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In the influence maximization (IM) problem, we are given a social network and a budget $k$, and we look for a set of $k$ nodes in the network, called seeds, that maximize the expected number of nodes that are reached by an influence cascade…

Social and Information Networks · Computer Science 2021-05-11 Gianlorenzo D'Angelo , Debashmita Poddar , Cosimo Vinci

Influence maximization (IM) is a classic problem that aims to identify a small group of critical individuals, known as seeds, who can influence the largest number of users in a social network through word-of-mouth. This problem finds…

Social and Information Networks · Computer Science 2024-10-23 Yiqian Huang , Shiqi Zhang , Laks V. S. Lakshmanan , Wenqing Lin , Xiaokui Xiao , Bo Tang

The community structure of a complex network can be determined by finding the partitioning of its nodes that maximizes modularity. Many of the proposed algorithms for doing this work by recursively bisecting the network. We show that this…

Computers and Society · Computer Science 2015-05-13 Yudong Sun , Bogdan Danila , Kresimir Josic , Kevin E. Bassler

Because networks can be used to represent many complex systems, they have attracted considerable attention in physics, computer science, sociology, and many other disciplines. One of the most important areas of network science is the…

Social and Information Networks · Computer Science 2016-11-18 Huiyi Hu , Yves van Gennip , Blake Hunter , Mason A. Porter , Andrea L. Bertozzi

Influence maximization is the task of finding a set of seed nodes in a social network such that the influence spread of these seed nodes based on certain influence diffusion model is maximized. Topic-aware influence diffusion models have…

Social and Information Networks · Computer Science 2014-11-24 Wei Chen , Tian Lin , Cheng Yang

In the last few years, many closed social networks such as WhatsAPP and WeChat have emerged to cater for people's growing demand of privacy and independence. In a closed social network, the posted content is not available to all users or…

Social and Information Networks · Computer Science 2022-09-22 Shixun Huang , Wenqing Lin , Zhifeng Bao , Jiachen Sun

The characterization of network community structure has profound implications in several scientific areas. Therefore, testing the algorithms developed to establish the optimal division of a network into communities is a fundamental problem…

Physics and Society · Physics 2013-08-02 Rodrigo Aldecoa , Ignacio Marín

How to utilize an allocated budget effectively for branding and promotion of a commercial house is an important problem, particularly when multiple advertising media are available. There exist multiple such media, and among them, two…

Data Structures and Algorithms · Computer Science 2026-04-02 Dildar Ali , Ansh Jasrotia , Abishek Salaria , Suman Banerjee

We study the influence minimization problem: given a graph $G$ and a seed set $S$, blocking at most $b$ nodes or $b$ edges such that the influence spread of the seed set is minimized. This is a pivotal yet underexplored aspect of network…

Databases · Computer Science 2024-12-06 Jiadong Xie , Fan Zhang , Kai Wang , Jialu Liu , Xuemin Lin , Wenjie Zhang

We consider the influence maximization problem (IMP) which asks for identifying a limited number of key individuals to spread influence in a network such that the expected number of influenced individuals is maximized. The stochastic…

Optimization and Control · Mathematics 2023-07-06 Sheng-Jie Chen , Wei-Kun Chen , Yu-Hong Dai , Jian-Hua Yuan , Hou-Shan Zhang

The problem of Profit Maximization asks to choose a limited number of influential users from a given social network such that the initial activation of these users maximizes the profit earned at the end of the diffusion process. This…

Social and Information Networks · Computer Science 2026-02-03 Poonam Sharma , Suman Banerjee

Influence maximization, defined as a problem of finding a set of seed nodes to trigger a maximized spread of influence, is crucial to viral marketing on social networks. For practical viral marketing on large scale social networks, it is…

Social and Information Networks · Computer Science 2014-02-18 Suqi Cheng , Huawei Shen , Junming Huang , Guoqing Zhang , Xueqi Cheng

Considering a clique as a conservative definition of community structure, we examine how graph partitioning algorithms interact with cliques. Many popular community-finding algorithms partition the entire graph into non-overlapping…

Physics and Society · Physics 2012-05-15 Fergal Reid , Aaron McDaid , Neil Hurley

We study the task of selecting $k$ nodes, in a social network of size $n$, to seed a diffusion with maximum expected spread size, under the independent cascade model with cascade probability $p$. Most of the previous work on this problem…

Social and Information Networks · Computer Science 2022-05-24 Dean Eckles , Hossein Esfandiari , Elchanan Mossel , M. Amin Rahimian

One of the most widely used methods for community detection in networks is the maximization of the quality function known as modularity. Of the many maximization techniques that have been used in this context, some of the most conceptually…

Physics and Society · Physics 2015-11-24 Xiao Zhang , M. E. J. Newman

In this paper, we investigate the discount allocation problem in social networks. It has been reported that 40\% of consumers will share an email offer with their friend and 28\% of consumers will share deals via social media platforms.…

Social and Information Networks · Computer Science 2016-06-28 Shaojie Tang , Jing Yuan

The typical algorithmic problem in viral marketing aims to identify a set of influential users in a social network, who, when convinced to adopt a product, shall influence other users in the network and trigger a large cascade of adoptions.…

Machine Learning · Computer Science 2014-04-17 Nan Du , Yingyu Liang , Maria Florina Balcan , Le Song

In recent years, the exploration of node centrality has received significant attention and extensive investigation, primarily fuelled by its applications in diverse domains such as product recommendations, opinion propagation, disease…

Social and Information Networks · Computer Science 2023-11-23 Renquan Zhang , Ting Wei , Yifan Sun , Sen Pei

The problem of influence maximization, i.e., finding the set of nodes having maximal influence on a network, is of great importance for several applications. In the past two decades, many heuristic metrics to spot influencers have been…

Physics and Society · Physics 2023-06-07 Siddharth Patwardhan , Filippo Radicchi , Santo Fortunato

Nowadays, people in the modern world communicate with their friends, relatives, and colleagues through the internet. Persons/nodes and communication/edges among them form a network. Social media networks are a type of network where people…

Social and Information Networks · Computer Science 2025-07-01 Rahul Kumar Gautam
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