Related papers: Contextualisation of eCommerce Users
Search query variation poses a challenge in e-commerce search, as equivalent search intents can be expressed through different queries with surface-level differences. This paper introduces a framework to recognize and leverage query…
Large language models (LLMs) have achieved remarkable success across various domains, but effectively incorporating complex and potentially noisy user timeline data into LLMs remains a challenge. Current approaches often involve translating…
Recommendation systems are an important units in today's e-commerce applications, such as targeted advertising, personalized marketing and information retrieval. In recent years, the importance of contextual information has motivated…
E-commerce is one of the most important web applications. We present here a set of patterns that describe shopping carts, products, catalogue, customer accounts, shipping, and invoices. We combine them in the form of composite patterns,…
Most of the existing recommender systems assume that user's visiting history can be constantly recorded. However, in recent online services, the user identification may be usually unknown and only limited online user behaviors can be used.…
This study investigates the impact of dynamic user profile embedding on personalized context-aware experiences in social networks. A comparative analysis of multilingual and English transformer models was performed on a dataset of over…
In e-commerce, a user tends to search for the desired product by issuing a query to the search engine and examining the retrieved results. If the search engine was successful in correctly understanding the user's query, it will return…
Understanding complex user behaviour under various conditions, scenarios and journeys can be fundamental to the improvement of the user-experience for a given system. Predictive models of user reactions, responses -- and in particular,…
The query suggestion or auto-completion mechanisms help users to type less while interacting with a search engine. A basic approach that ranks suggestions according to their frequency in the query logs is suboptimal. Firstly, many candidate…
Modern e-commerce services frequently target customers with incentives or interventions to engage them in their products such as games, shopping, video streaming, etc. This customer engagement increases acquisition of more customers and…
Retrieving all semantically relevant products from the product catalog is an important problem in E-commerce. Compared to web documents, product catalogs are more structured and sparse due to multi-instance fields that encode heterogeneous…
In e-commerce websites, web mining web page recommendation technology has been widely used. However, recommendation solutions often cannot meet the actual application needs of online shopping users. To address this problem, this paper…
E-commerce product understanding demands by nature, strong multimodal comprehension from text, images, and structured attributes. General-purpose Vision-Language Models (VLMs) enable generalizable multimodal latent modelling, yet there is…
Color is a critical design factor for web pages, affecting important factors such as viewer emotions and the overall trust and satisfaction of a website. Effective coloring requires design knowledge and expertise, but if this process could…
In social commerce, users dialogue with each other on the topics related to the providers' products. However, the language customers use may vary from the language vendors use on their e-commerce websites and product descriptions. This…
The meaning of a word often varies depending on its usage in different domains. The standard word embedding models struggle to represent this variation, as they learn a single global representation for a word. We propose a method to learn…
With the World Wide Web's ubiquity increase and the rapid development of various online businesses, the complexity of web sites grow. The analysis of web user's navigational pattern within a web site can provide useful information for…
Effective communication of UX considerations to stakeholders (e.g., designers and developers) is a critical challenge for UX practitioners. To explore this problem, we interviewed four UX practitioners about their communication challenges…
E-commerce companies deal with a high volume of customer service requests daily. While a simple annotation system is often used to summarize the topics of customer contacts, thoroughly exploring each specific issue can be challenging. This…
With the rapid growth of internet technologies, Web has become a huge repository of information and keeps growing exponentially under no editorial control. However the human capability to read, access and understand Web content remains…