Related papers: A Survey on Churn Analysis
The real-time nature of Twitter means that term distributions in tweets and in search queries change rapidly: the most frequent terms in one hour may look very different from those in the next. Informally, we call this phenomenon "churn".…
User churn is an important issue in online services that threatens the health and profitability of services. Most of the previous works on churn prediction convert the problem into a binary classification task where the users are labeled as…
With the growing competition in banking industry, banks are required to follow customer retention strategies while they are trying to increase their market share by acquiring new customers. This study compares the performance of six…
Automatic profiling of social media users is an important task for supporting a multitude of downstream applications. While a number of studies have used social media content to extract and study collective social attributes, there is a…
This paper illustrates the similarities between the problems of customer churn and employee turnover. An example of employee turnover prediction model leveraging classical machine learning techniques is developed. Model outputs are then…
Classification is one of the widely used analytical techniques in data science domain across different business to associate a pattern which contribute to the occurrence of certain event which is predicted with some likelihood. This Paper…
The precise estimation of resource usage is a complex and challenging issue due to the high variability and dimensionality of heterogeneous service types and dynamic workloads. Over the last few years, the prediction of resource usage and…
Prediction is a complex notion, and different predictors (such as people, computer programs, and probabilistic theories) can pursue very different goals. In this paper I will review some popular kinds of prediction and argue that the theory…
Link prediction in complex networks has attracted considerable attention from interdisciplinary research communities, due to its ubiquitous applications in biological networks, social networks, transportation networks, telecommunication…
A practical churn customer prediction model is critical to retain customers for telecom companies in the saturated and competitive market. Previous studies focus on predicting churn customers in current or next month, in which telecom…
Customer retention campaigns increasingly rely on predictive models to detect potential churners in a vast customer base. From the perspective of machine learning, the task of predicting customer churn can be presented as a binary…
As mobile devices become more and more popular, mobile gaming has emerged as a promising market with billion-dollar revenues. A variety of mobile game platforms and services have been developed around the world. A critical challenge for…
The use of models, even if efficient, must be accompanied by an understanding at all levels of the process that transforms data (upstream and downstream). Thus, needs increase to define the relationships between individual data and the…
The deluge of digital information in our daily life -- from user-generated content, such as microblogs and scientific papers, to online business, such as viral marketing and advertising -- offers unprecedented opportunities to explore and…
With the spread of services related to cloud environment, it is tiresome and time consuming for users to look for the appropriate service that meet with their needs. Therefore, finding a valid and reliable service is essential. However, in…
Distribution shift is a common situation in machine learning tasks, where the data used for training a model is different from the data the model is applied to in the real world. This issue arises across multiple technical settings: from…
Most state-of-the-art machine learning techniques revolve around the optimisation of loss functions. Defining appropriate loss functions is therefore critical to successfully solving problems in this field. In this survey, we present a…
Considering the level of competition prevailing in Business-to-Consumer (B2C) E-Commerce domain and the huge investments required to attract new customers, firms are now giving more focus to reduce their customer churn rate. Churn rate is…
In online retail, customer acquisition typically incurs higher costs than customer retention, motivating firms to invest in churn analytics. However, many contemporary churn models operate as opaque black boxes, limiting insight into the…
Customer churn describes terminating a relationship with a business or reducing customer engagement over a specific period. Two main business marketing strategies play vital roles to increase market share dollar-value: gaining new and…