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In recent years, dual-target Cross-Domain Recommendation (CDR) has been proposed to capture comprehensive user preferences in order to ultimately enhance the recommendation accuracy in both data-richer and data-sparser domains…

Information Retrieval · Computer Science 2025-05-23 Jiajie Zhu , Yan Wang , Feng Zhu , Zhu Sun

Click-through rate (CTR) prediction serves as a cornerstone of recommender systems. Despite the strong performance of current CTR models based on user behavior modeling, they are still severely limited by interaction sparsity, especially in…

Information Retrieval · Computer Science 2025-09-03 Yutian Xiao , Shukuan Wang , Binhao Wang , Zhao Zhang , Yanze Zhang , Shanqi Liu , Chao Feng , Xiang Li , Fuzhen Zhuang

Delivering superior search services is crucial for enhancing customer experience and driving revenue growth. Conventionally, search systems model user behaviors by combining user preference and query item relevance statically, often through…

Information Retrieval · Computer Science 2025-03-25 Yejing Wang , Chi Zhang , Xiangyu Zhao , Qidong Liu , Maolin Wang , Xuetao Wei , Zitao Liu , Xing Shi , Xudong Yang , Ling Zhong , Wei Lin

In search systems, effectively coordinating the two core objectives of search relevance matching and click-through rate (CTR) prediction is crucial for discovering users' interests and enhancing platform revenue. In our prior work PRECTR,…

Information Retrieval · Computer Science 2026-02-25 Shuzhi Cao , Rong Chen , Ailong He , Shuguang Han , Jufeng Chen

Deep learning-based sequential recommender systems have recently attracted increasing attention from both academia and industry. Most of industrial Embedding-Based Retrieval (EBR) system for recommendation share the similar ideas with…

Information Retrieval · Computer Science 2022-04-01 Fuyu Lv , Mengxue Li , Tonglei Guo , Changlong Yu , Fei Sun , Taiwei Jin , Wilfred Ng

Recommender systems are one of the most successful applications of machine learning and data science. They are successful in a wide variety of application domains, including e-commerce, media streaming content, email marketing, and…

Information Retrieval · Computer Science 2023-04-04 Juan Pablo Equihua , Maged Ali , Henrik Nordmark , Berthold Lausen

Recommendation systems have been extensively studied by many literature in the past and are ubiquitous in online advertisement, shopping industry/e-commerce, query suggestions in search engines, and friend recommendation in social networks.…

Information Retrieval · Computer Science 2021-05-11 Farzaneh Rajabi , Jack Siyuan He

User journeys in e-commerce routinely violate the one-to-one assumption that a clicked item on an advertising platform is the same item later purchased on the merchant's website/app. For a significant number of converting sessions on our…

Information Retrieval · Computer Science 2025-07-22 Xiangyu Zeng , Amit Jaspal , Bin Liu , Goutham Panneeru , Kevin Huang , Nicolas Bievre , Mohit Jaggi , Prathap Maniraju , Ankur Jain

Advertising is critical to many online e-commerce platforms such as e-Bay and Amazon. One of the important signals that these platforms rely upon is the click-through rate (CTR) prediction. The recent popularity of multi-modal sharing…

Social and Information Networks · Computer Science 2021-09-07 Li He , Hongxu Chen , Dingxian Wang , Jameel Shoaib , Philip Yu , Guandong Xu

Click-Through Rate (CTR) prediction, a core task in recommendation systems, aims to estimate the probability of users clicking on items. Existing models predominantly follow a discriminative paradigm, which relies heavily on explicit…

Information Retrieval · Computer Science 2025-12-17 Mingjia Yin , Junwei Pan , Hao Wang , Ximei Wang , Shangyu Zhang , Jie Jiang , Defu Lian , Enhong Chen

Cross domain recommender system constitutes a powerful method to tackle the cold-start and sparsity problem by aggregating and transferring user preferences across multiple category domains. Therefore, it has great potential to improve…

Information Retrieval · Computer Science 2021-06-08 Pan Li , Zhichao Jiang , Maofei Que , Yao Hu , Alexander Tuzhilin

Click-through rate (CTR) prediction is a crucial task in the context of an online on-demand food delivery (OFD) platform for precisely estimating the probability of a user clicking on food items. Unlike universal e-commerce platforms such…

Information Retrieval · Computer Science 2023-08-17 Guyu Jiang , Xiaoyun Li , Rongrong Jing , Ruoqi Zhao , Xingliang Ni , Guodong Cao , Ning Hu

With the rapid development of online advertising and recommendation systems, click-through rate prediction is expected to play an increasingly important role.Recently many DNN-based models which follow a similar Embedding&MLP paradigm have…

Machine Learning · Statistics 2019-05-01 Chenglei Niu , Guojing Zhong , Ying Liu , Yandong Zhang , Yongsheng Sun , Ailong He , Zhaoji Chen

Click-Through Rate (CTR) prediction models are integral to a myriad of industrial settings, such as personalized search advertising. Current methods typically involve feature extraction from users' historical behavior sequences combined…

Machine Learning · Computer Science 2025-07-16 Lingwei Kong , Lu Wang , Changping Peng , Zhangang Lin , Ching Law , Jingping Shao

Cross-Domain Sequential Recommendation (CDSR) is a hot topic in sequence-based user interest modeling, which aims at utilizing a single model to predict the next items for different domains. To tackle the CDSR, many methods are focused on…

Information Retrieval · Computer Science 2024-10-18 Haipeng Li , Jiangxia Cao , Yiwen Gao , Yunhuai Liu , Shuchao Pang

In recommender systems (RSs), predicting the next item that a user interacts with is critical for user retention. While the last decade has seen an explosion of RSs aimed at identifying relevant items that match user preferences, there is…

Machine Learning · Computer Science 2021-03-02 Zekarias T. Kefato , Sarunas Girdzijauskas , Nasrullah Sheikh , Alberto Montresor

Efficiently scaling industrial Click-Through Rate (CTR) prediction has recently attracted significant research attention. Existing approaches typically employ early aggregation of user behaviors to maintain efficiency. However, such…

Information Retrieval · Computer Science 2026-02-12 Mingyang Liu , Yong Bai , Zhangming Chan , Sishuo Chen , Xiang-Rong Sheng , Han Zhu , Jian Xu , Xinyang Chen

Recommender systems are embracing conversational technologies to obtain user preferences dynamically, and to overcome inherent limitations of their static models. A successful Conversational Recommender System (CRS) requires proper handling…

Information Retrieval · Computer Science 2020-02-24 Wenqiang Lei , Xiangnan He , Yisong Miao , Qingyun Wu , Richang Hong , Min-Yen Kan , Tat-Seng Chua

Click-Through Rate (CTR) prediction is a pivotal task in product and content recommendation, where learning effective feature embeddings is of great significance. However, traditional methods typically learn fixed feature representations…

Information Retrieval · Computer Science 2023-09-06 Chen Zhu , Liang Du , Hong Chen , Shuang Zhao , Zixun Sun , Xin Wang , Wenwu Zhu

Click-through rate (CTR) prediction is a critical task for many industrial systems, such as display advertising and recommender systems. Recently, modeling user behavior sequences attracts much attention and shows great improvements in the…

Information Retrieval · Computer Science 2020-08-27 Yufei Feng , Fuyu Lv , Binbin Hu , Fei Sun , Kun Kuang , Yang Liu , Qingwen Liu , Wenwu Ou