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A social network (SN) is a social structure consisting of a group representing the interaction between them. SNs have recently been widely used and, subsequently, have become suitable and popular platforms for product promotion and…

Social and Information Networks · Computer Science 2022-09-13 Saeid Ghafouri , Seyed Hossein Khasteh , Seyed Omid Azarkasb

Consider a directed network where each node is either red (using the red product), blue (using the blue product), or uncolored (undecided). Then in each round, an uncolored node chooses red (resp. blue) with some probability proportional to…

Social and Information Networks · Computer Science 2023-12-27 Ahad N. Zehmakan , Xiaotian Zhou , Zhongzhi Zhang

We consider a ubiquitous scenario in the study of Influence Maximization (IM), in which there is limited knowledge about the topology of the diffusion network. We set the IM problem in a multi-round diffusion campaign, aiming to maximize…

Machine Learning · Computer Science 2024-06-19 Yuting Feng , Vincent Y. F. Tan , Bogdan Cautis

There has been a growing interest in developing diffusion-based Graph Neural Networks (GNNs), building on the connections between message passing mechanisms in GNNs and physical diffusion processes. However, existing methods suffer from…

Machine Learning · Computer Science 2025-08-18 Asela Hevapathige , Asiri Wijesinghe , Ahad N. Zehmakan

Misleading newsletters can shape individuals' perceptions, and pose a threat to societies; as we witnessed by lowering the severity of follow-up stay-at-home orders and burdening a significant challenge to the fight against COVID-19. In…

Physics and Society · Physics 2024-12-23 Lucila G. Alvarez-Zuzek , Lucio La Cava , Jelena Grujic , Riccardo Gallotti

We propose a stochastic model for the diffusion of topics entering a social network modeled by a Watts-Strogatz graph. Our model sets into play an implicit competition between these topics as they vie for the attention of users in the…

Social and Information Networks · Computer Science 2012-02-13 S. Rajyalakshmi , Amitabha Bagchi , Soham Das , Rudra M. Tripathy

We study a family online influence maximization problems where in a sequence of rounds $t=1,\ldots,T$, a decision maker selects one from a large number of agents with the goal of maximizing influence. Upon choosing an agent, the decision…

Machine Learning · Computer Science 2021-09-27 Gábor Lugosi , Gergely Neu , Julia Olkhovskaya

We consider the problem of influence maximization in fixed networks for contagion models in an adversarial setting. The goal is to select an optimal set of nodes to seed the influence process, such that the number of influenced nodes at the…

Social and Information Networks · Computer Science 2019-01-23 Justin Khim , Varun Jog , Po-Ling Loh

In a "tipping" model, each node in a social network, representing an individual, adopts a property or behavior if a certain number of his incoming neighbors currently exhibit the same. In viral marketing, a key problem is to select an…

Social and Information Networks · Computer Science 2013-09-13 Paulo Shakarian , Sean Eyre , Damon Paulo

For a group of autonomous communicating agents, the ability to distinguish a meaningful input from disturbance, and come to collective agreement or disagreement in response to that input, is paramount for carrying out coordinated…

Optimization and Control · Mathematics 2023-11-07 Anastasia Bizyaeva , Timothy Sorochkin , Alessio Franci , Naomi Ehrich Leonard

Inspired by the famous Target Set Selection problem, we propose a new discrete model to simultaneously spread two opinions within a social network and perform an initial study of its complexity. Here, we are given a social network, a…

Data Structures and Algorithms · Computer Science 2025-06-23 Dušan Knop , Šimon Schierreich , Ondřej Suchý

We propose a stochastic model of opinion exchange in networks. A finite set of agents is organized in a fixed network structure. There is a binary state of the world and each agent receives a private signal on the state. We model beliefs as…

Theoretical Economics · Economics 2022-01-31 Emilien Macault

This paper introduces some tools from graph theory and distributed consensus algorithms to construct an optimal, yet robust, hierarchical information sharing structure for large-scale decision making and control problems. The proposed…

Systems and Control · Computer Science 2012-08-16 Amir Noori

Public opinion governance in social networks is critical for public health campaigns, political elections, and commercial marketing. In this paper, we addresse the problem of maximizing overall opinion in social networks by strategically…

Social and Information Networks · Computer Science 2026-03-12 Gengyu Wang , Runze Zhang , Zhongzhi Zhang

We study the evolution of opinions on a directed network with community structure. Individuals update their opinions synchronously based on a weighted average of their neighbors' opinions, their own previous opinions, and external media…

Probability · Mathematics 2024-01-17 Panagiotis Andreou , Mariana Olvera-Cravioto

Information spreading in complex networks is often modeled as diffusing information with certain probability from nodes that possess it to their neighbors that do not. Information cascades are triggered when the activation of a set of…

Social and Information Networks · Computer Science 2018-07-02 Jarosław Jankowski , Piotr Bródka , Przemysław Kazienko , Boleslaw Szymanski , Radosław Michalski , Tomasz Kajdanowicz

In this paper, we consider a random network such that there could be a link between any two nodes in the network with a certain probability (plink). Diffusion is the phenomenon of spreading information throughout the network, starting from…

Social and Information Networks · Computer Science 2015-11-23 Natarajan Meghanathan

We model information dissemination as a susceptible-infected epidemic process and formulate a problem to jointly optimize seeds for the epidemic and time varying resource allocation over the period of a fixed duration campaign running on a…

Social and Information Networks · Computer Science 2017-06-29 Kundan Kandhway , Joy Kuri

Adaptive networks consist of a collection of nodes with adaptation and learning abilities. The nodes interact with each other on a local level and diffuse information across the network to solve estimation and inference tasks in a…

Information Theory · Computer Science 2015-06-05 Sheng-Yuan Tu , Ali H. Sayed

Content spread inequity is a potential unfairness issue in online social networks, disparately impacting minority groups. In this paper, we view friendship suggestion, a common feature in social network platforms, as an opportunity to…

Social and Information Networks · Computer Science 2022-12-22 Ian P. Swift , Sana Ebrahimi , Azade Nova , Abolfazl Asudeh