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The growing scale of ad auctions on online advertising platforms has intensified competition, making manual bidding impractical and necessitating auto-bidding to help advertisers achieve their economic goals. Current auto-bidding methods…

Computation and Language · Computer Science 2026-03-06 Yewen Li , Zhiyi Lyu , Peng Jiang , Qingpeng Cai , Fei Pan , Bo An , Peng Jiang

In digital online advertising, advertisers procure ad impressions simultaneously on multiple platforms, or so-called channels, such as Google Ads, Meta Ads Manager, etc., each of which consists of numerous ad auctions. We study how an…

Computer Science and Game Theory · Computer Science 2023-06-16 Yuan Deng , Negin Golrezaei , Patrick Jaillet , Jason Cheuk Nam Liang , Vahab Mirrokni

The challenges of the uncertainties in renewable energy generation and the instability of the real-time market limit the effective utilization of clean energy in microgrid communities. Existing peer-to-peer (P2P) and microgrid coordination…

Multiagent Systems · Computer Science 2026-04-06 Junhao Ren , Honglin Gao , Sijie Wang , Lan Zhao , Qiyu Kang , Aniq Ashan , Yajuan Sun , Gaoxi Xiao

Transmission expansion planning in electricity markets is tightly coupled with the strategic bidding behaviors of generation companies. This paper proposes a Reinforcement Learning (RL)-based co-optimization framework that simultaneously…

Systems and Control · Electrical Eng. & Systems 2026-02-24 Tomonari Kanazawa , Hikaru Hoshino , Eiko Furutani

A central problem in the theory of multi-agent reinforcement learning (MARL) is to understand what structural conditions and algorithmic principles lead to sample-efficient learning guarantees, and how these considerations change as we move…

Machine Learning · Computer Science 2023-05-02 Dylan J. Foster , Dean P. Foster , Noah Golowich , Alexander Rakhlin

To increase brand awareness, many advertisers conclude contracts with advertising platforms to purchase traffic and then deliver advertisements to target audiences. In a whole delivery period, advertisers usually desire a certain impression…

Information Retrieval · Computer Science 2024-06-18 Penghui Wei , Yongqiang Chen , Shaoguo Liu , Liang Wang , Bo Zheng

In human society, the conflict between self-interest and collective well-being often obstructs efforts to achieve shared welfare. Related concepts like the Tragedy of the Commons and Social Dilemmas frequently manifest in our daily lives.…

Multiagent Systems · Computer Science 2025-06-17 Yue Jin , Shuangqing Wei , Giovanni Montana

Information theoretic sensor management approaches are an ideal solution to state estimation problems when considering the optimal control of multi-agent systems, however they are too computationally intensive for large state spaces,…

Multiagent Systems · Computer Science 2021-02-02 William A. Dawson , Ruben Glatt , Edward Rusu , Braden C. Soper , Ryan A. Goldhahn

We consider the problem of robust multi-agent reinforcement learning (MARL) for cooperative communication and coordination tasks. MARL agents, mainly those trained in a centralized way, can be brittle because they can adopt policies that…

Multiagent Systems · Computer Science 2020-12-16 T. van der Heiden , C. Salge , E. Gavves , H. van Hoof

Multi-Agent Reinforcement Learning (MARL) is a widely used technique for optimization in decentralised control problems. However, most applications of MARL are in static environments, and are not suitable when agent behaviour and…

Multiagent Systems · Computer Science 2014-09-17 Andrei Marinescu , Ivana Dusparic , Adam Taylor , Vinny Cahill , Siobhán Clarke

Internet advertisers (buyers) repeatedly procure ad impressions from ad platforms (sellers) with the aim to maximize total conversion (i.e. ad value) while respecting both budget and return-on-investment (ROI) constraints for efficient…

Computer Science and Game Theory · Computer Science 2023-02-08 Negin Golrezaei , Patrick Jaillet , Jason Cheuk Nam Liang , Vahab Mirrokni

In this paper, we study a courier dispatching problem (CDP) raised from an online pickup-service platform of Alibaba. The CDP aims to assign a set of couriers to serve pickup requests with stochastic spatial and temporal arrival rate among…

Artificial Intelligence · Computer Science 2019-03-08 Yujie Chen , Yu Qian , Yichen Yao , Zili Wu , Rongqi Li , Yinzhi Zhou , Haoyuan Hu , Yinghui Xu

In online advertising, display ads are increasingly being placed based on real-time auctions where the advertiser who wins gets to serve the ad. This is called real-time bidding (RTB). In RTB, auctions have very tight time constraints on…

Machine Learning · Statistics 2014-05-14 Bjarne Ørum Fruergaard , Toke Jansen Hansen , Lars Kai Hansen

This paper explores the integration of strategic optimization methods in search advertising, focusing on ad ranking and bidding mechanisms within E-commerce platforms. By employing a combination of reinforcement learning and evolutionary…

Machine Learning · Computer Science 2024-05-30 Chang Zhou , Yang Zhao , Jin Cao , Yi Shen , Xiaoling Cui , Chiyu Cheng

In online advertising markets, budget-constrained advertisers acquire ad placements through repeated bidding in auctions on various platforms. We present a strategy for bidding optimally in a set of auctions that may or may not be…

Computer Science and Game Theory · Computer Science 2023-06-14 Fransisca Susan , Negin Golrezaei , Okke Schrijvers

Multi-agent reinforcement learning (MARL), as a thriving field, explores how multiple agents independently make decisions in a shared dynamic environment. Due to environmental uncertainties, policies in MARL must remain robust to tackle the…

Machine Learning · Computer Science 2025-12-02 Na Li , Zewu Zheng , Wei Ni , Hangguan Shan , Wenjie Zhang , Xinyu Li

Real-time bidding, as one of the most popular mechanisms for selling online ad slots, facilitates advertisers to reach their potential customers. The goal of bidding optimization is to maximize the advertisers' return on investment (ROI)…

Computer Science and Game Theory · Computer Science 2019-03-01 Manxing Du , Alexander I. Cowen-Rivers , Ying Wen , Phu Sakulwongtana , Jun Wang , Mats Brorsson , Radu State

Optimizing the advertiser's cumulative value of winning impressions under budget constraints poses a complex challenge in online advertising, under the paradigm of AI-Generated Bidding (AIGB). Advertisers often have personalized objectives…

Artificial Intelligence · Computer Science 2026-01-22 Mingxuan Song , Yusen Huo , Bohan Zhou , Shenglin Yin , Zhen Xiao , Jieyi Long , Zhilin Zhang , Chuan Yu

We study multi-agent reinforcement learning (MARL) in a stochastic network of agents. The objective is to find localized policies that maximize the (discounted) global reward. In general, scalability is a challenge in this setting because…

Machine Learning · Computer Science 2021-11-03 Yiheng Lin , Guannan Qu , Longbo Huang , Adam Wierman

Training a multi-agent reinforcement learning (MARL) model with a sparse reward is generally difficult because numerous combinations of interactions among agents induce a certain outcome (i.e., success or failure). Earlier studies have…

Machine Learning · Computer Science 2022-02-08 Heechang Ryu , Hayong Shin , Jinkyoo Park
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