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Social media platforms have transformed the dynamics of collective opinion formation, enabling rapid, large-scale interactions while simultaneously exposing online discourse to polarization and manipulation. Traditional models of opinion…

Physics and Society · Physics 2025-11-18 Shigefumi Hata , Renaud Lambiotte , Hiroya Nakao , Ryota Kobayashi

Accurate modeling of opinion dynamics has the potential to help us understand polarization and what makes effective political discourse possible or impossible. Here, we use physics-based methods to model the evolution of political opinions…

Physics and Society · Physics 2020-10-07 David Sabin-Miller , Daniel M. Abrams

We study the strategic aspects of social influence in a society of agents linked by a trust network, introducing a new class of games called games of influence. A game of influence is an infinite repeated game with incomplete information in…

Computer Science and Game Theory · Computer Science 2016-02-09 Umberto Grandi , Emiliano Lorini , Laurent Perrussel

We propose a new Ising-PageRank model of opinion formation on a social network by introducing an Ising- or spin-like structure of the corresponding Google matrix. Each elector or node of the network has two components corresponding to a red…

Physics and Society · Physics 2019-04-18 Klaus M. Frahm , Dima L. Shepelyansky

Influence maximization is the problem of finding a set of users in a social network, such that by targeting this set, one maximizes the expected spread of influence in the network. Most of the literature on this topic has focused…

Databases · Computer Science 2011-10-03 Amit Goyal , Francesco Bonchi , Laks V. S. Lakshmanan

Opinion dynamics on social networks have been received considerable attentions in recent years. Nevertheless, just a few works have theoretically analyzed the condition in which a certain opinion can spread in the whole structured…

Computer Science and Game Theory · Computer Science 2022-08-31 Zhifang Li , Xiaojie Chen , Han-Xin Yang , Attila Szolnoki

In this paper, the effect on collective opinions of filtering algorithms managed by social network platforms is modeled and investigated. A stochastic multi-agent model for opinion dynamics is proposed, that accounts for a centralized…

Social and Information Networks · Computer Science 2018-07-10 P. Bolzern , P. Colaneri , G. De Nicolao

Mass Media outlets have occupied the central role of the political scenario, and are persuasive in the process of opinion formation of the citizens. In particular, the study of the relationship between Mass Media and behaviour of citizens…

Physics and Society · Physics 2019-10-02 Federico Albanese , Claudio J. Tessone , Viktoriya Semeshenko , Pablo Balenzuela

Social media has emerged as a significant source of information for people. As agents interact with each other through social media platforms, they create numerous complex social networks. Within these networks, information spread among…

Physics and Society · Physics 2023-03-07 Jiarui Dong , Yi-Cheng Zhang , Yixiu Kong

With the rising participation of the common mass in social media, it is increasingly common now for policymakers/journalists to create online polls on social media to understand the political leanings of people in specific locations. The…

Computers and Society · Computer Science 2022-09-26 Souvic Chakraborty , Pawan Goyal , Animesh Mukherjee

Viral marketing campaigns target primarily those individuals who are central in social networks and hence have social influence. Marketing events, however, may attract diverse audience. Despite the importance of event marketing, the…

Social and Information Networks · Computer Science 2022-01-04 Balázs R. Sziklai , Balázs Lengyel

Social influence is ubiquitous in cultural markets, from book recommendations in Amazon, to song popularities in iTunes and the ranking of newspaper articles in the online edition of the New York Times to mention only a few. Yet social…

Social and Information Networks · Computer Science 2015-05-26 Pascal Van Hentenryck , Andres Abeliuk , Franco Berbeglia , Gerardo Berbeglia

Online data has the potential to transform how researchers and companies produce election forecasts. Social media surveys, online panels and even comments scraped from the internet can offer valuable insights into political preferences.…

Applications · Statistics 2025-03-20 Alberto Arletti , Maria Letizia Tanturri , Omar Paccagnella

As social networks are constantly changing and evolving, methods to analyze dynamic social networks are becoming more important in understanding social trends. However, due to the restrictions imposed by the social network service…

Social and Information Networks · Computer Science 2018-01-09 Kaan Bingöl , Bahaeddin Eravcı , Çağrı Özgenç Etemoğlu , Hakan Ferhatosmanoğlu , Buğra Gedik

Social networks have provided a platform for the effective exchange of ideas or opinions but also served as a hotbed of polarization. While much research attempts to explore different causes of opinion polarization, the effect of perception…

Physics and Society · Physics 2023-05-12 Hao Yu , Bin Xue , Yanpeng Zhu , Jianlin Zhang , Run-Ran Liu , Yu Liu , Fanyuan Meng

We present numerical simulations of a model of social influence, where the opinion of each agent is represented by a binary vector. Agents adjust their opinions as a result of random encounters, whenever the difference between opinions is…

Statistical Mechanics · Physics 2009-11-10 M. F. Laguna , Guillermo Abramson , Damian H. Zanette

In recent years, social networking platforms have developed into extraordinary channels for spreading and consuming information. Along with the rise of such infrastructure, there is continuous progress on techniques for spreading…

Social and Information Networks · Computer Science 2024-11-14 Thibaut Horel , Yaron Singer

The influence maximization paradigm has been used by researchers in various fields in order to study how information spreads in social networks. While previously the attention was mostly on efficiency, more recently fairness issues have…

Social and Information Networks · Computer Science 2021-11-10 Ruben Becker , Gianlorenzo D'Angelo , Sajjad Ghobadi , Hugo Gilbert

Social learning is a fundamental mechanism shaping decision-making across numerous social networks, including social trading platforms. In those platforms, investors combine traditional investing with copying the behavior of others.…

Physics and Society · Physics 2025-07-04 Bijin Joseph , Christoph Riedl , Alex Pentland , Esteban Moro

Many empirical networks are intrinsically pluralistic, with interactions occurring within groups of arbitrary agents. Then the agent in the network can be influenced by types of neighbors, common examples include similarity, opposition, and…

Physics and Society · Physics 2020-05-12 Shuo Liu , Xiwang Guan , Shuangling Luo , Haoxiang Xia
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