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Empirical evidence reveals that contagion processes often occur with competition of simple and complex contagion, meaning that while some agents follow simple contagion, others follow complex contagion. Simple contagion refers to spreading…

Statistical Mechanics · Physics 2018-07-11 Byungjoon Min , Maxi San Miguel

Heterogeneous adoption thresholds exist widely in social contagions, but were always neglected in previous studies. We first propose a non-Markovian spreading threshold model with general adoption threshold distribution. In order to…

Physics and Society · Physics 2016-01-13 Wei Wang , Ming Tang , Panpan Shu , Zhen Wang

The threshold model has been widely adopted as a classic model for studying contagion processes on social networks. We consider asymmetric individual interactions in social networks and introduce a persuasion mechanism into the threshold…

Physics and Society · Physics 2016-05-17 Wei-Min Huang , Li-Jie Zhang , Xin-Jian Xu , Xinchu Fu

Models of threshold driven contagion explain the cascading spread of information, behavior, systemic risk, and epidemics on social, financial and biological networks. At odds with empirical observation, these models predict that…

Physics and Society · Physics 2019-10-23 Samuel Unicomb , Gerardo Iñiguez , János Kertész , Márton Karsai

Threshold-driven models and game theory are two fundamental paradigms for describing human interactions in social systems. However, in mimicking social contagion processes, models that simultaneously incorporate these two mechanisms have…

Physics and Society · Physics 2024-10-22 Xincheng Shu , Man Yang , Zhongyuan Ruan , Qi Xuan

Adoption processes in socio-technological systems have been widely studied both empirically and theoretically. The way in which social norms, behaviors, and even items such as books, music, or other commercial or technological product…

Physics and Society · Physics 2021-04-20 Iacopo Iacopini , Vito Latora

Community structure is an important factor in the behavior of real-world networks because it strongly affects the stability and thus the phase transition order of the spreading dynamics. We here propose a reversible social contagion model…

Physics and Society · Physics 2018-06-13 Zhen Su , Wei Wang , Lixiang Li , H. Eugene Stanley , Lidia A. Braunstein

Human mobility and activity patterns mediate contagion on many levels, including the spatial spread of infectious diseases, diffusion of rumors, and emergence of consensus. These patterns however are often dominated by specific locations…

Physics and Society · Physics 2011-07-05 Duygu Balcan , Alessandro Vespignani

Although suppressing the spread of a disease is usually achieved by investing in public resources, in the real world only a small percentage of the population have access to government assistance when there is an outbreak, and most must…

Physics and Society · Physics 2018-02-14 Xiaolong Chen , Ruijie Wang , Ming Tang , Shimin Cai , H. Eugene Stanley , Lidia A. Braunstein

An outstanding problem of interdisciplinary interest is to understand quantitatively the role of social contacts in contagion dynamics. In general, there are two types of contacts: close ones among friends, colleagues and family members,…

Physics and Society · Physics 2018-12-26 Peng-Bi Cui , Wei Wang , Shi-Min Cai , Tao Zhou , Ying-Cheng Lai

We explore simple models aimed at the study of social contagion, in which contagion proceeds through two stages. When coupled with demographic turnover, we show that two-stage contagion leads to nonlinear phenomena which are not present in…

Physics and Society · Physics 2019-12-12 Guy Katriel

The dynamics of network social contagion processes such as opinion formation and epidemic spreading are often mediated by interactions between multiple nodes. Previous results have shown that these higher-order interactions can profoundly…

Physics and Society · Physics 2021-12-07 Nicholas Landry , Juan G. Restrepo

We consider the competition of two mechanisms for adoption processes: a so-called complex threshold dynamics and a simple Susceptible-Infected-Susceptible (SIS) model. Separately, these mechanisms lead, respectively, to first order and…

Physics and Society · Physics 2016-12-14 Agnieszka Czaplicka , Raul Toral , Maxi San Miguel

Epidemic spreading processes in the real world can interact with each other in a cooperative, competitive, or asymmetric way, requiring a description based on coevolution dynamics. Rich phenomena such as discontinuous outbreak transitions…

Physics and Society · Physics 2020-11-17 Liming Pan , Dan Yang , Wei Wang , Shimin Cai , Tao Zhou , Ying-Cheng Lai

Behavioral adoptions are influenced by peers in different ways. While some individuals may change after a single incoming influence, others need multiple cumulated attempts. These two mechanism, known as the simple and the complex…

Physics and Society · Physics 2024-12-02 Elsa Andres , Romualdo Pastor-Satorras , Michele Starnini , Márton Karsai

Diffusion of information, behavioral patterns or innovations follows diverse pathways depending on a number of conditions, including the structure of the underlying social network, the sensitivity to peer pressure and the influence of…

Physics and Society · Physics 2015-11-25 Zhongyuan Ruan , Gerardo Iniguez , Marton Karsai , Janos Kertesz

Complex contagion adoption dynamics are characterised by a node being more likely to adopt after multiple network neighbours have adopted. We show how to construct multi-type branching processes to approximate complex contagion adoption…

Physics and Society · Physics 2022-04-06 Leah A. Keating , James P. Gleeson , David J. P. O'Sullivan

The spread of infectious diseases, rumors, fashions, innovations are complex contagion processes, embedded both in networked and spatial contexts. Here we investigate the pattern dynamics of a complex contagion, where two agents, say $A$…

Physics and Society · Physics 2019-02-18 Li Chen

A two-step contagion model with a single seed serves as a cornerstone for understanding the critical behaviors and underlying mechanism of discontinuous percolation transitions induced by cascade dynamics. When the contagion spreads from a…

Statistical Mechanics · Physics 2017-06-21 Wonjun Choi , Deokjae Lee , B. Kahng

We instigate the properties of the threshold contact process (TCP), a process showing an absorbing-state phase transition with infinitely many absorbing states, on random complex networks. The finite size scaling exponents characterizing…

Statistical Mechanics · Physics 2015-06-11 Renan S. Sander , Silvio C. Ferreira , Romualdo Pastor-Satorras
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