Related papers: A Comparison of Indonesia E-Commerce Sentiment Ana…
This paper benchmarks a classical machine learning approach based on PyCaret AutoML against a deep learning approach based on IndoBERT fine-tuning for binary sentiment analysis of Indonesian-language Twitter comments related to Ibu Kota…
Purpose - This paper seeks to take a cautionary stance to the impact of the marketing mix on customer satisfaction, via a case study deriving consensus rankings for benchmarking on selected retail stores in Malaysia.…
In e-commerce, ranking the search results based on users' preference is the most important task. Commercial e-commerce platforms, such as, Amazon, Alibaba, eBay, Walmart, etc. perform extensive and relentless research to perfect their…
Instagram, a social media platform, has in the vicinity of 2 billion active users in 2023. The platform allows users to post photos and videos with one another. However, cyberbullying remains a significant problem for about 50% of young…
In the context of modern marketing, Twitter is considered a communication platform to spread information. Many companies create and acquire several Twitter accounts to support and perform varieties of marketing mix activities. Initially,…
In recent years, sentiment analysis in social media has attracted a lot of research interest and has been used for a number of applications. Unfortunately, research has been hindered by the lack of suitable datasets, complicating the…
Twitter is one of the top influenced social media which has a million number of active users. It is commonly used for microblogging that allows users to share messages, ideas, thoughts and many more. Thus, millions interaction such as short…
The easiness, speed, accuracy, security are the four main indicators of information quality that may be of concern to people for accessing information in a public institution dashboard system. To find out whether the data displayed on the…
Sentiment analysis is a new area in text analytics where it focuses on the analysis and understanding of the emotions from the text patterns. This new form of analysis has been widely adopted in customer relation management especially in…
E-commerce platforms generate vast volumes of user feedback, such as star ratings, written reviews, and comments. However, most recommendation engines rely primarily on numerical scores, often overlooking the nuanced opinions embedded in…
This study compares machine learning and deep learning approaches for cyberbullying detection in Indonesian-language Instagram comments. Using a balanced dataset of 650 comments labeled as Bullying and Non-Bullying, the study evaluates…
This paper covers the two approaches for sentiment analysis: i) lexicon based method; ii) machine learning method. We describe several techniques to implement these approaches and discuss how they can be adopted for sentiment classification…
Sarcasm is considered one of the most difficult problem in sentiment analysis. In our ob-servation on Indonesian social media, for cer-tain topics, people tend to criticize something using sarcasm. Here, we proposed two additional features…
Sentiment analysis of social media data consists of attitudes, assessments, and emotions which can be considered a way human think. Understanding and classifying the large collection of documents into positive and negative aspects are a…
This dissertation examines three distinct big data analytics problems related to the social aspects of consumers' choices. The main goal of this line of research is to help two sided platform firms to target their marketing policies given…
This paper describes our deep learning-based approach to sentiment analysis in Twitter as part of SemEval-2016 Task 4. We use a convolutional neural network to determine sentiment and participate in all subtasks, i.e. two-point,…
Rapid increase in the volume of sentiment rich social media on the web has resulted in an increased interest among researchers regarding Sentimental Analysis and opinion mining. However, with so much social media available on the web,…
With the advancement of web technology and its growth, there is a huge volume of data present in the web for internet users and a lot of data is generated too. Internet has become a platform for online learning, exchanging ideas and sharing…
Since internet technologies have advanced, one of the primary factors in company development is customer happiness. Online platforms have become prominent places for sharing reviews. Twitter is one of these platforms where customers…
In the last decade, Social Media platforms such as Twitter have gained importance in the various marketing strategies of companies. This work aims to examine the presence of influential content on a textual level, by investigating…