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We investigate, through a kinetic-exchange model, the impact that an external field, like advertising and propaganda, has on opinion dynamics. We address the situations where two opposite alternatives can be selected but the possibility of…

Statistical Mechanics · Physics 2020-04-22 Francisco Freitas , Allan R. Vieira , Celia Anteneodo

In this age of Facebook, Instagram and Twitter, there is rapidly growing interest in understanding network-enabled opinion dynamics in large groups of autonomous agents. The phenomena of opinion polarization, the spread of propaganda and…

Physics and Society · Physics 2020-06-08 Hossein Noorazar , Kevin R. Vixie , Arghavan Talebanpour , Yunfeng Hu

It is interesting and of significant importance to investigate how network structures co-evolve with opinions. The existing models of such co-evolution typically lead to the final states where network nodes either reach a global consensus…

Physics and Society · Physics 2017-10-25 Yi Yu , Gaoxi Xiao , Guoqi Li , Wee Peng Tay , Hao Fatt Teoh

We investigate opinion spreading by a threshold model in a situation where the influence of people is heterogeneously distributed. We focus on the response of the average opinion as a function between the trend between out-degree (number of…

Physics and Society · Physics 2017-07-26 Eun Lee , Petter Holme

We consider an idealized model in which individuals' changing opinions and their social network coevolve, with disagreements between neighbors in the network resolved either through one imitating the opinion of the other or by reassignment…

Physics and Society · Physics 2015-06-15 Feng Shi , Peter J. Mucha , Rick Durrett

Opinions and beliefs determine the evolution of social systems. This is of particular interest in finance, as the increasing complexity of financial systems is coupled with information overload. Opinion formation, therefore, is not always…

General Finance · Quantitative Finance 2014-08-05 Marco D'Errico , Gulnur Muradoglu , Silvana Stefani , Giovanni Zambruno

We investigate the emergence of extreme opinion trends in society by employing statistical physics modeling and analysis on polls that inquire about a wide range of issues such as religion, economics, politics, abortion, extramarital sex,…

Public health outcomes can be heavily influenced by the landscape of public opinion; hence, it is important to understand how that landscape changes over time. For one, opinions on public health issues are responsive to official…

Physics and Society · Physics 2025-12-01 Daniel Cicala , Yi Jiang , Jane HyoJin Lee , Kristin Kurianski , Glenn Ledder

In sociological research, the study of macro processes, such as opinion polarization, faces a fundamental problem, the so-called micro-macro problem. To overcome this problem, we combine empirical experimental research on biased argument…

Physics and Society · Physics 2022-12-21 Sven Banisch , Hawal Shamon

Digital communication has made the public discourse considerably more complex, and new actors and strategies have emerged as a result of this seismic shift. Aside from the often-studied interactions among individuals during opinion…

Physics and Society · Physics 2023-02-01 Luzie Helfmann , Nataša Djurdjevac Conrad , Philipp Lorenz-Spreen , Christof Schütte

This paper considers online reputation and polling systems where individuals make recommendations based on their private observations and recommendations of friends. Such interaction of individuals and their social influence is modelled as…

Social and Information Networks · Computer Science 2015-01-07 Vikram Krishnamurthy , William Hoiles

The boundaries between physical and social networks have narrowed with the advent of the Internet and its pervasive platforms. This has given rise to a complex adaptive information ecosystem where individuals and machines compete for…

In recent years, social media has increasingly become an important platform for political campaigns, especially elections. It remains elusive how exactly public discourse is driven by the intricate interplay between individual…

Physics and Society · Physics 2020-04-14 Xin Wang , Antonio D. Sirianni , Shaoting Tang , Zhiming Zheng , Feng Fu

Opinion dynamics - the research field dealing with how people's opinions form and evolve in a social context - traditionally uses agent-based models to validate the implications of sociological theories. These models encode the causal…

Social and Information Networks · Computer Science 2020-06-03 Corrado Monti , Gianmarco De Francisci Morales , Francesco Bonchi

Statistical physicists have become interested in models of collective social behavior such as opinion formation, where individuals change their inherently preferred opinion if their friends disagree. Real preferences often depend on…

Statistical Mechanics · Physics 2015-01-27 Michael T. Gastner , Nikolitsa Markou , Gunnar Pruessner , Moez Draief

A multi-level model of opinion formation is presented which takes into account that attitudes on different issues are usually not independent. In the model, agents exchange beliefs regarding a series of facts. A cognitive structure of…

Physics and Society · Physics 2021-10-11 Sven Banisch , Eckehard Olbrich

In today's digital age, social media platforms play a crucial role in shaping public opinion. This study explores how discussions led by influencers on Twitter, now known as 'X', affect public sentiment and contribute to online…

Social and Information Networks · Computer Science 2024-09-18 Rezaur Rashid , Joshua Melton , Ouldouz Ghorbani , Siddharth Krishnan , Shannon Reid , Gabriel Terejanu

In this work, we propose a content-based recommendation approach to increase exposure to opposing beliefs and opinions. Our aim is to help provide users with more diverse viewpoints on issues, which are discussed in partisan groups from…

Information Retrieval · Computer Science 2018-09-12 Elisabeth Lex , Mario Wagner , Dominik Kowald

Recent research shows that humans are heavily influenced by online social interactions: We are more likely to perform actions which, in the past, have led to positive social feedback. We introduce a quantitative model of behavior changes in…

Social and Information Networks · Computer Science 2014-07-01 Sanmay Das , Allen Lavoie

We study binary opinion formation in a large population where individuals are influenced by the opinions of other individuals. The population is characterised by the existence of (i) communities where individuals share some similar…

Probability · Mathematics 2023-06-30 Delia Coculescu , Médéric Motte , Huyên Pham