Related papers: Maximizing Influence-based Group Shapley Centralit…
Diffusion is a fundamental graph process, underpinning such phenomena as epidemic disease contagion and the spread of innovation by word-of-mouth. We address the algorithmic problem of finding a set of k initial seed nodes in a network so…
The well-known influence maximization problem aims at maximizing the influence of one information cascade in a social network by selecting appropriate seed users prior to the diffusion process. In its adaptive version, additional seed users…
We consider the problem of maximizing the spread of influence in a social network by choosing a fixed number of initial seeds, formally referred to as the influence maximization problem. It admits a $(1-1/e)$-factor approximation algorithm…
Given a graph $G$, a community structure $\mathcal{C}$, and a budget $k$, the fair influence maximization problem aims to select a seed set $S$ ($|S|\leq k$) that maximizes the influence spread while narrowing the influence gap between…
In the adaptive influence maximization problem, we are given a social network and a budget $k$, and we iteratively select $k$ nodes, called seeds, in order to maximize the expected number of nodes that are reached by an influence cascade…
The classic influence maximization problem finds a limited number of influential seed users in a social network such that the expected number of influenced users in the network, following an influence cascade model, is maximized. The…
A topic propagating in a social network reaches its tipping point if the number of users discussing it in the network exceeds a critical threshold such that a wide cascade on the topic is likely to occur. In this paper, we consider the task…
Influence maximization is the problem of finding a set of users in a social network, such that by targeting this set, one maximizes the expected spread of influence in the network. Most of the literature on this topic has focused…
The ubiquity of social platforms has reshaped the way information, behaviors, and advertisements diffuse across networks, with influence propagation often initiated by a small set of ``seed'' users. While much of the literature emphasizes…
Influence maximization is a problem of finding a small set of highly influential users, also known as seeds, in a social network such that the spread of influence under certain propagation models is maximized. In this paper, we consider…
A social network (SN) is a social structure consisting of a group representing the interaction between them. SNs have recently been widely used and, subsequently, have become suitable and popular platforms for product promotion and…
Given a social network of users with selection cost, the \textsc{Budgeted Influence Maximization Problem} (\emph{BIM Problem} in short) asks for selecting a subset of the nodes (known as \emph{seed nodes}) within an allocated budget for…
Influence maximization, the fundamental of viral marketing, aims to find top-$K$ seed nodes maximizing influence spread under certain spreading models. In this paper, we study influence maximization from a game perspective. We propose a…
We study the task of selecting $k$ nodes, in a social network of size $n$, to seed a diffusion with maximum expected spread size, under the independent cascade model with cascade probability $p$. Most of the previous work on this problem…
This survey presents the main results achieved for the influence maximization problem in social networks. This problem is well studied in the literature and, thanks to its recent applications, some of which currently deployed on the field,…
We consider the problem of maximizing the spread of influence in a social network by choosing a fixed number of initial seeds --- a central problem in the study of network cascades. The majority of existing work on this problem, formally…
Given a social network $G$ and an integer $k$, the influence maximization (IM) problem asks for a seed set $S$ of $k$ nodes from $G$ to maximize the expected number of nodes influenced via a propagation model. The majority of the existing…
Influence maximization is the problem of finding the set of nodes of a network that maximizes the size of the outbreak of a spreading process occurring on the network. Solutions to this problem are important for strategic decisions in…
The Shapley value has been recently advocated as a method to choose the seed nodes for the process of information diffusion. Intuitively, since the Shapley value evaluates the average marginal contribution of a player to the coalitional…
In this paper, we address the important issue of uncertainty in the edge influence probability estimates for the well studied influence maximization problem --- the task of finding $k$ seed nodes in a social network to maximize the…