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Continual learning (CL) learns a sequence of tasks incrementally with the goal of achieving two main objectives: overcoming catastrophic forgetting (CF) and encouraging knowledge transfer (KT) across tasks. However, most existing techniques…

Computation and Language · Computer Science 2021-12-21 Zixuan Ke , Bing Liu , Nianzu Ma , Hu Xu , Lei Shu

Advertising and feed ranking are essential to many Internet companies such as Facebook. Among many real-world advertising and feed ranking systems, click through rate (CTR) prediction plays a central role. In recent years, many neural…

Machine Learning · Computer Science 2020-07-08 Tongwen Huang , Qingyun She , Zhiqiang Wang , Junlin Zhang

Multi-task learning is an open and challenging problem in computer vision. The typical way of conducting multi-task learning with deep neural networks is either through handcrafted schemes that share all initial layers and branch out at an…

Computer Vision and Pattern Recognition · Computer Science 2020-11-20 Ximeng Sun , Rameswar Panda , Rogerio Feris , Kate Saenko

Large-scale online recommender system spreads all over the Internet being in charge of two basic tasks: Click-Through Rate (CTR) and Post-Click Conversion Rate (CVR) estimations. However, traditional CVR estimators suffer from well-known…

Artificial Intelligence · Computer Science 2023-08-01 Zhenhao Jiang , Biao Zeng , Hao Feng , Jin Liu , Jicong Fan , Jie Zhang , Jia Jia , Ning Hu , Xingyu Chen , Xuguang Lan

In this study, we introduce Convolutional Transformer Neural Collaborative Filtering (CTNCF), a novel approach aimed at enhancing recommendation systems by effectively capturing high-order structural information in user-item interactions.…

Artificial Intelligence · Computer Science 2024-12-03 Pang Li , Shahrul Azman Mohd Noah , Hafiz Mohd Sarim

This paper investigates Cross-Domain Sequential Recommendation (CDSR), a promising method that uses information from multiple domains (more than three) to generate accurate and diverse recommendations, and takes into account the sequential…

Artificial Intelligence · Computer Science 2023-11-23 Chung Park , Taesan Kim , Taekyoon Choi , Junui Hong , Yelim Yu , Mincheol Cho , Kyunam Lee , Sungil Ryu , Hyungjun Yoon , Minsung Choi , Jaegul Choo

In display advertising, predicting the conversion rate (CVR), meaning the probability that a user takes a predefined action on an advertiser's website, is a fundamental task for estimating the value of displaying an advertisement to a user.…

Machine Learning · Statistics 2020-05-20 Yuta Saito , Gota Morishita , Shota Yasui

Cross-domain CTR (CDCTR) prediction is an important research topic that studies how to leverage meaningful data from a related domain to help CTR prediction in target domain. Most existing CDCTR works design implicit ways to transfer…

Information Retrieval · Computer Science 2024-02-20 Xu Chen , Zida Cheng , Jiangchao Yao , Chen Ju , Weilin Huang , Jinsong Lan , Xiaoyi Zeng , Shuai Xiao

Estimating click-through rate (CTR) accurately has an essential impact on improving user experience and revenue in sponsored search. For CTR prediction model, it is necessary to make out user real-time search intention. Most of the current…

Machine Learning · Computer Science 2021-03-31 Feng Li , Zhenrui Chen , Pengjie Wang , Yi Ren , Di Zhang , Xiaoyu Zhu

Neural networks, especially convolutional neural networks (CNN), are one of the most common tools these days used in computer vision. Most of these networks work with real-valued data using real-valued features. Complex-valued convolutional…

Computer Vision and Pattern Recognition · Computer Science 2023-03-06 Soumick Chatterjee , Pavan Tummala , Oliver Speck , Andreas Nürnberger

Recommender system is an essential part of online services, especially for e-commerce platform. Conversion Rate (CVR) prediction in RS plays a significant role in optimizing Gross Merchandise Volume (GMV) goal of e-commerce. However, CVR…

Information Retrieval · Computer Science 2023-03-02 Shanshan Lyu , Qiwei Chen , Tao Zhuang , Junfeng Ge

In this paper, we propose a novel multi-task learning method based on the deep convolutional network. The proposed deep network has four convolutional layers, three max-pooling layers, and two parallel fully connected layers. To adjust the…

Machine Learning · Computer Science 2019-04-17 Fang Su , Hai-Yang Shang , Jing-Yan Wang

Click-through rate (CTR) estimation is a fundamental task in personalized advertising and recommender systems and it's important for ranking models to effectively capture complex high-order features.Inspired by the success of ELMO and Bert…

Information Retrieval · Computer Science 2021-07-27 Zhiqiang Wang , Qingyun She , PengTao Zhang , Junlin Zhang

Click-through rate (CTR) prediction is of great importance in recommendation systems and online advertising platforms. When served in industrial scenarios, the user-generated data observed by the CTR model typically arrives as a stream.…

Information Retrieval · Computer Science 2023-04-19 Congcong Liu , Fei Teng , Xiwei Zhao , Zhangang Lin , Jinghe Hu , Jingping Shao

Position bias, the phenomenon whereby users tend to focus on higher-ranked items of the search result list regardless of the actual relevance to queries, is prevailing in many ranking systems. Position bias in training data biases the…

Information Retrieval · Computer Science 2023-08-01 Yibo Wang , Yanbing Xue , Bo Liu , Musen Wen , Wenting Zhao , Stephen Guo , Philip S. Yu

High dimensional data analysis for exploration and discovery includes three fundamental tasks: dimensionality reduction, clustering, and visualization. When the three associated tasks are done separately, as is often the case thus far,…

Machine Learning · Computer Science 2020-12-02 Stan Z. Li , Lirong Wu , Zelin Zang

Transfer Learning enables Convolutional Neural Networks (CNN) to acquire knowledge from a source domain and transfer it to a target domain, where collecting large-scale annotated examples is time-consuming and expensive. Conventionally,…

Computer Vision and Pattern Recognition · Computer Science 2024-01-25 S. H. Shabbeer Basha , Debapriya Tula , Sravan Kumar Vinakota , Shiv Ram Dubey

Click-through prediction (CTR) models transform features into latent vectors and enumerate possible feature interactions to improve performance based on the input feature set. Therefore, when selecting an optimal feature set, we should…

Information Retrieval · Computer Science 2024-03-27 Fuyuan Lyu , Xing Tang , Dugang Liu , Liang Chen , Xiuqiang He , Xue Liu

Comparing different neural network representations and determining how representations evolve over time remain challenging open questions in our understanding of the function of neural networks. Comparing representations in neural networks…

Machine Learning · Statistics 2018-10-25 Ari S. Morcos , Maithra Raghu , Samy Bengio

In this paper, we introduce Star+, a novel multi-domain model for click-through rate (CTR) prediction inspired by the Star model. Traditional single-domain approaches and existing multi-task learning techniques face challenges in…

Information Retrieval · Computer Science 2024-06-25 Çağrı Yeşil , Kaya Turgut