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Large Language Models (LLMs) have demonstrated tremendous potential as the next-generation ranking-based recommendation system. Many recent works have shown that LLMs can significantly outperform conventional click-through-rate (CTR)…

Information Retrieval · Computer Science 2025-03-18 Allen Lin , Renqin Cai , Yun He , Hanchao Yu , Jing Qian , Rui Li , Qifan Wang , James Caverlee

Session-based recommendation (SBR) aims to predict the user next action based on the ongoing sessions. Recently, there has been an increasing interest in modeling the user preference evolution to capture the fine-grained user interests.…

Information Retrieval · Computer Science 2022-08-23 Jiayan Guo , Peiyan Zhang , Chaozhuo Li , Xing Xie , Yan Zhang , Sunghun Kim

Sequential Recommender Systems (SRS) aim to model sequential behaviors of users to capture their interests which usually evolve over time. Transformer-based SRS have achieved distinguished successes recently. However, studies reveal…

Information Retrieval · Computer Science 2025-08-04 Sheng Lu , Mingxi Ge , Jiuyi Zhang , Wanli Zhu , Guanjin Li , Fangming Gu

Learning sophisticated feature interactions behind user behaviors is critical in maximizing CTR for recommender systems. Despite great progress, existing methods have a strong bias towards low- or high-order interactions, or rely on…

Information Retrieval · Computer Science 2018-05-17 Huifeng Guo , Ruiming Tang , Yunming Ye , Zhenguo Li , Xiuqiang He , Zhenhua Dong

Continuous-time dynamic graphs (CTDGs) are essential for modeling interconnected, evolving systems. Traditional methods for extracting knowledge from these graphs often depend on feature engineering or deep learning. Feature engineering is…

Machine Learning · Computer Science 2024-11-08 Ahmad Naser Eddin , Jacopo Bono , David Aparício , Hugo Ferreira , Pedro Ribeiro , Pedro Bizarro

Promotions are becoming more important and prevalent in e-commerce to attract customers and boost sales, leading to frequent changes of occasions, which drives users to behave differently. In such situations, most existing Click-Through…

Machine Learning · Computer Science 2023-03-31 Xiaofeng Pan , Yibin Shen , Jing Zhang , Xu He , Yang Huang , Hong Wen , Chengjun Mao , Bo Cao

Click through rate (CTR) prediction of image ads is the core task of online display advertising systems, and logistic regression (LR) has been frequently applied as the prediction model. However, LR model lacks the ability of extracting…

Computer Vision and Pattern Recognition · Computer Science 2016-09-21 Junxuan Chen , Baigui Sun , Hao Li , Hongtao Lu , Xian-Sheng Hua

Recommender systems have been extensively used by the entertainment industry, business marketing and the biomedical industry. In addition to its capacity of providing preference-based recommendations as an unsupervised learning methodology,…

Methodology · Statistics 2020-03-13 Yanqing Zhang , Xuan Bi , Niansheng Tang , Annie Qu

Online travel platforms (OTPs), e.g., Ctrip.com or Fliggy.com, can effectively provide travel-related products or services to users. In this paper, we focus on the multi-scenario click-through rate (CTR) prediction, i.e., training a unified…

Information Retrieval · Computer Science 2023-04-18 Peilin Chen , Hong Wen , Jing Zhang , Fuyu Lv , Zhao Li , Qijie Shen , Wanjie Tao , Ying Zhou , Chao Zhang

Recent advances in deep forecasting models have achieved remarkable performance, yet most approaches still struggle to provide both accurate predictions and interpretable insights into temporal dynamics. This paper proposes CaReTS, a novel…

Machine Learning · Computer Science 2025-11-14 Fulong Yao , Wanqing Zhao , Chao Zheng , Xiaofei Han

Dwell time (DT) is a critical post-click metric for evaluating user preference in recommender systems, complementing the traditional click-through rate (CTR). Although multi-task learning is widely adopted to jointly optimize DT and CTR, we…

Information Retrieval · Computer Science 2025-08-25 Huishi Luo , Fuzhen Zhuang , Yongchun Zhu , Yiqing Wu , Bo Kang , Ruobing Xie , Feng Xia , Deqing Wang , Jin Dong

Lifelong sequential modeling (LSM) is becoming increasingly critical in social media recommendation systems for predicting the click-through rate (CTR) of items presented to users. Central to this process is the attention mechanism, which…

Information Retrieval · Computer Science 2025-04-14 Ting Guo , Zhaoyang Yang , Qinsong Zeng , Ming Chen

Conversational recommender systems (CRS) dynamically obtain the user preferences via multi-turn questions and answers. The existing CRS solutions are widely dominated by deep reinforcement learning algorithms. However, deep reinforcement…

Information Retrieval · Computer Science 2022-09-01 A S M Ahsan-Ul Haque , Hongning Wang

Click-Through Rate (CTR) prediction, a core task in recommendation systems, aims to estimate the probability of users clicking on items. Existing models predominantly follow a discriminative paradigm, which relies heavily on explicit…

Information Retrieval · Computer Science 2025-12-17 Mingjia Yin , Junwei Pan , Hao Wang , Ximei Wang , Shangyu Zhang , Jie Jiang , Defu Lian , Enhong Chen

With the widespread application of personalized online services, click-through rate (CTR) prediction has received more and more attention and research. The most prominent features of CTR prediction are its multi-field categorical data…

Information Retrieval · Computer Science 2023-08-04 Jianghao Lin , Yanru Qu , Wei Guo , Xinyi Dai , Ruiming Tang , Yong Yu , Weinan Zhang

Deep Interest Network (DIN) is a state-of-the-art model which uses attention mechanism to capture user interests from historical behaviors. User interests intuitively follow a hierarchical pattern such that users generally show interests…

Information Retrieval · Computer Science 2020-05-28 Weinan Xu , Hengxu He , Minshi Tan , Yunming Li , Jun Lang , Dongbai Guo

Click-through rate (CTR) prediction is a crucial task in the context of an online on-demand food delivery (OFD) platform for precisely estimating the probability of a user clicking on food items. Unlike universal e-commerce platforms such…

Information Retrieval · Computer Science 2023-08-17 Guyu Jiang , Xiaoyun Li , Rongrong Jing , Ruoqi Zhao , Xingliang Ni , Guodong Cao , Ning Hu

For industrial-scale advertising systems, prediction of ad click-through rate (CTR) is a central problem. Ad clicks constitute a significant class of user engagements and are often used as the primary signal for the usefulness of ads to…

Click-through Rate (CTR) prediction in real-world recommender systems often deals with billions of user interactions every day. To improve the training efficiency, it is common to update the CTR prediction model incrementally using the new…

Information Retrieval · Computer Science 2025-05-07 Zhikai Wang , Yanyan Shen , Zibin Zhang , Kangyi Lin

Traditional Deep Learning Recommendation Models (DLRMs) face increasing bottlenecks in performance and efficiency, often struggling with generalization and long-sequence modeling. Inspired by the scaling success of Large Language Models…