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The Linked Open Data practice has led to a significant growth of structured data on the Web in the last decade. Such structured data describe real-world entities in a machine-readable way, and have created an unprecedented opportunity for…
Accurate query-product relevance labeling is indispensable to generate ground truth dataset for search ranking in e-commerce. Traditional approaches for annotating query-product pairs rely on human-based labeling services, which is…
In a real-world RAG system, the current query often involves spoken ellipses and ambiguous references from dialogue contexts, necessitating query rewriting to better describe user's information needs. However, traditional context-based…
For e-commerce search, user experience is measured by users' behavioral responses to returned products, like click-through rate and conversion rate, as well as the relevance between returned products and search queries. Consequently,…
Public Code Review (PCR) can be implemented through a Software Question Answering (SQA) community, which facilitates high knowledge dissemination. Current methods mainly focus on the reviewer's perspective, including finding a capable…
Large Language Models (LLMs) have recently been explored as fine-grained zero-shot re-rankers by leveraging attention signals to estimate document relevance. However, existing methods either aggregate attention signals across all heads or…
Retrieving keywords (bidwords) with the same intent as query, referred to as close variant keywords, is of prime importance for effective targeted search advertising. For head and torso search queries, sponsored search engines use a huge…
Reward models (RM) capture the values and preferences of humans and play a central role in Reinforcement Learning with Human Feedback (RLHF) to align pretrained large language models (LLMs). Traditionally, training these models relies on…
Large Language Models (LLMs) excel at understanding the semantic relationships between queries and documents, even with lengthy and complex long-tail queries. These queries are challenging for feedback-based rankings due to sparse user…
Advertising (ad for short) keyword suggestion is important for sponsored search to improve online advertising and increase search revenue. There are two common challenges in this task. First, the keyword bidding problem: hot ad keywords are…
In online advertising, advertising text plays a critical role in attracting user engagement and driving advertiser value. Existing industrial systems typically follow a two-stage paradigm, where candidate texts are first generated and…
Search algorithms and user query relevance have given LLMs the ability to return relevant information, but the effect of content phrasing on ad visibility remains underexplored. We investigate how LLM-based rewriting of advertisements can…
Reward models are crucial for aligning large language models (LLMs) with human values and intentions. Existing approaches follow either Generative (GRMs) or Discriminative (DRMs) paradigms, yet both suffer from limitations: GRMs typically…
Rank-revealing matrix decompositions provide an essential tool in spectral analysis of matrices, including the Singular Value Decomposition (SVD) and related low-rank approximation techniques. QR with Column Pivoting (QRCP) is usually…
Conversational user queries are increasingly challenging traditional e-commerce platforms, whose search systems are typically optimized for keyword-based queries. We present an LLM-based semantic search framework that effectively captures…
Conversational search systems require effective handling of context-dependent queries that often contain ambiguity, omission, and coreference. Conversational Query Reformulation (CQR) addresses this challenge by transforming these queries…
Query rewriting plays a vital role in enhancing conversational search by transforming context-dependent user queries into standalone forms. Existing approaches primarily leverage human-rewritten queries as labels to train query rewriting…
Retrieval systems primarily address the challenge of matching user queries with the most relevant advertisements, playing a crucial role in e-commerce search advertising. The diversity of user needs and expressions often produces massive…
Protein analysis tasks arising in healthcare settings often require accurate reasoning under protein sequence constraints, involving tasks such as functional interpretation of disease-related variants, protein-level analysis for clinical…
Sponsored search is a key revenue source for search engines, where advertisers bid on keywords to target users or search queries of interest. However, finding relevant keywords for a given query is challenging due to the large and dynamic…