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A social network (SN) is a social structure consisting of a group representing the interaction between them. SNs have recently been widely used and, subsequently, have become suitable and popular platforms for product promotion and…

Social and Information Networks · Computer Science 2022-09-13 Saeid Ghafouri , Seyed Hossein Khasteh , Seyed Omid Azarkasb

Diffusion is a fundamental graph process, underpinning such phenomena as epidemic disease contagion and the spread of innovation by word-of-mouth. We address the algorithmic problem of finding a set of k initial seed nodes in a network so…

Data Structures and Algorithms · Computer Science 2016-06-23 Christian Borgs , Michael Brautbar , Jennifer Chayes , Brendan Lucier

Given a hypergraph, influence maximization (IM) is to discover a seed set containing $k$ vertices that have the maximal influence. Although the existing vertex-based IM algorithms perform better than the hyperedge-based algorithms by…

Social and Information Networks · Computer Science 2024-06-05 Lingling Zhang , Hong Jiang , Ye Yuan , Guoren Wang

Influence maximization--the problem of identifying a subset of k influential seeds (vertices) in a network--is a classical problem in network science with numerous applications. The problem is NP-hard, but there exist efficient polynomial…

Distributed, Parallel, and Cluster Computing · Computer Science 2024-08-21 Reet Barik , Wade Cappa , S M Ferdous , Marco Minutoli , Mahantesh Halappanavar , Ananth Kalyanaraman

Influence maximization aims to select k most-influential vertices or seeds in a network, where influence is defined by a given diffusion process. Although computing optimal seed set is NP-Hard, efficient approximation algorithms exist.…

Distributed, Parallel, and Cluster Computing · Computer Science 2022-08-05 Xinyu Chen , Marco Minutoli , Jiannan Tian , Mahantesh Halappanavar , Ananth Kalyanaraman , Dingwen Tao

Influence maximization is the task of finding the smallest set of nodes whose activation in a social network can trigger an activation cascade that reaches the targeted network coverage, where threshold rules determine the outcome of…

Artificial Intelligence · Computer Science 2021-04-16 Manqing Ma , Gyorgy Korniss , Boleslaw K. Szymanski

The typical algorithmic problem in viral marketing aims to identify a set of influential users in a social network, who, when convinced to adopt a product, shall influence other users in the network and trigger a large cascade of adoptions.…

Machine Learning · Computer Science 2014-04-17 Nan Du , Yingyu Liang , Maria Florina Balcan , Le Song

We propose a distributionally robust model for the influence maximization problem. Unlike the classic independent cascade model \citep{kempe2003maximizing}, this model's diffusion process is adversarially adapted to the choice of seed set.…

Social and Information Networks · Computer Science 2022-02-23 Louis Chen , Divya Padmanabhan , Chee Chin Lim , Karthik Natarajan

The problem of influence maximization is to select the most influential individuals in a social network. With the popularity of social network sites, and the development of viral marketing, the importance of the problem has been increased.…

Social and Information Networks · Computer Science 2019-04-30 Maryam Adineh , Mostafa Nouri-Baygi

In this paper, we study the problem of robust influence maximization in the independent cascade model under a hyperparametric assumption. In social networks users influence and are influenced by individuals with similar characteristics and…

Machine Learning · Computer Science 2019-05-14 Dimitris Kalimeris , Gal Kaplun , Yaron Singer

Influence Maximization (IM), that seeks a small set of key users who spread the influence widely into the network, is a core problem in multiple domains. It finds applications in viral marketing, epidemic control, and assessing cascading…

Social and Information Networks · Computer Science 2017-02-23 Hung T. Nguyen , My T. Thai , Thang N. Dinh

Influence Maximization Problem (IMP) is selecting a seed set of nodes in the social network to spread the influence as widely as possible. It has many applications in multiple domains, e.g., viral marketing is frequently used for new…

Databases · Computer Science 2020-01-23 Xinxun Zeng , Shiqi Zhang , Bo Tang

Due to much closer to real application scenarios,the budgeted influence maximization (BIM) problem has attracted great attention among researchers. As a variant of the influence maximization (IM) problem, the BIM problem aims at mining…

Social and Information Networks · Computer Science 2022-03-23 Jianshe Wu , Junjun Gao , Hongde Zhu , Zulei Zhang

In this paper, we revisit the problem of influence maximization with fairness, which aims to select k influential nodes to maximise the spread of information in a network, while ensuring that selected sensitive user attributes are fairly…

Social and Information Networks · Computer Science 2023-06-07 Yuting Feng , Ankitkumar Patel , Bogdan Cautis , Hossein Vahabi

We consider the problem of maximizing the spread of influence in a social network by choosing a fixed number of initial seeds --- a central problem in the study of network cascades. The majority of existing work on this problem, formally…

Social and Information Networks · Computer Science 2016-09-22 Rico Angell , Grant Schoenebeck

Influence maximization has been studied for social network analysis, such as viral marketing (advertising), rumor prevention, and opinion leader identification. However, most studies neglect the interplay between influence spread, cost…

Social and Information Networks · Computer Science 2025-09-10 Mingyang Feng , Qi Zhao , Shan He , Yuhui Shi

Influence overlap is a universal phenomenon in influence spreading for social networks. In this paper, we argue that the redundant influence generated by influence overlap cause negative effect for maximizing spreading influence. Firstly,…

Social and Information Networks · Computer Science 2019-03-04 Ning Wang , Zi-Yi Wang , Jian-Guo Liu , Jing-Ti Han

Influence maximization in networks is a central problem in machine learning and causal inference, where an intervention on a subset of individuals triggers a diffusion process through the network. Existing approaches typically optimize…

Methodology · Statistics 2026-03-13 Renjie Cao , Zhuoxin Yan , Xinyan Su , Zhiheng Zhang

Influence Maximization is a NP-hard problem of selecting the optimal set of influencers in a network. Here, we propose two new approaches to influence maximization based on two very different metrics. The first metric, termed Balanced Index…

Social and Information Networks · Computer Science 2019-12-02 Panagiotis D. Karampourniotis , Boleslaw K. Szymanski , Gyorgy Korniss

We study the fundamental problem of sampling independent events, called subset sampling. Specifically, consider a set of $n$ events $S=\{x_1, \ldots, x_n\}$, where each event $x_i$ has an associated probability $p(x_i)$. The subset sampling…

Data Structures and Algorithms · Computer Science 2023-09-22 Lu Yi , Hanzhi Wang , Zhewei Wei