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Demographic inference plays a crucial role in understanding the representativeness and equity of social media-based research. However, existing methods typically rely on a single modality, such as text, image, or network, and are limited to…

Social and Information Networks · Computer Science 2025-12-04 Hao Yang , Angela Yao , Eric Chang , Hexiang Wang

The wide use of social media sites and other digital technologies have resulted in an unprecedented availability of digital data that are being used to study human behavior across research domains. Although unsolicited opinions and…

Social and Information Networks · Computer Science 2018-06-01 Nina Cesare , Christan Grant , Quynh Nguyen , Hedwig Lee , Elaine O. Nsoesie

Social media data provides propitious opportunities for public health research. However, studies suggest that disparities may exist in the representation of certain populations (e.g., people of lower socioeconomic status). To quantify and…

Computers and Society · Computer Science 2017-11-07 Nina Cesare , Christan Grant , Jared B. Hawkins , John S. Brownstein , Elaine O. Nsoesie

Accurate and timely population data are essential for disaster response and humanitarian planning, but traditional censuses often cannot capture rapid demographic changes. Social media data offer a promising alternative for dynamic…

Inferring latent attributes of people online is an important social computing task, but requires integrating the many heterogeneous sources of information available on the web. We propose learning individual representations of people using…

Social and Information Networks · Computer Science 2017-05-15 Jiwei Li , Alan Ritter , Dan Jurafsky

Censuses around the world are key sources of data to guide government investments and public policies. However, these sources are very expensive to obtain and are collected relatively infrequently. Over the last decade, there has been…

Social and Information Networks · Computer Science 2020-05-19 Filipe N. Ribeiro , Fabrício Benevenuto , Emilio Zagheni

Computational social science studies often contextualize content analysis within standard demographics. Since demographics are unavailable on many social media platforms (e.g. Twitter) numerous studies have inferred demographics…

Computation and Language · Computer Science 2021-07-13 Zach Wood-Doughty , Paiheng Xu , Xiao Liu , Mark Dredze

Social media is increasingly used for large-scale population predictions, such as estimating community health statistics. However, social media users are not typically a representative sample of the intended population -- a "selection…

Social and Information Networks · Computer Science 2022-06-08 Salvatore Giorgi , Veronica Lynn , Keshav Gupta , Farhan Ahmed , Sandra Matz , Lyle Ungar , H. Andrew Schwartz

Cognitive inference of user demographics, such as gender and age, plays an important role in creating user profiles for adjusting marketing strategies and generating personalized recommendations because user demographic data is usually not…

Information Retrieval · Computer Science 2017-03-17 Jinliang Xu , Shangguang Wang , Fangchun Yang , Rong N. Chang

In this paper we address the task of gender classification on picture sharing social media networks such as Instagram and Flickr. We aim to infer the gender of an user given only a small set of the images shared in its profile. We make the…

Multimedia · Computer Science 2018-10-11 David Semedo , João Magalhães , Flávio Martins

User representations are routinely used in recommendation systems by platform developers, targeted advertisements by marketers, and by public policy researchers to gauge public opinion across demographic groups. Computer scientists consider…

Machine Learning · Computer Science 2018-12-04 Adrian Benton

Large language models exhibit societal biases associated with demographic information, including race, gender, and others. Endowing such language models with personalities based on demographic data can enable generating opinions that align…

Artificial Intelligence · Computer Science 2024-02-29 Seungjong Sun , Eungu Lee , Dongyan Nan , Xiangying Zhao , Wonbyung Lee , Bernard J. Jansen , Jang Hyun Kim

Knowledge of population distribution is critical for building infrastructure, distributing resources, and monitoring the progress of sustainable development goals. Although censuses can provide this information, they are typically conducted…

Machine Learning · Computer Science 2021-10-07 Isaac Neal , Sohan Seth , Gary Watmough , Mamadou S. Diallo

This paper provides a comprehensive evaluation of demographic and linguistic biases in omnimodal language models that process text, images, audio, and video within a single framework. Although these models are being widely deployed, their…

Computer Vision and Pattern Recognition · Computer Science 2026-04-14 Alaa Elobaid

In this paper we present a technique to couple non-traditional data with statistics based on survey data, in order to partially correct for the bias produced by non-random sample selections. All major social media platforms represent huge…

Methodology · Statistics 2022-12-21 Valerio Astuti

The interest in demographic information retrieval based on text data has increased in the research community because applications have shown success in different sectors such as security, marketing, heath-care, and others. Recognition and…

Computation and Language · Computer Science 2021-07-07 Daniel Escobar-Grisales , Juan Camilo Vasquez-Correa , Juan Rafael Orozco-Arroyave

Social media is considered a democratic space in which people connect and interact with each other regardless of their gender, race, or any other demographic aspect. Despite numerous efforts that explore demographic aspects in social media,…

Social and Information Networks · Computer Science 2018-04-03 Johnnatan Messias

The use of Large Language Models (LLMs) has proven to be a tool that could help in the automatic detection of sexism. Previous studies have shown that these models contain biases that do not accurately reflect reality, especially for…

Computation and Language · Computer Science 2025-08-26 Judith Tavarez-Rodríguez , Fernando Sánchez-Vega , A. Pastor López-Monroy

Warning: this paper contains content that may be offensive or upsetting. Language has the power to reinforce stereotypes and project social biases onto others. At the core of the challenge is that it is rarely what is stated explicitly, but…

Computation and Language · Computer Science 2020-04-27 Maarten Sap , Saadia Gabriel , Lianhui Qin , Dan Jurafsky , Noah A. Smith , Yejin Choi

Large language models (LLMs) have demonstrated remarkable capabilities in simulating human behaviour and social intelligence. However, they risk perpetuating societal biases, especially when demographic information is involved. We introduce…

Computers and Society · Computer Science 2025-06-11 Bryan Chen Zhengyu Tan , Roy Ka-Wei Lee
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