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Related papers: VAIM: Visual Analytics for Influence Maximization

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Given a social network modeled as a weighted graph $G$, the influence maximization problem seeks $k$ vertices to become initially influenced, to maximize the expected number of influenced nodes under a particular diffusion model. The…

Distributed, Parallel, and Cluster Computing · Computer Science 2021-04-13 Soheil Shahrouz , Saber Salehkaleybar , Matin Hashemi

Now-a-days, Online Social Networks (OSNs) are extensively used by different commercial houses for viral marketing. The key problem that arises in this context is to choose a limited number of highly influential users as the initial adopters…

Social and Information Networks · Computer Science 2026-01-23 Poonam Sharma , Suman Banerjee

Influence Maximization (IM) is to identify the seed set to maximize information dissemination in a network. Elegant IM algorithms could naturally extend to cases where each node is equipped with a specific weight, reflecting individual…

Social and Information Networks · Computer Science 2024-12-11 Xinyan Su , Zhiheng Zhang , Jiyan Qiu

Influence Maximization Problem (IMP) is selecting a seed set of nodes in the social network to spread the influence as widely as possible. It has many applications in multiple domains, e.g., viral marketing is frequently used for new…

Databases · Computer Science 2020-01-23 Xinxun Zeng , Shiqi Zhang , Bo Tang

In recent years, social networking platforms have gained significant popularity among the masses like connecting with people and propagating ones thoughts and opinions. This has opened the door to user-specific advertisements and…

Social and Information Networks · Computer Science 2022-11-18 Aaryan Gupta , Inder Khatri , Arjun Choudhry , Pranav Chandhok , Dinesh Kumar Vishwakarma , Mukesh Prasad

The Influence Maximization (IM) problem aims to select a set of seed nodes within a given budget to maximize the spread of influence in a social network. However, real-world social networks have several structural inequalities, such as…

Machine Learning · Computer Science 2025-12-02 Akrati Saxena , Harshith Kumar Yadav , Bart Rutten , Shashi Shekhar Jha

Influence maximization has been studied for social network analysis, such as viral marketing (advertising), rumor prevention, and opinion leader identification. However, most studies neglect the interplay between influence spread, cost…

Social and Information Networks · Computer Science 2025-09-10 Mingyang Feng , Qi Zhao , Shan He , Yuhui Shi

We study the online influence maximization (OIM) problem in social networks, where the learner repeatedly chooses seed nodes to generate cascades, observes the cascade feedback, and gradually learns the best seeds that generate the largest…

Social and Information Networks · Computer Science 2022-08-26 Zhijie Zhang , Wei Chen , Xiaoming Sun , Jialin Zhang

Influence maximization (IM) is the problem of finding for a given $s\geq 1$ a set $S$ of $|S|=s$ nodes in a network with maximum influence. With stochastic diffusion models, the influence of a set $S$ of seed nodes is defined as the…

Machine Learning · Computer Science 2019-10-30 Gal Sadeh , Edith Cohen , Haim Kaplan

In a social network, even about the same information the excitements between different pairs of users are different. If you want to spread a piece of new information and maximize the expected total amount of excitements, which seed users…

Social and Information Networks · Computer Science 2016-10-26 Zhefeng Wang , Yu Yang , Jian Pei , Enhong Chen

Problem definition: Corporate brands, grassroots activists, and ordinary citizens all routinely employ Word-of-mouth (WoM) diffusion to promote products and instigate social change. Our work models the formation and spread of negative…

Social and Information Networks · Computer Science 2021-05-07 Shuoguang Yang , Shatian Wang , Van-Anh Truong

Information diffusion and influence maximization are important and extensively studied problems in social networks. Various models and algorithms have been proposed in the literature in the context of the influence maximization problem. A…

Computer Science and Game Theory · Computer Science 2015-03-18 Mayur Mohite , Y. Narahari

Most studies on influence maximization focus on one-shot propagation, i.e. the influence is propagated from seed users only once following a probabilistic diffusion model and users' activation are determined via single cascade. In reality…

Social and Information Networks · Computer Science 2017-02-21 Xiaohan Shan , Wei Chen , Qiang Li , Xiaoming Sun , Jialin Zhang

Influence Maximization(IM) aims to identify highly influential nodes to maximize influence spread in a network. Previous research on the IM problem has mainly concentrated on single-layer networks, disregarding the comprehension of the…

Physics and Society · Physics 2023-11-16 Su-Su Zhang , Ming Xie , Chuang Liu , Xiu-Xiu Zhan

The spread of influence in networks is a topic of great importance in many application areas. For instance, one would like to maximise the coverage, limiting the budget for marketing campaign initialisation and use the potential of social…

Social and Information Networks · Computer Science 2020-09-11 Radosław Michalski , Jarosław Jankowski , Piotr Bródka

A widely studied process of influence diffusion in social networks posits that the dynamics of influence diffusion evolves as follows: Given a graph $G=(V,E)$, representing the network, initially \emph{only} the members of a given…

Data Structures and Algorithms · Computer Science 2015-12-22 Gennaro Cordasco , Luisa Gargano , Adele A. Rescigno , Ugo Vaccaro

The diffusion of information, norms, and practices across a social network can be initiated by compelling a small number of seed individuals to adopt first. Strategies proposed in previous work either assume full network information or…

Physics and Society · Physics 2022-02-09 Jiamin Ou , Vincent Buskens , Arnout Van De Rijt , Debabrata Panja

The goal of influence maximization (IM) is to select a small set of seed nodes which maximizes the spread of influence on a network. In this work, we propose BOPIM, a Bayesian Optimization (BO) algorithm for IM on temporal networks. The IM…

Social and Information Networks · Computer Science 2026-03-11 Eric Yanchenko

If a piece of information is released from a media site, can it spread, in 1 month, to a million web pages? This influence estimation problem is very challenging since both the time-sensitive nature of the problem and the issue of…

Social and Information Networks · Computer Science 2013-11-18 Nan Du , Le Song , Manuel Gomez Rodriguez , Hongyuan Zha

Influence maximization (IM) is a crucial optimization task related to analyzing complex networks in the real world, such as social networks, disease propagation networks, and marketing networks. Publications to date about the IM problem…

Social and Information Networks · Computer Science 2024-05-16 Xilong Qu , Wenbin Pei , Yingchao Yang , Xirong Xu , Renquan Zhang , Qiang Zhang
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