meurer , Thomas Bergs

Click-Through Rate (CTR) prediction has been an indispensable component for many industrial applications, such as recommendation systems and online advertising. CTR prediction systems are usually based on multi-field categorical features,…

Information Retrieval · Computer Science 2020-09-29 Wenqiang Chen , Lizhang Zhan , Yuanlong Ci , Minghua Yang , Chen Lin , Dugang Liu

Click-through rate (CTR) prediction plays a pivotal role in online advertising and recommender systems. Despite notable progress in modeling user preferences from historical behaviors, two key challenges persist. First, exsiting…

Information Retrieval · Computer Science 2026-01-27 Kesha Ou , Zhen Tian , Wayne Xin Zhao , Hongyu Lu , Ji-Rong Wen

Most of the existing methods for debaising in click-through rate (CTR) prediction depend on an oversimplified assumption, i.e., the click probability is the product of observation probability and relevance probability. However, since there…

Information Retrieval · Computer Science 2021-12-07 Wenjie Chu , Shen Li , Chao Chen , Longfei Xu , Hengbin Cui , Kaikui Liu

Click through rate(CTR) prediction is a core task in advertising systems. The booming e-commerce business in our company, results in a growing number of scenes. Most of them are so-called long-tail scenes, which means that the traffic of a…

Artificial Intelligence · Computer Science 2020-11-25 Junyou He , Guibao Mei , Feng Xing , Xiaorui Yang , Yongjun Bao , Weipeng Yan

Deep learning is a topic of considerable current interest. The availability of massive data collections and powerful software resources has led to an impressive amount of results in many application areas that reveal essential but hidden…

Machine Learning · Computer Science 2023-01-31 Gianluigi Pillonetto , Aleksandr Aravkin , Daniel Gedon , Lennart Ljung , Antônio H. Ribeiro , Thomas B. Schön

Click-through rate (CTR) and post-click conversion rate (CVR) predictions are two fundamental modules in industrial ranking systems such as recommender systems, advertising, and search engines. Since CVR involves much fewer samples than CTR…

Information Retrieval · Computer Science 2023-02-17 Xuanji Xiao , Huabin Chen , Yuzhen Liu , Xing Yao , Pei Liu , Chaosheng Fan , Nian Ji , Xirong Jiang

CTR prediction is essential for modern recommender systems. Ranging from early factorization machines to deep learning based models in recent years, existing CTR methods focus on capturing useful feature interactions or mining important…

Information Retrieval · Computer Science 2022-01-31 Wei Guo , Can Zhang , Zhicheng He , Jiarui Qin , Huifeng Guo , Bo Chen , Ruiming Tang , Xiuqiang He , Rui Zhang

Accurate click-through rate (CTR) prediction is vital for online advertising and recommendation systems. Recent deep learning advancements have improved the ability to capture feature interactions and understand user interests. However,…

Information Retrieval · Computer Science 2025-02-24 Kefan Wang , Hao Wang , Kenan Song , Wei Guo , Kai Cheng , Zhi Li , Yong Liu , Defu Lian , Enhong Chen

In recent years, the emerging topics of recommender systems that take advantage of natural language processing techniques have attracted much attention, and one of their applications is the Conversational Recommender System (CRS). Unlike…

Modeling long-term user interests with massive historical user behaviors enhances click-through rate (CTR) prediction performance in advertising and recommendation systems. Typically, a two-stage framework is widely adopted, where a general…

Information Retrieval · Computer Science 2026-05-18 Jiangli Shao , Kaifu Zheng , Hao Fang , Huimu Ye , Zhiwei Liu , Bo Zhang , Shu Han , Xingxing Wang

With the ever-growing volume of online information, recommender systems have been an effective strategy to overcome such information overload. The utility of recommender systems cannot be overstated, given its widespread adoption in many…

Information Retrieval · Computer Science 2019-07-11 Shuai Zhang , Lina Yao , Aixin Sun , Yi Tay

Recently, models for user representation learning have been widely applied in click-through-rate (CTR) and conversion-rate (CVR) prediction. Usually, the model learns a universal user representation as the input for subsequent…

Machine Learning · Computer Science 2024-09-24 Xiaoyu Tan , Yongxin Deng , Chao Qu , Siqiao Xue , Xiaoming Shi , James Zhang , Xihe Qiu

As surgical interventions trend towards minimally invasive approaches, Concentric Tube Robots (CTRs) have been explored for various interventions such as brain, eye, fetoscopic, lung, cardiac and prostate surgeries. Arranged concentrically,…

Robotics · Computer Science 2023-09-06 Keshav Iyengar , Sarah Spurgeon , Danail Stoyanov

Feature engineering has been the key to the success of many prediction models. However, the process is non-trivial and often requires manual feature engineering or exhaustive searching. DNNs are able to automatically learn feature…

Machine Learning · Computer Science 2017-08-18 Ruoxi Wang , Bin Fu , Gang Fu , Mingliang Wang