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Rogers' diffusion of innovations theory asserts that cultural similarity among individuals plays a crucial role in the acceptance of an innovation in a community. However, most studies on the diffusion of innovations have relied on…

It is commonly believed that information spreads between individuals like a pathogen, with each exposure by an informed friend potentially resulting in a naive individual becoming infected. However, empirical studies of social media suggest…

Social and Information Networks · Computer Science 2014-03-24 Nathan O. Hodas , Kristina Lerman

Diffusion of information and viral content, social contagion and influence are still topics of broad evaluation. We have studied the information epidemic in a social networking platform in order compare different campaign setups. The goal…

Social and Information Networks · Computer Science 2013-02-14 Andrzej Jarynowski , Jaroslaw Jankowski , Anita Zbieg

Diffusion processes in networks are increasingly used to model the spread of information and social influence. In several applications in computational sustainability such as the spread of wildlife, infectious diseases and traffic mobility…

Social and Information Networks · Computer Science 2013-09-27 Akshat Kumar , Daniel Sheldon , Biplav Srivastava

We investigate the effects of cooperativity between contagion processes that spread and persist in a host population. We propose and analyze a dynamical model in which individuals that are affected by one transmissible agent $A$ exhibit a…

Physics and Society · Physics 2017-11-22 Li Chen , Fakhteh Ghanbarnejad , Dirk Brockmann

Recent studies suggest that human emotions diffuse in not only real-world communities but also online social media. More and more mechanisms beyond emotion contagion are revealed, including emotion correlations which indicate their…

Social and Information Networks · Computer Science 2018-01-17 Rui Fan , Ke Xu , Jichang Zhao

Human mobility and activity patterns mediate contagion on many levels, including the spatial spread of infectious diseases, diffusion of rumors, and emergence of consensus. These patterns however are often dominated by specific locations…

Physics and Society · Physics 2011-07-05 Duygu Balcan , Alessandro Vespignani

The study of complex networks that account for different types of interactions has become a subject of interest in the last few years, specially because its representational power in the description of users interactions in diverse online…

Physics and Society · Physics 2015-09-17 Albert Solé-Ribalta , Clara Granell , Sergio Gómez , Alex Arenas

In an increasingly interconnected world, a key scientific challenge is to examine mechanisms that lead to the widespread propagation of contagions, such as misinformation and pathogens, and identify risk factors that can trigger large-scale…

Social and Information Networks · Computer Science 2024-09-27 Mansi Sood , Hejin Gu , Rashad Eletreby , Swarun Kumar , Chai Wah Wu , Osman Yagan

Faced with uncertainty in decision making, individuals often turn to their social networks to inform their decisions. In consequence, these networks become central to how new products and behaviors spread. A key structural feature of…

Physics and Society · Physics 2025-10-07 Luca Lazzaro , Manuel S. Mariani , René Algesheimer , Radu Tanase

This study examines the interface of three elements during co-contagion diffusion: the \textbf{synergy} between contagions, the \textbf{dormancy} rate of each individual contagion, and the \textbf{multiplex network topology}. Dormancy is…

Social and Information Networks · Computer Science 2019-10-04 Ho-Chun Herbert Chang , Feng Fu

We study proliferation of an action in binary action network coordination games that are generalized to include global effects. This captures important aspects of proliferation of a particular action or narrative in online social networks,…

Theoretical Economics · Economics 2023-08-02 John Higgins , Tarun Sabarwal

We develop a theoretical framework for the study of epidemic-like social contagion in large scale social systems. We consider the most general setting in which different communication platforms or categories form multiplex networks.…

Physics and Society · Physics 2015-06-16 E. Cozzo , R. A. Baños , S. Meloni , Y. Moreno

Contagion processes, representing the spread of infectious diseases, information, or social behaviors, are often schematized as taking place on networks, which encode for instance the interactions between individuals. The impact of the…

Physics and Society · Physics 2024-07-09 Diego Andrés Contreras , Giulia Cencetti , Alain Barrat

The adoption of individual behavioural patterns is largely determined by stimuli arriving from peers via social interactions or from external sources. Based on these influences, individuals are commonly assumed to follow simple or complex…

Computers and Society · Computer Science 2024-06-28 Elsa Andres , Gergely Ódor , Iacopo Iacopini , Márton Karsai

Axelrod's model describes the dissemination of a set of cultural traits in a society constituted by individual agents. In a social context, nevertheless, individual choices toward a specific attitude are also at the basis of the formation…

Physics and Society · Physics 2011-03-07 Andrea Apolloni , Floriana Gargiulo

In networks, multiple contagions, such as information and purchasing behaviors, may interact with each other as they spread simultaneously. However, most of the existing information diffusion models are built on the assumption that each…

Social and Information Networks · Computer Science 2018-07-24 Xi Zhang , Yuan Su , Siyu Qu , Sihong Xie , Binxing Fang , Philip S. Yu

The spread of infectious diseases, rumors, fashions, innovations are complex contagion processes, embedded both in networked and spatial contexts. Here we investigate the pattern dynamics of a complex contagion, where two agents, say $A$…

Physics and Society · Physics 2019-02-18 Li Chen

The ways in which an innovation (e.g., new behaviour, idea, technology, product) diffuses among people can determine its success or failure. In this paper, we address the problem of diffusion of innovations over multiplex social networks…

Social and Information Networks · Computer Science 2014-08-26 Rasoul Ramezanian , Mostafa Salehi , Matteo Magnani , Danilo Montesi

Models of disease spreading are critical for predicting infection growth in a population and evaluating public health policies. However, standard models typically represent the dynamics of disease transmission between individuals using…

Physics and Society · Physics 2022-06-07 Christopher A. Browne , Daniel B. Amchin , Joanna Schneider , Sujit S. Datta