Related papers: Social Media, Content Moderation, and Technology
Conversational moderation of online communities is crucial to maintaining civility for a constructive environment, but it is challenging to scale and harmful to moderators. The inclusion of sophisticated natural language generation modules…
Influencer marketing involves a wide range of strategies in which brands collaborate with popular content creators (i.e., influencers) to leverage their reach, trust, and impact on their audience to promote and endorse products or services.…
Online spaces involve diverse communities engaging in various forms of collaboration, which naturally give rise to discussions, some of which inevitably escalate into conflict or disputes. To address such situations, AI has primarily been…
Many online platforms of today, including social media sites, are two-sided markets bridging content creators and users. Most of the existing literature on platform recommendation algorithms largely focuses on user preferences and…
Today, social media platforms are significant sources of news and political communication, but their role in spreading misinformation has raised significant concerns. In response, these platforms have implemented various content moderation…
Social media platforms curate access to information and opportunities, and so play a critical role in shaping public discourse today. The opaque nature of the algorithms these platforms use to curate content raises societal questions. Prior…
The Fediverse, a group of interconnected servers providing a variety of interoperable services (e.g. micro-blogging in Mastodon) has gained rapid popularity. This sudden growth, partly driven by Elon Musk's acquisition of Twitter, has…
A widespread moderation strategy by online news platforms is to feature what the platform deems high quality comments, usually called editor picks or featured comments. In this paper, we compare online discussions of news articles in which…
Many social media platforms allow content creators to pin user comments in response to their content. Once pinned, a comment remains fixed at the top of the comments section, regardless of subsequent activity or the selected sorting order.…
Social media empower distributed content creation by algorithmically harnessing "the social fabric" (explicit and implicit signals of association) to serve this content. While this overcomes the bottlenecks and biases of traditional…
For marketing to function in a globalized world it must respect a diverse set of local cultures. With marketing efforts extending to social media platforms, the crossing of cultural boundaries can happen in an instant. In this paper we…
Decentralising the Web is a desirable but challenging goal. One particular challenge is achieving decentralised content moderation in the face of various adversaries (e.g. trolls). To overcome this challenge, many Decentralised Web (DW)…
The spread of disinformation on social platforms is harmful to society. This harm may manifest as a gradual degradation of public discourse; but it can also take the form of sudden dramatic events such as the 2021 insurrection on Capitol…
On social media algorithms for content promotion, accounting for users preferences, might limit the exposure to unsolicited contents. In this work, we study how the same contents (videos) are consumed on different platforms -- i.e. Facebook…
The prevalence of harmful content on social media platforms poses significant risks to users and society, necessitating more effective and scalable content moderation strategies. Current approaches rely on human moderators, supervised…
Polarization is a troubling phenomenon that can lead to societal divisions and hurt the democratic process. It is therefore important to develop methods to reduce it. We propose an algorithmic solution to the problem of reducing…
We consider a brand with a given budget that wants to promote a product over multiple rounds of influencer marketing. In each round, it commissions an influencer to promote the product over a social network, and then observes the subsequent…
The well-known influence maximization problem aims at maximizing the influence of one information cascade in a social network by selecting appropriate seed users prior to the diffusion process. In its adaptive version, additional seed users…
AI systems have increasingly become our gateways to the Internet. We argue that just as advertising has driven the monetization of web search and social media, so too will commercial incentives shape the content served by AI. Unlike…
The past decade has witnessed the flourishing of a new profession as media content creators, who rely on revenue streams from online content recommendation platforms. The reward mechanism employed by these platforms creates a competitive…