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Latent Dirichlet Allocation (LDA) is a three-level hierarchical Bayesian model for topic inference. In spite of its great success, inferring the latent topic distribution with LDA is time-consuming. Motivated by the transfer learning…
Click through rate (CTR) prediction is very important for Native advertisement but also hard as there is no direct query intent. In this paper we propose a large-scale event embedding scheme to encode the each user browsing event by…
Diffusion models have emerged as a powerful paradigm for generative sequential recommendation, which typically generate next items to recommend guided by user interaction histories with a multi-step denoising process. However, the…
Real-Time Bidding (RTB) is an important paradigm in display advertising, where advertisers utilize extended information and algorithms served by Demand Side Platforms (DSPs) to improve advertising performance. A common problem for DSPs is…
Conversion rate (CVR) prediction is a core component of online advertising systems, where the attribution mechanisms-rules for allocating conversion credit across user touchpoints-fundamentally determine label generation and model…
In e-commerce advertising, selecting the most compelling combination of creative elements -- such as titles, images, and highlights -- is critical for capturing user attention and driving conversions. However, existing methods often…
Credit attribution is the task of associating individual parts in a document with their most appropriate class labels. It is an important task with applications to information retrieval and text summarization. When labeled training data is…
In the context of neural machine translation, data augmentation (DA) techniques may be used for generating additional training samples when the available parallel data are scarce. Many DA approaches aim at expanding the support of the…
Learning from feedback has been shown to enhance the alignment between text prompts and images in text-to-image diffusion models. However, due to the lack of focus in feedback content, especially regarding the object type and quantity,…
Online advertising has become a core revenue driver for the internet industry, with ad auctions playing a crucial role in ensuring platform revenue and advertiser incentives. Traditional auction mechanisms, like GSP, rely on the independent…
Targeted Sentiment Analysis (TSA) is a central task for generating insights from consumer reviews. Such content is extremely diverse, with sites like Amazon or Yelp containing reviews on products and businesses from many different domains.…
Multi-domain recommendation (MDR) aims to provide recommendations for different domains (e.g., types of products) with overlapping users/items and is common for platforms such as Amazon, Facebook, and LinkedIn that host multiple services.…
Recent deep learning based approaches have achieved great success on handwriting recognition. Chinese characters are among the most widely adopted writing systems in the world. Previous research has mainly focused on recognizing handwritten…
Editing videos with textual guidance has garnered popularity due to its streamlined process which mandates users to solely edit the text prompt corresponding to the source video. Recent studies have explored and exploited large-scale…
Explainability is crucial for probing graph neural networks (GNNs), answering questions like "Why the GNN model makes a certain prediction?". Feature attribution is a prevalent technique of highlighting the explanatory subgraph in the input…
This paper proposes a comprehensive framework for the generation of covert advertisements within Conversational AI systems, along with robust techniques for their detection. It explores how subtle promotional content can be crafted within…
In feeds recommendation, the first step is candidate generation. Most of the candidate generation models are based on CTR estimation, which do not consider user's satisfaction with the clicked item. Items with low quality but attractive…
Optimizing the advertiser's cumulative value of winning impressions under budget constraints poses a complex challenge in online advertising, under the paradigm of AI-Generated Bidding (AIGB). Advertisers often have personalized objectives…
Recommendation systems aim to assist users to discover most preferred contents from an ever-growing corpus of items. Although recommenders have been greatly improved by deep learning, they still faces several challenges: (1) Behaviors are…
Test-time augmentation (TTA) has become a promising approach for mitigating data sparsity in sequential recommendation by improving inference accuracy without requiring costly model retraining. However, existing TTA methods typically rely…